ATAK Interactive

MAY 23, 2019

Every day our inboxes are flooded with emails from companies trying to sell us on something. If you receive 20 or more email marketing messages a day, odds are, most of them get sent straight to the trash bin. Especially, those that buy or sell email lists. Smarter Spam Filters with AI and Machine Learning.

Email Marketing 122

Email Marketing Trends CAN-SPAM Privacy 122

Zoominfo

MARCH 6, 2017

Email marketing is one of the most effective and efficient forms of marketing. Though not commonly used in logistics, email marketing has the potential to increase engagement and brand awareness amongst shippers, and can help your organization grow. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Email Marketing 100

Email Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 100

SendX

MAY 24, 2019

Everyone does email marketing nowadays, but does it still have the capability to engage subscribers with so many newsletters arriving in everyone’s inboxes? Most people, 58% to be exact, check their emails before watching the news, using a search engine, or opening their social media accounts. Photo by Miguel Á.

Copywriting 150

Copywriting Tips Template Content 150

Stevens & Tate

SEPTEMBER 6, 2021

Email is one of the most effective marketing platforms in the world today. Marketing is based on judging books by their covers, thus attractive email subject lines are crucial. The choice of words used in the subject line has a huge influence on the readers and determines whether the hard work devoted to writing the email is fruitful.

Tips 72

Tips Lock-In Blast Campaigns CAN-SPAM 72

Adobe Experience Cloud Blog

JULY 12, 2019

Email is dead—or at least that’s what the headlines claim. Sure, getting to “inbox zero” might be everyone’s focus today, but brands shouldn’t count out the power of a well-executed email campaign just yet. Why Email Still Works. And it’s true that email no longer has the insanely high open rates it used to.

High Quality Lead 134

High Quality Lead Click Rate Case Studies Thought Leadership 134

SalesIntel

MAY 10, 2021

It’s a direct indicator that something went terribly wrong in your email marketing. Email bounces (which account for a portion of overall delivery) occur when an email is made undeliverable in any manner. Without going into deeper technical aspects, your emails often bounce due to two reasons.

Email Marketing 52

Email Marketing Lead Scoring Lead Ranking CAN-SPAM 52

SalesIntel

MAY 17, 2021

The good news is that you can navigate the majority of deliverability levers on your own. Then if you already know how to get recipients who are ultimately interested in your emails and newsletter, there isn’t anything that can go wrong. Google and Microsoft, the two main email providers, monitor email activity.

Deliverability 52

Deliverability Data Hygiene CAN-SPAM Lead Scoring 52

Sharpspring

SEPTEMBER 10, 2021

So, how can you successfully engage your audience, build a brand relationship, and fully leverage your list to grow your brand? Read on to learn why email marketing is ultimately all about relationships — and how to improve yours. Bad example: Subject line: Here’s a marketing email! No one likes to feel part of an “email blast.”

Email Marketing 89

Email Marketing Branding Brand Identity Ad Building 89

ATAK Interactive

MAY 23, 2019

Every day our inboxes are flooded with emails from companies trying to sell us on something. If you receive 20 or more email marketing messages a day, odds are, most of them get sent straight to the trash bin. Especially, those that buy or sell email lists. Smarter Spam Filters with AI and Machine Learning.

Email Marketing 78

Email Marketing Trends CAN-SPAM Privacy 78

DealSignal

SEPTEMBER 14, 2022

How B2B Data Quality Impacts Email Deliverability? Email marketing is critical to driving new lead generation and revenue growth. The best email marketing campaigns achieve higher performance by targeting the right audience with engaging, personalized emails that land in their inboxes at the right time.

Deliverability 52

Deliverability B2B Marketing Automation Services Lead Scoring 52

Convince & Convert

NOVEMBER 23, 2015

Of all the marketing techniques I involve myself with, I like email marketing the least. While some people are able to breeze through the ins and outs, it took me many years to learn the various methods for successful email campaigns. Forgetting the importance of organic lists can harm you more than you think.

Organization 107

Organization Ad Building Landing Pages Open Rate 107

eDataSource

APRIL 1, 2019

Your email marketing efforts will be useless unless your messages are being delivered to your customers’ inboxes. That’s what the black art of email deliverability is all about. Never send email on a consistent regular schedule. Keep them guessing about when your next email will arrive. People love suspense.

