Marketing Insider Group

MAY 24, 2023

These functions let you search for pages with a particular word in the URL or page title. In other words, this symbol works like a wildcard when playing cards; it can represent anything you want. This tip can help you uncover more ideas for long-tail keywords. Try the search operators inurl: and intitle: for new ideas.

Search Marketing 293

Search Marketing Google Optimization Tips 293

ClearVoice

SEPTEMBER 12, 2022

There are two categories of keywords: short-tail and long-tail, and each will propel you forward in unique ways. Short tail keywords. Short-tail keywords are one or two-word search terms that are very hard to rank for. Also, because so much traffic can come from short-tail terms, it is often less targeted.

Advertising Benchmark 97

Advertising Benchmark Keywords SEO Long Tail Marketing 97

Navigate the Channel

SEPTEMBER 7, 2023

This shift is primarily driven by Google’s growing ability to discern the semantic relationships between words and phrases, enabling websites to craft content that feels more organic and user-friendly. ” This shift is rooted in the recognition that long-tail keywords offer several distinct advantages in the world of SEO.

Keywords 65

Keywords SEO Long Tail Marketing Lead Scoring 65

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

Contently

MARCH 14, 2023

How Featured Snippets Help Readers and Your Rankings When you come across a word or phrase that needs some explanation, that’s an excellent opportunity to land your blog post in Google’s featured snippets section. Used cars” is a short-tail keyword people might use if they are looking for trending data.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Brightedge

MARCH 31, 2022

Have you ever typed a simple question into a search engine—something like “How long does it take to bake a potato?”—only only to be confronted with a wall of 12,000 words of largely irrelevant information? Sometimes, publishing long-form content is the best way of catering to searcher intent. Google Hates Pop-Ups.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Top Rank Marketing

FEBRUARY 5, 2024

We share an example of how this approach can fall short in our SEO content guide, Marketing with Intent : “For a very long time, raw keyword volume ruled SEO. Advanced: Topical clusters and intent-driven long-tails An advanced strategic approach for targeting keywords involves more nuance.

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

BOP Design

JULY 20, 2021

Long-Tail Keywords. Oftentimes, long-tail keywords correlate with stronger buying intent. Long-tail keywords are keywords that contain more words in the search query. The added word of “agency” turns a search query from a research term to a buying term.

Keywords 118

Keywords Intent Buy SEO 118

Exo B2B

MARCH 19, 2024

In other words, it’s coming… Google SGE is going to impact the way we do our searches, and that’s going to have a negative impact on your good old Google Analytics statistics. This means : Privilégier les «long tail keywords» (mot-clé longue traîne). So, have you heard of Google SGE (Search Generative Experience)?

Marketing AI 52

Marketing AI Google B2B Marketing Long Tail Marketing 52

Adobe Experience Cloud Blog

JANUARY 9, 2020

The average voice search query is about 29 words long. You perform a search on your mobile device, and the web page is taking too long to load. Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Brandpoint

MARCH 13, 2023

Dig deeper with long-tail keywords Now it’s time to get into the minds of your customers. Branch out into their specific questions using long-tail keywords. But long-tail keywords carry the nectar in your SEO strategy, if you plant these key phrases in the right places. They make great titles for headers.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

Marketing Insider Group

JULY 3, 2023

Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. For example, the site outlined a two-hour health podcast in 1,800 words. Pay attention to the history of a subject and see if it has a tendency to spike seasonally. Image Source 2.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Webbiquity

OCTOBER 27, 2020

In fact, it was found that text searches are most commonly one to three words long. Voice-based searches, on the other hand, are often over seven words long. In fact, research by Backlinko found that the average voice search snippet is only about 29 words long. Image credit: Moz.

Optimization 253

Optimization Marketing & Strategy FAQ Long Tail Marketing 253

seo.co

MARCH 14, 2022

Search engines like Google Home use artificial intelligence (AI) to understand natural speech patterns and respond accordingly using algorithms that analyze words, grammar, syntax, topic/domain knowledge, and so on. In other words, voice search and AI is able to disambiguate keywords that a text search might not pick up.

