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8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Your URLs have a certain amount of PageRank associated with them. If you want a percentage of the PageRank from these web pages passed onto your new URLs so the authority passes throughout the website, you need to correctly implement 301 redirects. Add AMP to your site’s content pages.

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Show me your footer, I show you mine

Kevin Indig

For example, in 2016, Google registered the patent for User-Sensitive PageRank , which factors user behavior and trust into link weights. Many SEOs are scared to raise the number of links on every page, but when keeping PageRank and CheiRank somewhat in balance, it’s no problem. At G2, we optimized the footer.

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The Difference Between URL Structure and Information Architecture - Whiteboard Friday

Moz

Posted by willcritchlow Questions about URL structure and information architecture are easy to get confused, but it's an important distinction to maintain. So there is a much broader study of information architecture. But it gets muddied with the information architecture questions, which we'll come on to. These are in tension.

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The 6 Fundamentals of an SEO Link Building Strategy

Top Rank Marketing

One of the big reasons why Google revolutionized search engines when it launched in 1998 was its PageRank algorithm , which rewarded pages based on how many other websites were linking to them. Highly-relevant links are from sites that are well known in your category and directly related to your subject matter.

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Capitalizing on Google’s Algorithm Adjustments for AI-Generated Content

FunnelEnvy

For example, Google’s PageRank algorithm incorporated authority, relevance, and keywords. Before AI, they punished keyword stuffing and other attempts to manipulate searches at the expense of quality information and user experience. The user then would click through to the content source to gather more information.

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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

Not only should B2B marketers contribute comprehensive and accurate business information, but they should look for opportunities to incorporate inbound links to the organization’s website and key content marketing assets where appropriate. Contributed Community Activity. Owned Digital Marketing Assets. What About Link Schemes?

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Telecoms: Top 100 Influencers and Brands

Onalytica B2B

PageRank (Normalised). With all the discussion and resources available online, our analysis produced a great set of independent information resources and communities. PageRank (Normalised). It was interesting to find a mix of thought leaders, politicians and journalists as well as brand representatives on the list. DOWNLOAD NOW!

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