Webbiquity

AUGUST 2, 2018

They were hired to create socially engaging posts designed to elevate brand reach, skyrocket shareability, and go viral. Francesco Montesanto is the Director of Marketing for contentwriters.com , a boutique content creation agency focusing on a customer-first approach to digital marketing and storytelling for brands.

Social Media 143

Social Media Media Marketing Management Allocation 143

Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. The course curriculum covers the basics of blogging and storytelling.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Lead Forensics

JANUARY 26, 2024

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. You constantly need to look at things like key performance indicators (KPIs), viral coefficients, multivariate testing, CACs, LTVs, and whatever else is key in your field.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

Vidyard

MAY 14, 2014

So, in the interest of getting the inside scoop on how marketers can make better visual stories, I asked Montreal director Hervé Demers to share his insight on the industry and the craft of video storytelling. Herve: When brands forget that filmmaking, marketing and storytelling are professions. Benefits require investments.

Storytelling 51

Storytelling Paid Search Agency Video Marketing Ads 51

SocialPilot

FEBRUARY 11, 2024

Need some fresh, viral ideas that’ll light up our feed. Storytelling + product reviews = engaging content. These AI prompts are designed to assist in various aspects of campaign management, from inception to execution and analysis. Uncover storytelling tricks that influencers can use to make [brand]’s stories stick.

Sales Management 87

Sales Management ROI Planning Work Management 87

Oktopost

JUNE 14, 2021

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . Just as utilities like this can help, ‘hacks’ or ‘cheats’ designed to subvert good practice can hinder your approach. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Brightedge

MAY 16, 2021

Storytelling is the focus of so many marketing books and assets in recent years that it is impossible to ignore; it's like a tidal wave washing over drab beaches cluttered with pale, self-promoting, feature-based marketing. Thomson is a good, young writer and fine storyteller, and he has put together a useful treatise on a nebulous topic.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Contently

DECEMBER 12, 2018

Slowly, they brought on other smart people with great storytelling skills to join them in the fight. If you’re looking for a reason to be optimistic about content marketing, it’s the fact that more people with the special combination of storytelling skills and business savvy like Margaret are now in charge of major marketing.

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

Sprout Social

FEBRUARY 15, 2023

Some brands are leading the charge by creating initiatives and campaigns centered around content creation, storytelling and featuring Black talent. According to the press release, this program was designed to “invest in and support emerging Black creators and music artists on TikTok.

Branding 98

Branding Brand Identity Budget Programs Communities 98

Content Marketing Institute

JUNE 8, 2018

While there are a multitude of ways to create truly memorable and compelling content, I believe documentary storytelling has amazing potential, partly because I see so few brands using the format well. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. 4 Secrets of Great Storytellers.

Storytelling 102

Storytelling Content Viral Marketing Video Marketing 102

ClearVoice

DECEMBER 27, 2021

Here are some examples of riveting influencer campaigns of 2021, along with highlights of the campaign: Chipotle : The brand launched a Chipotle Creator Class of 15 influencers, including viral TikTok creators, to promote Chipotle to the masses. Storytelling has been a hot buzzword for the past decade in the content marketing world.

Marketing AI 98

Marketing AI Content Marketing Planning Aggregators 98

Circle Studio

MARCH 12, 2020

The book serves as a strategy guide that takes you step by step through the entire process of purposefully designing a work experience to create a truly engaged workforce that unlocks business performance. Find out more: X: The Experience When Business Meets Design. Everybody Writes. The Power of Moments. Building a StoryBrand.

Work Management 78

Work Management Marketing Management B2B Marketing Marketing Analytics Tools 78

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Kristina actively posts about product content strategy, content design, and UX writing. Are you ready?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Sprout Social

JULY 12, 2019

Well, we documented the entire process, from the initial design to the cutting of the lenses. A walk through this process gives customers a curated look at the quality control behind the product, and the minimalist design of each frame makes it especially hard to look away. “A A minimalist approach to design is intentional design.

