Webbiquity
AUGUST 18, 2010
Don’t you love it when you pick up a book and realize in just the first pages that the author really gets it ? Well, SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers by Jill Konrath is that kind of book. As Jill notes in the book’s introduction, today’s buyers are crazy busy.
Writing on the Web
OCTOBER 24, 2010
If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers. Do not miss this book!
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Webbiquity
NOVEMBER 2, 2010
As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book.
Webbiquity
MAY 17, 2010
Written for creative types and marketing strategists on both the agency and client sides of the fence, the book highlights edgy tactics and concepts that have enhanced brand success. Even if Hayes didn’t share so many valuable marketing insights here, the book may be worth buying just for its trivia value.
Biznology
JANUARY 19, 2018
After years of developing wildly creative PR strategies for D&B NetProspex and Aberdeen Group , she now advises companies large and small on how to create buzz in B2B. His new book The Content Formula explains how you can do the same: how to find the budget, sell the concept, and measure the results. The payoff? Highly recommended!
SmartBug Media
SEPTEMBER 24, 2021
They can promote and host your e-books, blog posts, webinars, articles, case studies, or white papers on their site for an agreed-upon duration of time (or indefinitely, if you play your cards right). This means implement the “rel=canonical” tag. Adding a meta no index tag to a page serves a similar function. Spread the word.
Webbiquity
JULY 28, 2010
At roughly 340 pages of text plus another 42 pages of worksheets, this is a meaty book, but the end result of following Dave’s hour-a-day guide is a solidly justified, strategic social media marketing plan. The book begins with a fascinating trip through the early days of the web and the foundations of social media.
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