SpotMe Blog

JULY 21, 2023

With so many options out there, we’ve reviewed 12 of the best event registration software platforms based on features like customization, ease of use, reporting and analytics, and more. Reporting and analytics : Run reports to see registration numbers, most popular ticket types, and more.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

ViewPoint

MARCH 6, 2012

According to a recent CSOinsights 2012 Sales Performance Optimization survey, a mere 11% of sales people have a strong understanding of their customers’ buying process. Moreover, Best-in-Class companies report a 31.6% Overall, it requires an understanding of the purchase process from the buyer's point of view. of pipeline.

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

Hubspot

JUNE 28, 2016

In fact, according to HubSpot’s “ State of Inbound 2015 ” report, “3 out of 4 marketers across the globe prioritize an inbound approach to marketing.” According to the “ State of Inbound 2015 ” report, marketers who saw a higher marketing ROI in 2014 were more likely to have used marketing automation software. But there’s the catch.

Marketing Automation Services 53

Marketing Automation Services RFP Word of Mouth Planning 53

SpotMe Blog

JUNE 30, 2023

Continually improve by gathering feedback from past attendees on what they valued most and want to see in future events through post-event surveys and by analyzing the event data you collect in your CRM / MAP during events. SpotMe was named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Find out why.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Network Marketing Work Management 52

The ROI Guy

AUGUST 26, 2011

The new independent survey of 212 sales executives worldwide, sought to identify the biggest sales challenges and priorities facing Fortune 1000 firms worldwide, and in the process, uncovered several significant challenges and great opportunities for improvement. Influencing the RFP specification before it is issued 3.

RFP 40

RFP Differentiation Case Studies Comparison 40

Belkins

JANUARY 24, 2020

You can do it by conducting surveys across your databases, documenting your cooperation with your freshly converted clients within RFP or discussing your current cooperation, asking relevant questions at the right moment. When you visualize this process, you start sketching your sales funnel. Where do potential customers get lost??.

Sales Management 52

Sales Management Top of Funnel Work Management Lead Ranking 52

Hubspot

FEBRUARY 8, 2023

A Hubspot survey found that 61% of sales teams that exceeded their revenue goals leveraged automation in their sales processes. Of teams using AI, 33% reported that they made organizational processes more efficient to a high degree. Take responding to RFPs (Request for Proposals) as an example. Increasing job satisfaction.

Marketing AI 78

Marketing AI RFP Work Management Marketing Management 78

SpotMe Blog

SEPTEMBER 22, 2022

Some studies report an even higher percentage. According to a pharmaceutical industry report by ECG Health , less than 20% of HCPs are getting personalized experiences. That’s because you can run Q&As , polls , and surveys. The third HCP engagement metric Donseok talks about is survey scores. Personalization.

Webinar Metrics 59

Webinar Metrics Enterprise Management Trends RFP 59

SpotMe Blog

MAY 31, 2023

Analytics & reporting: Get invaluable insights into attendee behavior and engagement, enabling data-driven decision making to optimize current and future events. To find the in-person event app that ticks all your boxes, download our comprehensive event RFP template to send to potential vendors and easily compare your options.

Planning 52

Planning Personalization Work Management Best Practices 52

Industrial Marketing Today

MAY 5, 2010

Hand over sales-ready leads to sales – your sales team may provide them with additional content such as data and price sheets, set up an online or a face-to-face demo and ultimately move them to the RFP/RFQ stage. Your sales team must report to marketing and put these leads back into the hopper for nurturing.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Online Marketing Institute

JUNE 26, 2009

focuses on the importance that readers, viewers, and attendees place on business info rmation to info rm and help the purchase/decision-making process. focuses on the importance that readers, viewers, and attendees place on business info rmation to info rm and help the purchase/decision-making process.

Research 40

Research Marketing Management Media Planning 40

Sword and the Script | B2B

DECEMBER 28, 2022

Every year I read and write about dozens of reports on B2B marketing and PR. Nearly three-quarters (73%) said they believe “most vendors fall short” of the honesty mark, according to a third-party survey commissioned by Rob Roy Consulting. Read more: “Skepticism” is the “New Normal;” Survey Finds B2B Tech Has Trust Issues.

PR 75

PR Trust Marketing Stats B2B Marketing 75

Martech

FEBRUARY 14, 2023

The marketer-facing side would include data visualization and reporting, while the customer-facing side might include recommendation engines, paywall management, and custom content displays. You wouldn’t want the results of an A/B test on a landing page for a report written for doctors to include stats on how everyone else responded.

Work Management 111

Work Management Marketing Automation Services Marketing Management Multivariate analysis 111

Sword and the Script | B2B

JULY 19, 2022

Regular readers know I frequently dive into surveys and studies about B2B marketing, sales and PR. In the meantime, below are some B2B marketing statistics and cliff notes from seven such reporters. Read more: “Skepticism” is the “New Normal;” Survey Finds B2B Tech Has Trust Issues. B2B prospects want published pricing.

Statistics 59

Statistics Marketing Report B2B Marketing B2B 59

B2B Marketing Zone Posts

FEBRUARY 2, 2010

9 tips for running a more considerate procurement (RFP) process - Confluent Forms , January 14, 2010 We’ve been on both sides of the procurement process and have seen more than our fair share of RFPs. With this background in mind we’ve put together our top 9 tips for running a more considerate procurement/RFP process.

