article thumbnail

FAQ drops and other SERP feature landscape changes

Kevin Indig

Google recently announced significant SERP Features changes: the removal of FAQ and How-To rich snippets. I dissected 5 large sites, Google’s announcement and SERP Feature trends. Google’s announcement to reduce the visibility of FAQ/How-To rich snippets is highly ambiguous. Or did they?

FAQ 96
article thumbnail

Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

There’s only so much room on Google’s SERP pages, and a lot of that space is reserved for featured snippets, related questions, videos, and more. To capture your audience’s attention, it’s now critical for brands to get listed on Google SERP features. What Are Google SERP Features? Image Pack.

SERP 269
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Step-by-Step Guide for Building FAQ Schemas

SmartBug Media

Structured data can define everything from videos to local SEO , and it can help you appear on the search engine results page (SERP). More specifically, a FAQ schema helps visitors quickly find answers to their questions, and therefore these schemas have become an integral part of Google search results. Build a FAQ Schema in 6 Steps.

FAQ 98
article thumbnail

SERP Universal Listing Trends

Brightedge

The SERP landscape is also constantly changing and has evolved dramatically over time. Marketers must be quick to adjust strategies to accommodate both algorithm updates and changes to the SERPs. Because of this, BrightEdge started tracking some of the ways Google is evolving the SERPs. Universal Search methodology.

SERP 59
article thumbnail

Why Is SEO Not Working for You? (It’s Not Dead)

Marketing Insider Group

Keep an eye on competitors’ strategies (keywords, content quality, link building tactics and UX design) to create a unique yet relevant approach for better SERP rankings. These platforms use complex algorithms that consider over 200 factors when deciding which content ranks on SERPs.

SEO 199
article thumbnail

Unleashing the Power of AI-Driven Content Creation

Webbiquity

There are even prompts for email marketing, company bios, an FAQ generator, photo post captions and many more marketing functions available. This type of optimization is especially helpful when it comes to creating SEO-friendly copy that stands out from competitors in the SERPs (Search Engine Results Pages).

article thumbnail

Understanding SERP Features and How to Achieve Them

Bluetext

These Search Engine Result Pages (SERPs) are where users find results that the search engines deem to be the most relevant to the query. Depending on the relevance of the site content, users may also see a SERP Feature (a well-packaged snippet of information from the relevant search result’s page). Get in touch with us here.

SERP 26