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The Difference Between Direct and Organic Website Traffic Sources

SmartBug Media

For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources. Direct Traffic.

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Why You Should Consider Using YouTube Videos For Senior Living Marketing

Stevens & Tate

By 2013, there were already 39 million people 65 and older that were using Facebook, Twitter, and Skype. When you create YouTube videos, you can post them to Facebook, after all. YouTube Videos Can Drive Traffic. Doing so can help drive a significant amount of traffic to your website. Seniors Are Social.

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How HP Balances Social Marketing With Social Customer Service

Convince & Convert

It’s important to test user behavior, find out how customers want to listen and respond, develop partnerships with marketing teams to expand your social footprint, and determine what percentage of that traffic is coming from customer support inquiries vs. content marketing efforts. HP Support on Facebook. In This Episode.

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How to Go From Collecting Fans to Social That Works

Convince & Convert

Through some tough scrutiny and willingness to confront the status quo, he rebuilt the brand’s approach to social and has seen traffic double and a sharp rise in return rates as customers begin to engage with actionable content. Why a million Facebook followers doesn’t mean instant conversions or customer relationships.

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How Big Brands Get Permission to Use UGC

Convince & Convert

Facebook has been the best platform to share content via social media because it makes it so easy for people to ask questions and share information. There are about a million people tuning in across the three Facebook channels (Pet360, PetMD, and PetFoodDirect) where Jon and his team see 95 to 98 percent of their social media traffic.

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The Pros of Living through a Coronavirus Crisis

Biznology

Starting this week, we have begun hosting virtual happy hours with friends and family using Zoom Video, Google Hangouts or Skype. Due to social distancing, we are keeping these social gatherings very small for now; keeping far enough apart and bumping elbows to say both hello and goodbye, just like the Hawaiian word: “ Aloha.”.

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How to Establish a Powerful Personal Brand (to Boost Your SEO Efforts and More)

Sharpspring

Contact a few influencers and ask to interview them, preferably face to face, via Skype video or phone. Social networks like Facebook and Twitter are great for combining personal and business affairs. As you watch how your traffic is interacting with your personal story or personal website. Ask the interviewee to do the same.