What Are Sales Battlecards & How Do You Use Them [+Template]
SmartBug Media
JUNE 25, 2020
Let’s cut to the chase: A sales battlecard is an internal document, typically a one-page cheat sheet, of high-value talking points created specifically to help your sales team close deals. Relevant case study or use case details. Although this is an internal document, skip jargon and marketing-centric headers.
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