Social Media 104

Social Media Video Marketing Media Viral Marketing 104

Onalytica B2B

NOVEMBER 15, 2018

Present on most social platforms with large audiences with the ability to share content and make it viral. They normally have friends/peers in their network who will also help content become viral within a specific industry. • High Reach. • 100 Posts+ per month. • Low Post / Share Ratio. Social Amplifiers.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

RebelMouse

MAY 2, 2022

Success” in digital journalism doesn’t have to mean instant scale or tricks for going viral, but rather building a profitable and sustainable business over time that promotes quality journalism and serves the public interest. About Worldcrunch.

Viral Marketing 52

Viral Marketing Storytelling Startups Traffic 52

Content Marketing Institute

MAY 22, 2018

Look at how enterprising brands found a smart approach to storytelling – no matter the technique: Social media posts: The Virginia Aquarium’s #CuteAnimalTweetOff. The #CuteAnimalTweetOff went viral and several major news outlets picked it up. Want proof? pic.twitter.com/D9zDWXxuDb. Virginia Aquarium (@VAAquarium) January 25, 2017.

Content Marketing 103

Content Marketing Microsite Planning Paid Search Agency 103

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. Design a Snapchat Geofilter or Lens. Explore Social Media Storytelling. Marketing storytelling lets you share personal, relatable, and compelling messages with your audience. Storytelling doesn’t always have to be a tear-jerker.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

ClearVoice

JANUARY 26, 2024

Finally, when talking to other decision-makers about top-of-funnel content designed for search, be ready to showcase why ‘just using AI’ won’t cut it. Increased Social Sharing and Virality Gone are the days of the CEO bellowing, “How do we go viral?” from their office (we hope for your sake, anyway).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Outbrain

JANUARY 1, 2019

Promoted on social media, it uses a storytelling approach to broadcast the values of the Land Rover brand (excellence, daring, success), for an unforgettable native experience. #2 Every year has at least one viral meme, and 2018 was no different. This is not just an ad campaign; it’s a mini adventure movie. 2 Laurel or Yanny?

Paid Search Agency 55

Paid Search Agency Marketing AI Examples Ads 55

MKT1

FEBRUARY 27, 2023

A team with go-to-market skillsets & storytelling ability. The team needs to identify and evolve their marketing fuel (story, messaging, design) and marketing engine (distribution, channels, growth levers) based on their audience, market, and product differentiators.

Marketing Analytics Tools 52

Marketing Analytics Tools Advertising Agencies Paid Search Agency Planning 52

Hubspot

MAY 3, 2017

Coding, Design & Other Technical Skills. Viral Marketing and How to Craft Contagious Content " by Coursera. " Growth-Driven Design Certification " by HubSpot Academy. Coding, Design & Other Technical Skills. 25) HubSpot Growth-Driven Design Certification. 32 Free Marketing Courses to Take in 2017.

Class 101

Class Enterprise Management Online Marketing Work Management 101

Contently

JUNE 19, 2019

Our talent team will coordinate quarterly meetings with this group of talented writers, designers, and multimedia professionals. Evan MacDonald is a branding and content designer with over 10 years experience working with brands of all sizes including Nike, Microsoft, Zappos, and more. Now, we’re excited to announce the board.

Enterprise Management 124

Enterprise Management Work Management Paid Search Agency Marketing Management 124

Biznology

NOVEMBER 11, 2013

MARKETERS REQUIRE A “LIQUID MINDSET”: According to Coca Cola, who practices this mindset, it is the job of marketers to discover small bits of content that are so interesting and viral, they beg to be shared. WANT VIRAL VIDEOS? PLAN THEM: “Chance favors only the prepared mind,” said Louis Pasteur.

Course 80

Course Planning Work Management Peer-to-peer 80

Referral Rock

NOVEMBER 21, 2019

Every month there seems to be a new viral video or meme. If you’re a marketer, I’m sure you’ve dreamed of working on a piece of viral content. But what makes a piece of content a viral marketing hit? What’s Viral Marketing? Why viral marketing is worth the risk.

Viral Marketing 56

Viral Marketing Campaigns Examples Paid Search Agency 56

SocialPilot

JANUARY 21, 2024

According to a study by Social Media Today , videos generate 1200% more shares than text and images combined, marking the importance of videos in viral marketing. The Hotel Regina Wengen’s social media strategy demonstrates the power of engaging storytelling and the effective use of video content.

