SmartBug Media

APRIL 26, 2022

HubSpot Sales & Service Tools You Can Use for Customer Retention & Renewals. HubSpot Sales Hub is business software that features an enterprise-grade customer relationship management (CRM) platform, AI-powered sales acceleration, connected configure-price-quote tools, and streamlined sales reporting.

Enterprise Management 98

Enterprise Management Hubspot Work Management Marketing Management 98

SmartBug Media

MARCH 15, 2023

You know that a HubSpot-Salesforce integration can streamline your marketing and sales operations, but you’re not sure how to get started or what prerequisites need to be in place before diving into the integration process. What are you hoping to achieve by integrating HubSpot and Salesforce? You’ve come to the right spot!

Hubspot 98

Hubspot Webinar Metrics Sample Training 98

SmartBug Media

NOVEMBER 10, 2020

In the midst of our November SmartTake Webinar, “What’s New with HubSpot Integrations ,” I thought it would be interesting to share a list of the most popular HubSpot integrations that advanced HubSpot users take advantage of on a daily basis, and how these integrations simplify their lives as a marketer and/or sales leader.

Hubspot 105

Hubspot CMS Development Enterprise Management Marketing Management 105

Lake One

JULY 27, 2023

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. Want to brainstorm ideas for your Customer Journey Analytics report?

Hubspot 80

Hubspot Paid Content Analytics Top of Funnel 80

SmartBug Media

FEBRUARY 7, 2022

With HubSpot, marketers have access to many tools that can make our lives easier. From its easy-to-use content management system (CMS) to a robust customer relationship management (CRM) platform, HubSpot provides many different ways for sales teams and marketers alike to drive results. Workflows to Trigger Sales Activity.

Marketing Automation Services 95

Marketing Automation Services Hubspot Marketing Automation Features 95

SmartBug Media

APRIL 27, 2023

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future. situation].”

Hubspot 98

Hubspot Advertising Agencies Advertisements Advertising 98

Stevens & Tate

FEBRUARY 28, 2023

There’s a common misconception that some businesses that pop-ups are always a bad idea. If you do decide to use pop-ups in an attempt to convert leads, then you should be sure to use HubSpots’s Lead Flow feature. Lead Flows are HubSpot’s version of pop-up ads. What Is Lead Flow?

Conversion Rate 92

Conversion Rate Hubspot Conversion Leads 92

SmartBug Media

FEBRUARY 11, 2021

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

Hubspot 105

Hubspot Planning CMS Development Marketing Automation Services 105

Martech

NOVEMBER 15, 2021

Cloud-based hybrid engagement platform ON24 announced its availability on the HubSpot App Marketplace following its integration HubSpot’s CRM platform. HubSpot platforms are used by over 128,000 customers currently. The post ON24 teams up with HubSpot in app marketplace appeared first on MarTech. Why we care.

Hubspot 98

Hubspot Conference Ideal Customer Profiles Marketing Management 98

SmartBug Media

MAY 11, 2022

According to HubSpot, “ customer delight is the process of exceeding a customer's expectations to create a positive experience with your product or brand. Using HubSpot Workflows, you can implement many thoughtful touchpoints that are sure to delight your customers, time and time again. What’s a HubSpot workflow, you may ask?

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Hubspot Tips Lead Ranking Trigger Marketing 98

SmartBug Media

SEPTEMBER 7, 2023

As business leaders, we frequently experience internal inefficiencies—and then spend significant time figuring out how to work around them so we can get results. Conflicting priorities can stand in the way of improving business procedures to advance the company. Usability isn’t the only trait that sets HubSpot apart from other CRMs.

CMS Development 64

CMS Development Hubspot CRM Work Management 64

SmartBug Media

JUNE 3, 2021

It’s a question we get all the time, because organizations want to ensure they aren’t wasting money in areas of the business that aren’t bringing money back into the organization. That’s why measuring ROI in your business is one of the most important things you can do to assure profitability and success. Is content marketing worth it?

