Mailmunch

JUNE 9, 2021

Welcome emails have a 60% higher open rate than other promotional emails with a 5x higher click-through rate than the other emails. . Well, that might be one of the reasons stopping you from getting a good open and response rate on your email marketing campaigns. . So how do you create personalized emails?

Conversion Rate 95

Conversion Rate Email Marketing Conversion Planning 95

LeadSquared

AUGUST 12, 2019

These stats can help you analyze the effectiveness of your email campaign to avoid excessive spending or becoming overwhelmed by email services. The open rate is the percentage of subscribers who opened your emails. The average open rate should be between 15-20%. Click-Through Rate. Conversion Rate.

Email Marketing 52

Email Marketing Planning CAN-SPAM Click Rate 52

Porch Group Media

OCTOBER 24, 2022

Stats show that 66% of customers want brands to understand what they want and need. Marketing trends change, new ones are developed, and marketing technology comes and goes. However, one channel has withstood the test of time and that is email. Did you know that the first email was sent in 1971 ? Today, email is more vibrant than ever.

Marketing AI 81

Marketing AI Email Marketing Trends Paid Search Agency 81

BuzzSumo

MAY 30, 2019

If people interact with your widget, they opt in to your Messenger contact list. With a comment guard or “Facebook post autoresponder,” you can post content on your Facebook page and when people comment, they opt in to become a Messenger subscriber. A few people like it. A couple of people share it. Then it’s on to the next thing.

Social Media 110

Social Media Blast Campaigns Media Landing Pages 110

Outreach

SEPTEMBER 19, 2019

The stats behind Account-Based Sales (ABS) explain the growing buzz. More importantly, the same remarkable results seem to occur across revenue teams who opt to re-engineer their culture into one that promotes ABS. The numbers aren’t just incremental — they’re transformative. Take the sales team at Cloudera , for example.

Tips 71

Tips Ideal Customer Profiles Lead Ranking Buzz 71

Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? In fact, 82% of marketers have reported an increase in open rates through mail personalization. Email segmentation can drastically improve the effectiveness of your email marketing campaigns.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Business Brainz

OCTOBER 14, 2021

If you’re still not convinced about the importance of buyer personas, here are 5 stats to back them up: Using buyer personas in an email campaign improved open rate by 2x and click-through rate by 5x. However, this is only applicable if the lead opens the email. Why create a buyer persona? Click here.

Buyer Personas 52

Buyer Personas Statistics Click Rate Clickthrough 52

Hubspot

MARCH 4, 2020

You've read the stats: email marketing is an undeniably powerful marketing strategy. Getting more people to opt-in to newsletters will probably take a little more than just asking — you might have to offer an incentive. In fact, on average, email generates $38 for every dollar spent , which is a 3,800% return on investment.

Course 95

Course Email Marketing Opt-out Budget Programs 95

Business Brainz

OCTOBER 14, 2021

If you’re still not convinced about the importance of buyer personas, here are 5 stats to back them up: Using buyer personas in an email campaign improved open rate by 2x and click-through rate by 5x. However, this is only applicable if the lead opens the email. Why create a buyer persona? Click here.

Buyer Personas 52

Buyer Personas Statistics Account Based Marketing Click Rate 52

Vision6

JULY 10, 2023

Using hyper-personalised stats like this gets subscribers excited. Analysing open rates and engagement will determine which subject line resonates best with your target audience. Are you trying to unlock the hidden potential of email marketing? In this example, Uber uses their customer data to drive engagement.

Email Marketing 40

Email Marketing Practices Best Practices Paid Search Agency 40

Litmus

NOVEMBER 22, 2021

This meant marketers would no longer be able to see reliable open rates, open times, geolocation, or device usage for users who opt into MPP—impacting the way Apple market share is analyzed. Read on to learn about the updates, how you can use email client market share, and what shifts we saw in October 2021. Apple: 51.4%.

Privacy Protection 94

Privacy Protection Email Marketing Privacy Differentiation 94

Litmus

MARCH 5, 2020

In this episode of Delivering, host Jason Rodriguez tries to work through the ongoing discussion around digital privacy and how it relates to email marketing. How is tracking information used in email marketing? Do subscribers know they’re being tracked? And should marketers stop tracking subscribers? Episode Transcript.

