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7 Of Our Favorite B2B Link Building Tactics in 2013 and Beyond

KoMarketing Associates

Link building remains a critical component of SEO performance. As illustrated in Moz’s latest search engine ranking report , collecting feedback from more than 100 search engine professionals’ links is still believed to be the most important part of the algorithm (approximately 40%). 404 Inbound Link Cleanup.

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7 Of Our Favorite B2B Link Building Tactics in 2013 and Beyond

KoMarketing Associates

Link building remains a critical component of SEO performance. As illustrated in Moz’s latest search engine ranking report , collecting feedback from more than 100 search engine professionals’ links is still believed to be the most important part of the algorithm (approximately 40%). 404 Inbound Link Cleanup.

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To disavow or not? Getting it right, 10 years later.

Martech

Google’s disavow links tool launched nearly a decade ago, on October 16, 2012. As we approach the tenth anniversary, webmasters still have confusion and disagreement regarding how to approach a link analysis and properly use backlink data when considering a disavow. A lot has changed since 2012!

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4 Key B2B Mobile Marketing Takeaways from #SESNY

KoMarketing Associates

According to MarketingSherpa’s 2012 B2B Marketing Benchmark report , mobile marketing has yet to hit even close to the top of the priorities list for B2B marketers. Through two recent client presentations, users accessing their websites via mobile devices had increased 50% and 33% respectively between Q4 2011 and Q1 2012.

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A Step-by-Step Guide to Using Anchor Text in 2021

accelerate agency

There are a few different types of anchor text that are routinely used: Brand/URL Anchor Text – Brand anchor text is a clickable link where the text is the name of the site which the link leads to. It’s where the text of a link actually displays the URL you’ll be taken to if you click it. . Like this; Accelerate Agency.

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Is Quora or Medium Dead?

nDash

Medium: Launched in 2012, Medium is an open platform for writers to share and readers to obtain information. There is a lot that writers can do on Medium beyond sharing information—including generating leads, uploading custom images, and more. Use Quora as part of your link-building strategy.

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Optimize Your LinkedIn Profile With These 10 Key Elements

KoMarketing Associates

In my latest column for Search Engine Land, I discussed how we use LinkedIn as a B2B link building tool, designed to research, identify, and communicate to potential third party publishers. You have 120 characters to write a concise, professional headline, ideally keyword rich, and specific to your role and expertise.