Hubspot 94

Hubspot ROI Marketing Attribution Content 94

BenchmarkONE

OCTOBER 5, 2022

If you’re using a marketing automation tool or in the market for one, chances are high that you’ve heard of HubSpot’s software and a little bit about what it can do for you. While HubSpot may be one of the most popular marketing automation tools out there, it isn’t always the best fit for small businesses. Scheduling a demo.

Hubspot 68

Hubspot Marketing Automation Services Enterprise Management Work Management 68

SmartBug Media

OCTOBER 13, 2020

This is what exactly makes contextual marketing in HubSpot such a powerful tool to utilize within your inbound marketing strategy. Especially in today’s world, customers are expecting more from businesses, and adding contextual marketing efforts could help set you apart from the rest. Check out this HubSpot Academy course.

Hubspot 111

Hubspot Features Planning Landing Pages 111

Hubspot

APRIL 15, 2021

Webinars are a highly effective tool for moving prospects along the sales funnel. But here’s the thing: the content and execution of the webinar affect prospects’ experience and will impact the quality of the leads you generate. When creating a webinar , the stakes are high. When creating a webinar , the stakes are high.

Webcast 100

Webcast Webinar Metrics Practices Best Practices 100

SmartBug Media

SEPTEMBER 1, 2021

That means you can see your inbound marketing vision through without interrupting your day or having to wait on a busy dev team. The HubSpot mobile drag-and-drop editor takes content development a step further. HubSpot gives you the ability to toggle between mobile and desktop viewports. More Flexibility. Always QA your page.

Hubspot 98

Hubspot CMS Development Mobile Marketing Webinar Metrics 98

SmartBug Media

SEPTEMBER 29, 2022

HubSpot workflows are a thing of beauty. Workflows are the backbone of the marketing and automation capabilities that made HubSpot so famous. For lead routing within HubSpot workflows, we would have a “resellers” page on our website that has links to contact sales to be a reseller. Premium Content Downloads.

Hubspot 81

Hubspot Top of Funnel Ad Building Lead Nurturing 81

Hubspot

APRIL 13, 2021

If you’re looking to attract highly engaged leads, interact with your audience, get real-time feedback, and capitalize on exciting guest speakers, the live webinar format is for you. In a blind test run by the team at Business2Community it was discovered that a live webinar not only got 2.3x The Best Live Webinar Software.

Webinar Metrics 91

Webinar Metrics Enterprise Management Budget Programs Work Management 91

Hubspot

APRIL 13, 2021

A webinar is a video presentation, seminar, lecture, or workshop delivered over the internet. Although once declared dead and outdated , webinars are very much still relevant. Many businesses are now rethinking the benefits of a virtual event, especially during the time of social distancing. Webinar Stats To Know.

Webinar Metrics 92

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 92

Zoominfo

AUGUST 17, 2021

In order to identify where your visitor fits into each of these classifications and then adjust your sales acceleration strategies, you’ve got to rely on your HubSpot database to know who is on your site and instantly route these qualified prospects to chat with sales. Use HubSpot data to personalize chat greetings.

Hubspot 100

Hubspot Top of Funnel Conversion Sales Qualified Leads 100

Sage Marketing

MARCH 17, 2022

Whether you are just starting a business or company, planning the growth strategy for your business or want to streamline your processes and interactions with customers, a customer relationship management (CRM) solution can promote your business and help you achieve your goals. Using HubSpot reduces the cost per lead by 44%.

Hubspot 52

Hubspot Work Management Paid Search Agency Marketing Management 52

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Hubspot

JULY 23, 2020

A wonderful way for two companies to partner together, co-marketing can create opportunities for businesses to reach new audiences and delight existing audiences at the same time. For instance, HubSpot has the Partner program, which offers unique benefits, including co-marketing opportunities. HubSpot's Co-marketing Campaign.

Hubspot 83

Hubspot Campaigns Advertising Agencies Work Management 83

SmartBug Media

DECEMBER 3, 2020

er, well, at least as old as 2016 when the integration was first made available: the partnership of HubSpot and Microsoft Dynamics. But if you’re looking for cleaner data, breaking down data and people silos, and improving your segmentation, the HubSpot and Microsoft Dynamics integration should be on your short list to set up.

