Content Standard

FEBRUARY 4, 2015

Fifty-two percent of online adults use two or more social media sites, with Facebook still leading the pack in both use and engagement. The research center conducted the survey in September 2014, drawing usage data from Facebook, Twitter, LinkedIn, and Instagram. In other words, people watched 3.6 times more video content.

Social Media 40

Social Media Internet Marketing Facebook Linkedin 40

Marketing Insider Group

AUGUST 20, 2013

The % of companies new to the Fortune 1000 has grown from 35% (1973- 1983) to 45% (1984-1993) to 60% (1994-2003) to over 70% (2004-2013) in each of the last 4 decades. They are three times as likely to follow brands over a family member on social networks. Only 11% define having a lot of money as a definition of success.

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

Hinge Marketing

JANUARY 3, 2014

Your firm’s educational content, including guides, blogs, and white papers, helps your firm establish its place in the online world as an authority in your industry. On Twitter or LinkedIn? Follow us @hingemarketing and join us on LinkedIn. You Can Show What You Know. Sharing your content generates buzz about your firm.

Planning 48

Planning Content Marketing Work Management Blogger 48

SmartBug Media

MARCH 19, 2020

Make It Social. When you post a video, make it easy for viewers to share via Facebook, LinkedIn, Twitter, Pinterest, email, and embed codes on their own blogs. Video Brewery is a great resource for finding freelancers to create custom videos for your business, and it is also an excellent source for video marketing education.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

LeadSquared

FEBRUARY 2, 2016

2013-2015 practically belonged to social media, but there seems to be a shift already. Digital Marketing in 2016 needs to go beyond social, and needs to mean much more than just Facebook and Twitter. So you have a Facebook page, and a Twitter handle, maybe even a LinkedIn or an Instagram account. Capture data.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Hubspot

SEPTEMBER 30, 2015

Blogging also helps you get discovered via social media. Every time you write a blog post, you're creating content that people can share on social networks -- Twitter, LinkedIn, Facebook, Pinterest -- which helps expose your business to a new audience that may not know you yet. Just starting out?

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

NOVEMBER 27, 2012

In the last 11 months, there have been tons of updates to our favorite social networks, several of which were extremely relevant for marketers and business owners. The Biggest LinkedIn Updates of 2012. 8) New LinkedIn Company Pages. In September, LinkedIn announced a new design for their company pages.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Webbiquity

DECEMBER 1, 2015

As consumer and business buyer use of social media has matured and become more sophisticated, their expectations of brands in social media have evolved as well. And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today.

Social Media 100

Social Media Stats Media Emarketing 100

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. Is the value of social media marketing for b2c brand overrated? VentureBeat ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Convince & Convert

NOVEMBER 26, 2013

Carrie Morgan (@morgancarrie) September 10, 2013. Sarah Skerik (@SarahSkerik) September 10, 2013. When your posts are relevant to reader interests, readers will want to connect and share, which boosts SEO by sending out social proof signals. For example, a B2B blog post can leverage very LinkedIn nicely.

Tactics 152

Tactics SEO Blogger PR 152

SnapApp

DECEMBER 4, 2017

The takeaway: Long-form content tends to be more educational and in-depth, thus increasing the amount of value delivered to the reader. The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . Social Media Examiner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Hinge Marketing

SEPTEMBER 6, 2013

Top Professional Services Marketing Content from August 2013. By now, you hopefully acknowledge the true power of educational content. PPC for LinkedIn: What’s the Difference? More and more professional services firms are experimenting with LinkedIn advertising as a way to generate new leads. Infographic].

Social Networks 48

Social Networks PPC Marketo Click Rate 48

Sprout Social

OCTOBER 1, 2018

Social Media Video Specs & Ad Sizes Per Network. We’ve gathered a plethora of information on each social network’s specific video sizes and specs. Simply click the links below to jump to your desired network: Facebook. LinkedIn Video Specs. Facebook Video Specs. Instagram Video Specs.

Paid Content 111

Paid Content Social Media Video Marketing Mobile Advertising 111

Biznology

MARCH 5, 2013

OK, I’ll be honest with you, I came up with that plan after I sponsored one spontaneously and organically to see if anyone might want to join my virtual rowing team, Team Grotto , and join a virtual regatta, the 2013 World Erg Challenge. Broad appeal: education, kids, learning, and something I personally wrote on the Huffington Post.

Facebook 80

Facebook Burn Rate Long Tail Marketing Content 80

Hubspot

JULY 29, 2018

Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Connections - The LinkedIn equivalent of a Facebook 'friend' is a 'connection.'