Deliverability 69

Deliverability Tips Blast Campaigns CAN-SPAM 69

Convert

SEPTEMBER 30, 2020

The best email a customer can receive is one that is personalized. Think about what makes you open an email from a business: is it because the email addresses you by your name? However, a personalized email goes beyond addressing a customer by their name. What is Email Personalization?

Email Marketing 98

Email Marketing Personalization Automation Planning 98

ATAK Interactive

MAY 23, 2019

Every day our inboxes are flooded with emails from companies trying to sell us on something. If you receive 20 or more email marketing messages a day, odds are, most of them get sent straight to the trash bin. Especially, those that buy or sell email lists. Smarter Spam Filters with AI and Machine Learning.

Email Marketing 60

Email Marketing Trends CAN-SPAM Privacy 60

LeadSquared

JANUARY 5, 2019

One of the ways you can press forward is by tracking their action and behavior for example – tracking their web activities , email activities or phone activities. What is email tracking? Email is the most effective of all communication channels and probably the most abused one as well. But does it work?

CAN-SPAM 52

CAN-SPAM Click Rate Open Rate Blast Campaigns 52

Tomorrow People

SEPTEMBER 27, 2012

Return the wreath and cancel the hearse – despite what you might have heard, email marketing is not dead. Statistics show that: Email is the preferred method of commercial communication by 74% of all online adults. 63% of mobile email users check their account a minimum of once a day. Choose the right Email Service Provider.

Email Marketing 120

Email Marketing Tips Click Rate Paid Search Agency 120

Adobe Experience Cloud Blog

AUGUST 31, 2016

By understanding your team’s marketing maturity, you can assess where you are now and where you want to go. The two leading spam houses are SpamHaus and SpamCop, and if either of these flags you, it could put your sender reputation in jeopardy.

Enterprise Management 91

Enterprise Management Work Management Planning Marketing Automation Services 91

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates. We’ve all done it.

Creativity 62

Creativity Open Rate Urgency Marketing CAN-SPAM 62

Circle Studio

NOVEMBER 2, 2017

Email marketing remains to be a powerful online marketing tool when properly executed. And while most A/E/C firms are using email marketing to communicate with clients and prospects, many aren’t necessarily seeing results and could use a boost. Does your A/E/C firm suffer from low open and click-through rates for your email “blasts”?

Marketing Automation Services 79

Marketing Automation Services Email Marketing Marketing Management Practices 79

Webbiquity

JUNE 9, 2016

Email segmenting is one of the most powerful techniques for boosting open rates, CTRs, and total revenue per email. With the high cost for sophisticated email platforms and the technology segmentation requires, it makes sense. The Categorization Approach to Email Segmentation. Emails focused on exclusivity.

Segmentation 100

Segmentation Email Marketing Paid Search Agency Class 100

Hubspot

JULY 6, 2020

Think email marketing is dead? Email marketing is actually thriving. In HubSpot's 2020 State of Marketing Report , roughly 80% of marketers said their brand's email engagement had improved in the last year. Our researchers also discovered that brands make an average of $42 for every dollar spent on email advertising.

Top of Funnel 101

Top of Funnel Click Rate Work Management Hubspot 101

Sharpspring

AUGUST 21, 2019

Welcome back to SharpSpring’s Holiday Email Sending Preparation series. With November and December seeing the highest volumes of email sent around the world each year, it’s no secret holiday campaigns are often the bread and butter of a company’s sales efforts. getting more mail to the inbox. specifically).

Deliverability 50

Deliverability Opt-out Opt-in Domain 50

Lake One

JUNE 11, 2020

When it comes to email marketing for startups, there are five things we recommend considering before hitting that send button. These ideas might help free up time, resources, and money by being more effective and efficient in your email marketing strategies: Laser Focus Your Lists. Emailing all your leads? Get Personal.

Startups 52

Startups Email Marketing Marketing Automation Services Lead Scoring 52

Adobe Experience Cloud Blog

DECEMBER 7, 2017

Research shows that email, social media, and websites are the top three channels for engaging with consumers. If executed correctly, all three can work together to form a smooth, positive experience. But measuring your digital campaigns’ ROI can be difficult if you don’t know what you’re looking for. Don’t forget!

ROI 134

ROI Top of Funnel Planning Click Rate 134

Sharpspring

AUGUST 21, 2019

Welcome back to SharpSpring’s Holiday Email Sending Preparation series. With November and December seeing the highest volumes of email sent around the world each year, it’s no secret holiday campaigns are often the bread and butter of a company’s sales efforts. getting more mail to the inbox. specifically).

