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Event Marketers Are Ignoring the Power of Video—Here’s How to Catch Up

Adobe Experience Cloud Blog

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. Create event videos that drive buzz.

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Top 15 Content Marketing Trends for 2023

ClearVoice

And for B2B marketers and large enterprises, the cost of lagging behind the content marketing trend curve is too massive to ignore. To help you keep up with the times, here is a compilation of the top 15 trends in content marketing that will shape the industry in 2023. Emerging content marketing trends.

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Content marketing for events: how to repurpose your event content

SpotMe Blog

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

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Hybrid Event Examples You’ll Want to Copy This Year (And How to Take Virtual Events Hybrid)

SpotMe Blog

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

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Six Tactics to Take Your Marketing to the Next Level

Webbiquity

If you’re producing any kind of video content, you’ll need a YouTube channel. Every platform has tools to help marketers. In-person events are still an incredibly effective way to connect directly with your buyers. Keep an Eye on Trends. You don’t have to follow every new trend, but it’s vital to be aware of them.

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Live Events on RebelMouse

RebelMouse

The unprecedented pandemic in 2020 turned the world of event marketing upside down. All over the world, if a scheduled in-person event wasn't cancelled, it was transformed into a digital experience. The trend isn't expected to fizzle after COVID-19 is contained, either. Creating a Live Event on RebelMouse.

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Live Events on RebelMouse

RebelMouse

The unprecedented pandemic in 2020 turned the world of event marketing upside down. All over the world, if a scheduled in-person event wasn't cancelled, it was transformed into a digital experience. The trend isn't expected to fizzle after COVID-19 is contained, either. Creating a Live Event on RebelMouse.