Maintain: Keeping Your CRM Data Perpetually Clean and Current
Zoominfo
APRIL 9, 2024
The final, critical step in the CRM data hygiene process is all about maintenance. Teams don’t only need clean data — they also need a way to make sure their CRM doesn’t backslide into chaotic, messy data. Teams need to find ways to continuously adapt and update processes to keep data accurate as markets change.
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