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

MAY 15, 2013

And luckily, today we''re announcing our new Inbound Marketing Certification program to help marketers and aspiring marketers alike bridge these gaps in marketing education. In this post, we''ll explore how marketing has changed -- and what''s missing from traditional marketing curriculums. Old School: Smile and Dial for Media Coverage.

Paid Content 28

Paid Content Education Planning Paid Search Agency 28

Hubspot

APRIL 29, 2014

Online education has grown consistently in the U.S. according to The Sloan Consortium''s 2013 Survey of Online Learning Report -- a yearly study on the growth of online education. They post educational content often, highlighting both news in the respective industries and actionable advice for readers. Anthem Education.

Education 28

Education Landing Pages Network Marketing Marketing Prospects 28

Hubspot

JUNE 3, 2015

Chartbeat conducted a study in 2013 that indicates most readers are only getting about 60% of the way through a piece of content. In other words, if you're writing educational content, then it's interesting to those whose question you're answering -- bells and whistles be damned. Lead generation via social media.

Tips 28

Tips Content Marketing Content Advertising Mediums 28

Hubspot

MARCH 21, 2016

At the time, I needed to know how to write and educate through my writing. 2 Social Media Content Calendar Templates (for 6 Social Networks). Download the social media content calendar templates here.). LinkedIn cover photos templates. I joined HubSpot in September 2011 as a blogger. Flash forward to today.

Template 28

Template Planning Content Marketing Work Management 28

KoMarketing Associates

JULY 5, 2013

Why It’s Good: The first thing that caught my attention when viewing Hubspot’s Google+ page was their creative use of the cover photo to promote their upcoming Inbound 2013 conference later this summer. Google+ Page: https://plus.google.com/u/0/+LinkedIn/about. MediaTemple. Their cover photo is pretty awesome as well.

Google 120

Google Examples B2B Marketing Analytics Tools 120

SnapApp

DECEMBER 14, 2016

to reach more people on the most popular social network that people spend the most time on. Maximise your presence on Twitter and LinkedIn to harvest relationships. Social Media is only getting bigger. How Content Marketers ditribute their content across Social Media. Be yourself, help others and add value.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Exo B2B

JUNE 5, 2020

Click on the names to access their impressive profiles on LinkedIn). In 2013 I went « inside » and was appointed to run digital marketing globally for software giant SAP. This desire to go faster and to act on a larger scale has been achieved by individuals using digital tools, the most common example being social networks.

Digital Transformation 132

Digital Transformation Enterprise Management Disintermediation Work Management 132

seo.co

DECEMBER 8, 2020

It requires a deep knowledge of your target market, educated guessing, and a fair amount of luck. Social media marketing, at its core, is the process of building your brand equity and awareness via social media channels, including (but not limited to): Facebook. Social Bookmarking sites (Digg, StumbleUpon, Delicious).

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Hubspot

MARCH 10, 2016

When blogging for a business, marketers should create posts that are optimized with keywords that their target audience is searching for and provide helpful, educational material to these readers. It's a Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Webbiquity

MAY 14, 2013

The proliferation of themes, tools and plugins have transformed blogs from mere online text collections to powerful interactive, rich-media sites that can attract, engage and educate your potential buyers. ” Starting a Blog in 2013? How to Effectively Promote Your Blog Posts by MyBeak Social Media. ** 5 STARS.

Resources 100

Resources Tips Blogger Social Media 100

Hubspot

FEBRUARY 4, 2013

This content is for "modern marketers who love blogging, SEO, social media, and data." Posts You Might Like to Read: How Will Data and Social Technologies Transform Inbound Marketing in 2013? No need for education to be boring, am I right? Marketing To-Dos' in 2013 and Why All Roads Lead Back to Inbound.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Hubspot

FEBRUARY 4, 2013

This content is for "modern marketers who love blogging, SEO, social media, and data." Posts You Might Like to Read: How Will Data and Social Technologies Transform Inbound Marketing in 2013? No need for education to be boring, am I right? Marketing To-Dos' in 2013 and Why All Roads Lead Back to Inbound.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Hubspot

APRIL 27, 2016

To add folks by username, you'll have to type in exact usernames to find people, as there is no account suggestion option like other social networks have. Because they found it was an even better way to showcase their radical approach to transparency than other social networks like Facebook. Why did they love it so much?

Brand Identity 28

Brand Identity Branding Best Practices Social Media 28