Optimization 119

Optimization Marketing Websites Long Tail Marketing FAQ 119

Brightedge

JANUARY 25, 2024

SEO is achieving more with fewer words Using Search IQ, we've been able to examine certain attributes of web pages that, while not direct ranking factors, highlight some intriguing trends in the pages that make it to the top 10 in organic search results over time. Interestingly, we've noticed a general decline in keyword density.

SEO 97

SEO Trends Marketing Websites Long Tail Marketing 97

Biznology

MARCH 20, 2018

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. “My long tail blogger outreach strategy is periodically challenged or criticized as being too aggressive. ” The long tail of blogger outreach.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Sprout Social

APRIL 7, 2021

For example: let’s say you notice consumers tend to use words that suggest search intent on Twitter. Use the short and popular phrases revealed by social listening to research common long-tail keywords used in search engines. Adjust your strategy to prioritize educational content. We're back in full swing!

Social Media 136

Social Media Long Tail Marketing Media CTR 136

illumin

MARCH 26, 2024

Impactful pay-per-click (PPC) keywords are about more than selecting popular words, they’re about understanding user intent and behavior patterns to create a meaningful connection. Selecting the right keywords is critical for getting the most eyes on your ad and creating compelling copy that drives clicks.

Keywords 59

Keywords Paid Search Agency Ads Google 59

Stevens & Tate

DECEMBER 14, 2020

Optimization requires that you include keywords and long-tail keywords, or phrases, in your blog. For example, I might type the key words “best Chicago summer wines” into Google to find answers on the Internet. For instance, the words “wine” or “best wines” would not be optimal keywords since they are too general.

Optimization 72

Optimization Long Tail Marketing Marketing Websites Buyer Personas 72

Scoop.it

MARCH 21, 2023

The dwell time and bounce rate of your page help Google understand if it meets search intent: If a user clicks and spends a relatively long time on your page, interacting with its content, algorithms will see it valuable and worth ranking higher. Long-tail: About 40% of all search traffic comes from them.

SERP 80

SERP Long Tail Marketing Dwell Content 80

ClearVoice

MARCH 3, 2021

What are long-tail keywords? Long-tail keywords are keyword phrases that don’t have a large number of monthly searches, but are lucrative entrances to your content. The term “long-tail” refers to a graph of competitiveness vs. conversion rate of keywords. Long-tail keyword examples.

Long Tail Marketing 52

Long Tail Marketing Keywords Click Rate Conversion Rate 52

Huptech Web

AUGUST 11, 2023

They type in a few words hoping to find what they seek. How do we find those divine words that will lead our target audience to our virtual doorstep? By understanding your audience, you can gain insight into the words they use to communicate, the search phrases they utilize, and the answers they seek.

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Navigate the Channel

DECEMBER 20, 2023

It involves identifying and analyzing the words and phrases that users type into search engines when looking for information, products, or services. Expand with Long-Tail Keywords: Long-tail keywords are longer and more specific search queries. Incorporate relevant long-tail keywords into your strategy.

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Hubspot

APRIL 22, 2020

Gen Z searches long-tail keywords more frequently than older age groups. In the header above, I wrote a full sentence instead of opting for the much simpler headline of "Gen Z and Long-Tail Keywords.". This is because I want to optimize my content for long-tail keywords.

Search Marketing 100

Search Marketing Long Tail Marketing Planning Mobile Marketing 100

ClearVoice

APRIL 12, 2022

A strong content brief will provide your writers with all of the information they need to create an effective article for your audience, including word count, messaging, the topic or angle and the target audience for the piece. Long-tail keyword phrase: golden retriever breeders in Ohio. Short-tail keyword phrase: grocery store.

SEO 52

SEO Long Tail Marketing Top of Funnel SERP 52

Martech

MARCH 30, 2022

Advanced query understanding, responsive to very broadly worded queries. The specific capabilities of the offering include the following: Semantic search, looking beyond keywords to the context of the shopper’s query. Read next: How to build a search-first marketing strategy.