Privacy 71

Privacy Email Marketing Marketing Automation Services Stats 71

Optinmonster

APRIL 4, 2024

We’ve tested, experimented, and optimized our way to a 59% open rate and a 99.08% deliverability rate for our own email campaigns. Many small businesses and startups begin with Mailchimp because of its free plan and simply because of its name recognition. SMS Marketing: Do you plan to also send SMS marketing messages ?

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Adobe Experience Cloud Blog

DECEMBER 7, 2016

But with increased competition among mobile apps across the board, marketers can’t depend on installs and ratings to push them to the top. The average retention rates might seem discouraging, but bear with me—there’s a surefire way to improve your metrics in the long run. By day 90, our findings show that retention drops to 1.89%.

Opt-out 48

Opt-out Opt-in Mobile Marketing Thought Leadership 48

SalesIntel

FEBRUARY 16, 2022

Tool integration to experiment with opt-ins, links, and groupings. Exclusive webinar recordings, stats, discounts, and user-sensitive data are the top forms of lead magnets you can infuse into your campaign. . You can improvise, add, or omit things along the way. But first, let’s take a look at the fundamentals of email marketing.

Paid Search Agency 52

Paid Search Agency Email Marketing Marketing & Strategy Marketing Strategy 52

SalesIntel

FEBRUARY 16, 2022

Tool integration to experiment with opt-ins, links, and groupings. Exclusive webinar recordings, stats, discounts, and user-sensitive data are the top forms of lead magnets you can infuse into your campaign. . You can improvise, add, or omit things along the way. But first, let’s take a look at the fundamentals of email marketing.

Paid Search Agency 52

Paid Search Agency Email Marketing Marketing & Strategy Marketing Strategy 52

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 263

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 263

Litmus

JUNE 28, 2021

You might know this stat by now: Email marketing’s return on investment (ROI) is an average of 36:1. Have there been any wild fluctuations in your email engagement rates? Things that will get my spidey senses tingling would be dramatic drops in deliverability, open, or click-through rates. That’s $36 for every $1 spent!

Budget Programs 62

Budget Programs Deliverability CAN-SPAM Privacy Protection 62

ConvertKit

MAY 10, 2019

If your email list isn’t properly set up with email segmentation, your subscriber could assume your email content isn’t relevant to them based on the few emails they’ve read and therefore, impact your open rates. Increases your email list engagement rates. Open rates aren’t the only way to measure email list engagement.

Segmentation 74

Segmentation Email Marketing Webinar Metrics Marketing & Strategy 74

ConvertKit

MAY 10, 2019

If your email list isn’t properly set up with email segmentation, your subscriber could assume your email content isn’t relevant to them based on the few emails they’ve read and therefore, impact your open rates. Increases your email list engagement rates. Open rates aren’t the only way to measure email list engagement.

Segmentation 74

Segmentation Email Marketing Webinar Metrics Marketing & Strategy 74

Circle Studio

FEBRUARY 21, 2019

A study by MailChimp showed that segmented campaigns received 14.31% more opens and 100.95% more clicks than non-segmented campaigns. Emails with personalized subject lines are 26% more likely to be opened, and personalized messages improve click-through rates by 14%. DON’T: Continue to email unengaged users.

Newsletter 60

Newsletter Email Marketing Click Rate CAN-SPAM 60

Valasys

AUGUST 6, 2021

But what if you don’t know how to improve your email deliverability rates? The purpose of this type of marketing is to produce an open rate for the company’s emails and generate sales leads. It is a known fact that email marketing has become the most effective form of marketing.

Marketing Budget 52

Marketing Budget Enterprise Management Marketing Automation Services Deliverability 52

DivvyHQ

FEBRUARY 4, 2019

We’ve suggested in the past that a stat such as click-through rate “works best as a complementary KPI – it blossoms in the company of a bottom-funnel, performance-based friend.” Consequently, when information overload occurs, it is likely that a reduction in decision quality will occur.”. Obtaining the numbers isn’t hard.

Analytics 76

Analytics Top of Funnel Paid Search Agency Content Marketing 76

Delivra

FEBRUARY 13, 2019

If that’s the case, consider that open rates for triggered emails are a whopping 70.5% If that’s the case, consider that open rates for triggered emails are a whopping 70.5% If you’re a professional with no email marketing strategy, you could be missing out. In fact, virtually anyone can benefit from an email list.

Automation 81

Automation Marketing Automation Services Work Management Marketing Management 81

distribion

APRIL 12, 2017

With those stats, you can see why brands of all sizes have adopted email marketing as part of their distributed marketing mix, just as you have. Your Distributed Marketing Platform will quickly evaluate if your email is being delivered, opened and engaged with. Review click-through-rates and open rates to track engagement.