Social Media 90

Social Media Social Marketing Marketing & Strategy Marketing Strategy 90

Hubspot

MAY 14, 2019

Brand marketing is shaping your brand’s public perception and forging an emotional connection with your target audience through storytelling, creativity, humor, and inspiration. Influencer marketing is designed to tap into an existing community of engaged followers on social media. Brand Marketing. Buzz Marketing. Influencer Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

SnapApp

JANUARY 15, 2015

Using SnapApp, the team was able to design a user-generated video contest targeted towards engineers, marketers, and hobbyists designing electronic products. The contest gathered over 218,000 votes, largely thanks to “going viral” within the community – 165,337 visitors were referred through social channels. The Contest.

Video Marketing 48

Video Marketing Eloqua Viral Marketing Sales Qualified Leads 48

Contently

JANUARY 19, 2018

But when you look at writing that makes its way around the world—articles that go viral and books that break out—you’ll notice that they simultaneously make you feel smart and energized. No one cares how smart the video game designer is. Teach them something new. But do it in an enjoyable way. They’re not a chore.

Viral Marketing 167

Viral Marketing Video Marketing Studies Design 167

Vidyard

JUNE 7, 2021

Decide What Role Music Will Play in Your Video Some background music for videos is designed to provide a sub-perceptual lift. Here’s an example: If I pay for a royalty-free track that goes in my YouTube video, which then goes viral, I don’t pay extra. Here are our top 10 tips to help you find the right track.

Video Marketing 107

Video Marketing Best Practices Copyright Domain 107

Outbrain

JUNE 16, 2021

Use storytelling to convey your authentic voice. All of these video engagement efforts have one thing in common: They utilize storytelling. Storytelling helps to create an authentic, trustworthy voice that resonates with consumers. Great video storytelling pushes on people’s pain points and provides a satisfying solution.

Video Marketing 29

Video Marketing Storytelling Mobile Advertising FAQ 29

LeadSquared

DECEMBER 26, 2016

A picture goes viral in seconds, while even the most well-written article might need time to attract readers. In a visual storytelling medium, infographics act as hooks that reveal the pre-climactic conflict and intrigue the audience enough for them to want to check out the rest of the story – characters, plots, resolutions et al.

Lead Generation 52

Lead Generation Email Marketing Generation Lead Scoring 52

Marketing Insider Group

OCTOBER 21, 2015

Ultimately, the best content marketing overlays engaging storytelling with a strong content foundation; concise and insightful prose; and the use of creative design aspects.”. https://www.crunchbase.com/organization/virally. 25,000,000. 63,100,000. https://www.wochit.com/. https://www.crunchbase.com/organization/wochit.

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

Content Marketing Institute

SEPTEMBER 26, 2018

It will power the future of storytelling. How can we make something go viral? I can make this go viral for you.” Going viral became a thing back in the 2000s. If you are a client and a PR firm guarantees they can create a viral video or post for you, end the meeting immediately. Shachar Orren , Playbuzz.

FAQ 96

FAQ Paid Search Agency Content Marketing Work Management 96

Content Standard

MAY 6, 2015

Communication has evolved from deep, experience-driven storytelling (as our ancestors did when telling tales of hunts and long, strenuous travels) to today’s world where digital messages and intrusive notifications packaged in the form of text messages, email, social media, and application pings command our attention.

Mobile Advertising 40

Mobile Advertising Content Marketing Storytelling Content 40

ClearVoice

FEBRUARY 1, 2022

Are you craving design inspiration that challenges the perception of being cultural idioms? Her tweets often go viral, and she’s the first to remind people to appropriately credit Black Creators of their words and work when sharing on social media (as we all should). Wole Lagunju, Artist .

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Vidyard

OCTOBER 16, 2019

Some background music for videos is designed to provide a sub-perceptual lift. Here’s an example: If I pay for a royalty free track that goes in my YouTube video which then goes viral, I don’t pay extra. Particularly helpful is the tab called “Storytellers,” with tracks that follow common narratives. PremiumBeat.

Video Marketing 102

Video Marketing Copyright Domain Advertising Agencies 102