Google 98

Google Long Tail Marketing Merchandising Click Rate 98

ClearVoice

JUNE 21, 2022

Some may need long-tail content, while others thrive on short-tail. Remember, SEO takes a long time and there are no quick wins. While Forbes recommends 600 to 700 words per page of your website, there is no magical word length that will equate to a higher ranking. Answer Google’s questions. . Reaves says.

SEO 111

SEO FAQ Content Work Management 111

Circle Studio

APRIL 4, 2019

There are three types of keywords to be aware of: short-tail, medium-tail and long-tail. Short-tail keywords are typically 1 word, medium-tail keywords are roughly 2 to 3 words and long-tails are usually 3 to 5 words.

SEO 76

SEO Long Tail Marketing Lead Scoring Lead Ranking 76

Only B2B

NOVEMBER 1, 2020

Long Tail Keyword. For a small to mid-scale business Long tail keyword is a way to go, because it is easy to identify the intent of these keywords. Final Words. Never distract your visitor by giving many opportunities to click away without converting. Another fact is, it has low competition.

Lead Scoring 126

Lead Scoring Lead Ranking Generation Long Tail Marketing 126

Launch Marketing

JANUARY 27, 2021

Branded Keywords: Words that contain the brand name or company name. Short-Tail Keywords: General searches that consist of only a few words, usually one or two, such as “B2B marketing” or “technology.” These keywords also have higher conversion rates because the more specific a user gets, the more purchase intent they have.

Paid Search Agency 93

Paid Search Agency Search Marketing B2B Marketing Planning 93

Biznology

MARCH 13, 2018

From my early days playing D&D as a tween to ordering Harry Potter and the Philosopher’s Stone from the UK not long after it was released, I’ve resented being a Muggle. According to the podcast, reality isn’t real, it’s merely and simply a very fragile, consensual, group fiction. Guess what!

Public Relations 0

Public Relations Long Tail Marketing Work Management PR 0

The Lead Agency

JUNE 20, 2019

In terms of SEO , keywords are the words that searchers enter into search engines in order to find answers to their queries. If you break down everything on your website into simple words and phrases, then these words become your primary keywords. How do I Find Long Tail Keywords? Why are Keywords Important?

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

Contently

MARCH 1, 2022

And they’ve been around since long before the Internet. The word “plagiarism” comes from the Latin “plagiarus,” meaning “kidnapper; seducer; plunderer.” It combines news content with profiles, fashion shoots, affiliate content on sneakers and other clothing, and original, long-tailed interviews.

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Only B2B

MARCH 10, 2022

To Acquire More Quality Leads, Optimise For Long-Tail Keywords. A long-tail keyword is one that has three or more words and is extremely precise. However, if you target the correct long-tail term, you may trade off search volume for exceptionally high buy intent, which boosts revenue with minimal SEO work.

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Launch Marketing

DECEMBER 14, 2022

Standing out and gaining readership can go a long way in generating awareness, traffic and overall leads to your website or wherever your blog may be featured on. Did they search long-tail, specific keywords? When it comes to a blog, it most often is a few hundred words with no other elements to it.

Paid Search Agency 113

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 113

EMagine B2B Blog

APRIL 22, 2019

There are two different routes for your keyword strategy: a generic, broad approach or a long-tail keyword approach. Generic keywords are typically one or two-word phrases. Long-tail Keywords. Long-tail keywords are multi-word phrases and more effective because they’re highly relevant to your business.

Long Tail Marketing 80

Long Tail Marketing Keywords SEO High Quality Lead 80

Brightedge

NOVEMBER 30, 2021

When it comes to leveraging keywords in SEO, there’s more to it than simply selecting words and plugging them into a webpage. These will be long-tailed keywords related to your primary keyword with added qualifiers to further specify your content’s intent (i.e., how the keyword is being used and for which purposes).

Keywords 52

Keywords Intent Long Tail Marketing SERP 52