Deliverability 71

Deliverability Marketing Automation Services CAN-SPAM Work Management 71

Atomic Reach

JUNE 3, 2019

Take a look at these stats below. Abandoned cart follow-up emails have an average open rate of 45 percent. However, while e-commerce stores make it easier to reach the ideal customer, it still requires a cohesive and comprehensive strategy to be successful. In 2017, Statista reported that there were 1.66 billion global buyers.

Statistics 91

Statistics Generation Amazon Paid Search Agency 91

Outgrow

APRIL 8, 2020

Once you have achieved that perfect landing page with Unbounce , it's time to look at some fantastic Unbounce integration tools to help you achieve your dream conversion rate. Top Unbounce Integration Tools Your Business Needs In 2020. Well, it may be a novel thought about a couple of decades ago. Yeah, call me Captain Obvious!

Marketing Automation Services 52

Marketing Automation Services Tools Outgrow Business 52

SendX

APRIL 22, 2021

If you commit to this, your readers will always be eager to open your emails, read them, AND take action on them. Make It Easy to Unsubscribe The CAN-SPAM Act of 2003 states that commercial emails should all include a clear way for recipients to opt-out of emails in the future. Who are you writing the emails for? Tons of it!

Newsletter 241

Newsletter Practices Best Practices Deliverability 241

Hubspot

OCTOBER 25, 2012

2) People on Your Opt-in List Want to Hear From You. You generate all of your email contacts through legitimate opt-ins. Not everyone that opts in to your emails actually wants to receive your emails. Not everyone that opts in to your emails actually wants to receive your emails. But the times, they are a' changin', guys.

Email Marketing 28

Email Marketing CAN-SPAM Open Rate Opt-out 28

Hubspot

JULY 12, 2012

1) Emails targeted to customer loyalty programs have a 40% higher open rate. But this stat could contribute to both Sam and Dan's stance on the issue. It's interesting that this statistic sprouts from the same report as the stat above. Does sending way more emails make you a spammer? Source: Experian, April 2012 ).

Email Marketing 28

Email Marketing Ad Frequency Open Rate Correlation 28

Predictive Response

OCTOBER 29, 2020

The stats are also pretty impressive; businesses that use email marketing report a 38x ROI for every dollar they invest in it. Ensure that all your leads are segmented before launching any email marketing campaign This helps you deliver highly targeted and personalized content to your leads,which, in turn, can increase your conversion rate.

Segmentation 52

Segmentation Click Rate Customer Satisfaction Lead Scoring 52

Adobe Experience Cloud Blog

MAY 12, 2010

The slightly disturbing stat, reporting how 20% of legitimate email never reaches the inbox, should make you want to give this paper a quick read through. The slightly disturbing stat, reporting how 20% of legitimate email never reaches the inbox, should make you want to give this paper a quick read through.

Deliverability 48

Deliverability CAN-SPAM Paid Search Agency Paper 48

Optinmonster

APRIL 11, 2024

Use Double Opt-Ins 3. Track Your Email Stats 6. Email delivery rate refers to the percentage of your emails that are accepted by your recipients’ email servers, regardless of the folder your messages end up in. Here at OptinMonster , we’ve worked hard to keep our bounce rate much, much lower than that.

Deliverability 104

Deliverability CAN-SPAM Work Management Domain 104

Act-On

NOVEMBER 7, 2023

Focusing only on delivery rate omits important aspects of your email program that contribute to your overall health and reputation as a sender. A holistic approach to deliverability takes more than delivery rate into account. Click Rate: Number of clicks divided by number of emails delivered. But never fear! We’ve got you.

Deliverability 181

Deliverability Top of Funnel Best Practices CAN-SPAM 181

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Stats Around Video Engagement 2.5 We know it can be hard to justify spending resources on a new content type without the data, especially for data-driven businesses. Video for Sales Statistics 1.1

Stats 65

Stats Video Marketing Enterprise Management Planning 65

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Optinmonster

JULY 21, 2023

Email Marketing Statistics Social Selling Statistics eCommerce Statistics Mobile Commerce Statistics SEO Statistics Content Marketing Statistics Social Proof Statistics Conversion Rate Optimization Statistics Email Marketing Statistics 61% of consumers prefer to be contacted by brands through email. Campaign Monitor ) There are 4.3

Statistics 58

Statistics Marketing Automation Services eCommerce Stats 58