Deliverability 40

Deliverability Opt-out Opt-in Domain 40

Lead Liaison

AUGUST 26, 2019

In addition to email marketing, you want to harness the power of social media. Used wisely as part of your well-provisioned “marketing toolbox”, before and during the event, and as part of your post-show follow-up, text message marketing can help you reap major dividends. Text message marketing can help you.

Lead Liaison 48

Lead Liaison Trade Show SMS Planning 48

Salesforce Marketing Cloud

APRIL 15, 2024

Hear from the experts How should you consider email open metrics? How can you make the most of your click data? What are the next steps for email engagement? Things have changed a lot with email engagement over the last 14 years. Join for free Personalization has become a must in email marketing.

Webinar Metrics 121

Webinar Metrics Click Rate Open Rate Blast Campaigns 121

SendX

JULY 13, 2021

Nearly 250 billion emails are exchanged every day over the internet. Some get high reads and clicks, while some go in the spam and trash. So, you better know how tough the competition is to stay ahead in the digital world and lead with the highest rate of subscribers.

Email Marketing 195

Email Marketing Marketing Strategy Marketing & Strategy Tips 195

SendX

JULY 12, 2021

Nearly 250 billion emails are exchanged every day over the internet. Some get high reads and clicks, while some go in the spam and trash. So, you better know how tough the competition is to stay ahead in the digital world and lead with the highest rate of subscribers. Send Emails at the Right Time. Table of Contents.

Email Marketing 195

Email Marketing Marketing Strategy Marketing & Strategy Tips 195

SendX

AUGUST 4, 2021

Email marketing is a deadbeat marketing method. In fact, a survey conducted among 372 marketers worldwide showed that an average email marketing ROI is 38:1. Source: Litmus) Not only do emails have good ROI, but also they have amazing open and click-through rates. What's email blast marketing?

Blast Campaigns 195

Blast Campaigns Email Marketing Tips Planning 195

SendX

FEBRUARY 25, 2020

If you have an email marketing list, there are several factors you need to optimize to have a significant positive return on investment. One of these factors is your email response rate. Your response rates would show you how effective your email marketing strategy is. What Is Email Response Rates?

Response Rate 196

Response Rate Marketing & Strategy Open Rate CAN-SPAM 196

SendX

NOVEMBER 26, 2020

Yet email marketing, which can be rightfully considered to be the first form of online marketing, is still a dominant marketing channel. According to the Content Marketing Institute , 87% of B2B marketers say email is one of their top free organic content distribution channels. Invariably, bulk email campaigns, i.e,

Email Campaigns 195

Email Campaigns Campaigns CAN-SPAM Marketing & Strategy 195

Hubspot

APRIL 14, 2015

The truth is you can''t have both. But Seth Godin was not trying to write anti-spam legislation -- he was pointing out a fundamental shift in how people and companies communicate with each other. Plus, permission marketing leads to better results because your communications are: Anticipated : The lead is waiting for your email.

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Automation Work Management 28

DealSignal

DECEMBER 27, 2021

According to HubSpot , 78% of marketers saw an increase in email engagement in 2021, and marketers who used segmented campaigns saw as much as a 760% increase in revenue. When done correctly, email marketing is a low-cost, high-return tactic that should be weaved into any content marketing strategy. What Is B2B Email Marketing?

Marketing Automation Services 101

Marketing Automation Services Email Marketing B2B Marketing Practices 101

Salesforce Marketing Cloud

OCTOBER 19, 2023

If you’re an email marketer, building a strong subscriber list is one of your top goals. But it’s also crucial to keep those email subscribers over the long term. But there’s an underrated factor that also determines success : email deliverability. Download the guide What are the phases of email deliverability?

Deliverability 111

Deliverability CAN-SPAM Domain Opt-out 111

Hubspot

JANUARY 16, 2012

The average email list depreciates by 25% every year according to MarketingSherpa. Smart email marketers are actively involved with that depreciation. But why would you want to contribute to the depreciation of your email marketing list? The Email Addresses To Scrub From Your Email Marketing List. It's the law!

CAN-SPAM 28

CAN-SPAM Opt-out Opt-in Click Rate 28

Sharpspring

NOVEMBER 23, 2021

Email Marketing Frequency Best Practices. These days, email marketers of every kind know the importance of keeping in touch with your target audience. To stay top-of-mind, you must regularly email your list. How many emails is too many — or too few? Striking the right cadence is crucial to email marketing success.

Email Marketing 83

Email Marketing Planning CAN-SPAM Marketing Management 83