Work Management 40

Work Management Marketing Management B2B Marketing Marketing Automation Services 40

SpotMe Blog

JULY 13, 2023

Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023. Read on to discover our take on what’s trending in marketing event management, why we believe SpotMe has been named a Market Leader, and how to benefit from the report.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Research 52

Sana Commerce

MARCH 23, 2023

In 2022, we commissioned Sapio Research to survey over 1,200 professional buyers. B2B e-commerce RFP template: Easily compare your shortlisted e-commerce providers. But what exactly do your B2B customers want? What kind of customer experience are they looking for?

Work Management 98

Work Management Marketing Management B2B Paid Search Agency 98

Circle Studio

OCTOBER 19, 2017

More than 1,300 C-level executives and decision makers across a wide range of industries were surveyed for the study titled “ How Thought Leadership Impacts B2B Demand Generation.” An overwhelming majority (90%) of C-suite executives and decision makers surveyed find thought leadership content important. Trust drives revenue.”.

B2B Thought Leadership 79

B2B Thought Leadership Thought Leadership Top of Funnel RFP 79

SpotMe Blog

MAY 17, 2023

According to a recent survey by Smart Meetings , 88% of medical and pharma planners say the number of meetings they plan each year is either staying the same or increasing. You can do this by providing post-event surveys, tracking attendance numbers, or measuring social media engagement.

Planning 59

Planning Enterprise Management Work Management Marketing Management 59

SpotMe Blog

SEPTEMBER 1, 2022

You simply send them a survey asking them to give a rating on specific topics to determine the score. You could do this using surveys or interviews. Post-event report. A post-event report describes brings all the details of the event in one place. Request for Proposal (RFP). Net Promoter Score (NPS). Networking.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Customer Experience Matrix

SEPTEMBER 23, 2010

The replies are rolling in from the survey of vendor features that I mentioned last week. Reminder: you can upload the 150+ questions for your own RFP from www.raabguide.com.) This means that the small business vendors who feel my survey is too narrow are right. These include Genoo , Hubspot , Infusionsoft and OfficeAutoPilot.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Marketing Management Marketing Automation 120

Engagio

OCTOBER 13, 2020

According to TOPO’s 2019 Account Based Benchmark report , the #1 indicator of account-based success is the coordination between marketing and sales. Potential buyers signal interest in the form of what they’re reading, long before they’ve identified solutions and visited a corporate website or begun a formal RFP process.

Sales Management 126

Sales Management Ideal Customer Profiles Top of Funnel Multi-Touch Attribution 126

Sword and the Script | B2B

FEBRUARY 8, 2022

That’s according to a survey of 625 U.S.-based The survey was commissioned by Rob Roy Consulting and conducted by the market research firm Cambia Information Group. More specifically, when the survey asked, “To what extent do you feel technology vendors are being honest with you?” based B2B technology decision-makers.

Customer Surveys 15

Customer Surveys WOM Peer-to-peer B2B 15

ClearVoice

MAY 5, 2020

Ebooks, videos, infographics, reports, podcasts, and presentations are common content assets. If a report is the content asset, you will slice and dice that information into many other pieces of foundational content. 1 in image search and holds the featured snippet for “RFP response process.”

Lead Scoring 82

Lead Scoring Lead Ranking Planning Content Marketing 82

Buzz Marketing for Technology

JUNE 27, 2008

Its collaboration like never before and every CEO in IBMs recent survey of 765 global CEOs reported the lack of collaboration as a core problem holding back the growth of their companies. Report as spam. This blog reports on interesting new applications of technology and the people behind them. Managing the RFP Process.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Hubspot

DECEMBER 28, 2015

So I conducted a simple survey to get a rough estimate of how much time marketers spend on the following five routine tasks: Building and maintaining marketing list. According to the survey, the average marketer spends around 16 hours a week on routine tasks. Tip #2: Invest in reporting software. Turns out, the data was lacking.

Budget Management 28

Budget Management Spending Work Management Marketing Management 28

SnapApp

NOVEMBER 5, 2015

Help through through the RFP process. Make something complex simpler - break down a lengthy research report or industry benchmarking data into an infographic, quiz, calculator, or survey. Help them decide which information to consult. Help them decide the budget. Help them decide which criteria matter. Challenge The Customer.

RFP 48

RFP Multi-Channel Paid Search Agency Budget Programs 48

Convince & Convert

MARCH 22, 2012

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Releasing at the end of this month we actually have a Conversation Index , which is our quarterly report. I report to Lisa Pearson who’s VP of Brand and Communications. They’re strategic, too.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Releasing at the end of this month we actually have a Conversation Index , which is our quarterly report. I report to Lisa Pearson who’s VP of Brand and Communications. They’re strategic, too.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

6sense

NOVEMBER 9, 2021

It doesn’t make sense that a MQ or Wave report is the only place in the world where people can see categories and the companies inside of them. Then, they looked at the category that they were pinned down into (which was called survey management or sometimes just “SurveyMonkey on steroids” – or more accurately market research).

CMO 48

CMO Enterprise Management Work Management Marketing Management 48

B2B Marketing Zone Posts

JANUARY 4, 2011

9 tips for running a more considerate procurement (RFP) process - Confluent Forms , January 14, 2010. Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010. Interview with David Meerman Scott - The CRAP Report , March 26, 2010. What’s Up, Blog?

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40