Hubspot 75

Hubspot Customer Satisfaction Paid Search Agency Case Studies 75

SmartBug Media

JANUARY 11, 2021

As a proud HubSpot Elite partner, SmartBug Media ® follows HubSpot’s best practices of using data to make informed decisions with marketing. HubSpot Reporting is one of our favorite tools to use at SmartBug Media, and with HubSpot’s recent updates to these tools, we’re excited to help you get the most out of your marketing.

Hubspot 72

Hubspot Sales Qualified Leads Enterprise Management Eye-Tracking 72

Blend Marketing

MARCH 1, 2021

Are webinars part of your inbound marketing strategy ? Webinars are a highly valuable form of gated content that can be used to increase brand awareness, engage prospects and generate leads for your business. If not, they should be.

Webinar Metrics 52

Webinar Metrics Hubspot Inbound Marketing Tips 52

Hubspot

SEPTEMBER 30, 2020

And, although some marketers once believed that " webinars were dead ,” many are now rethinking that statement as they find themselves scheduling and promoting this exact type of event. Because of their educational format, webinars can offer a number of great perks to brands. But webinars aren't always easy to plan and execute.

Webinar Metrics 101

Webinar Metrics Class Bandwidth Work Management 101

Webbiquity

NOVEMBER 28, 2023

B2B sales is, of course, the process of selling your products/services to other businesses. And B2B sales experience is the journey you create for your business buyer, from the initial touchpoint to the eventual sale. Personalizing your approach is crucial, but many B2B businesses struggle with offering a personalized sales experience.

B2B Sales 185

B2B Sales Webinar Metrics B2B Peer-to-peer 185

SmartBug Media

NOVEMBER 16, 2020

In this blog post, we’ll talk about four steps to take to set scalable lead nurture workflows in HubSpot, so that all of your contacts are being touched with relevant content that moves them closer toward a purchase. Understanding each of these stages sets the foundation for creating scalable lead nurture workflows in HubSpot.

Lead Nurturing 78

Lead Nurturing Hubspot Buyer Personas Marketing Automation Services 78

Marketing Insider Group

JULY 14, 2020

There’s no denying that the recent pandemic has affected many businesses, big and small. Supply chains and businesses are greatly affected too. Just like the virus, these changes are likely to evolve in the coming months, and we can expect to see newer ways of doing business in the near future. Be alert for unmet needs.

B2B Sales 349

B2B Sales Top of Funnel Marketing AI Work Management 349

SmartBug Media

DECEMBER 9, 2022

The answer of who will win the HubSpot Marketing Hub Enterprise versus Marketing Hub Professional showdown isn't super clear-cut—one is not inherently "better" than the other. In case you’re not familiar, HubSpot’s Marketing Hub is a resource that puts all your marketing tools and data together in one platform.

Enterprise Management 94

Enterprise Management Multi-Touch Attribution Marketing Budget Account Based Marketing 94

Martech

FEBRUARY 7, 2024

Almost every business today has access to similar AI tools, but outcomes are going to differ significantly based on how they apply the technology. When we talk about AI in the context of business, it’s easy to get caught up in the excitement of the technology. Take HubSpot and Lavender AI, for instance. Build or buy?

Marketing AI 122

Marketing AI Hubspot Lock-In Marketing Management 122

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Webbiquity

AUGUST 18, 2020

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Hubspot

APRIL 13, 2021

Initially launched in the 1990s, webinar caché once relied heavily on live events. In 2020 however, we saw the webinar space pivot towards the on-demand space. While not as flashy as their live counterparts, evergreen webinars have proven to be the tortoise to live webinar’s hare: slow and steady sees the highest ROI.

Work Management 98

Work Management Webinar Metrics Marketing Management Software 98

Marketing Insider Group

JANUARY 4, 2021

It was near the end of a long and successful run working for SAP Digital Business Services Marketing, focused upon the art and science of marketing analytics with a bit of thought leadership mixed in. Our most recent Dresner Advisory Services Luncheon Learning monthly webinar was focused upon data science.

Work Management 360

Work Management Marketing Management Analytics Webinar Metrics 360

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3.

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65