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7 Mobile Marketing Strategies for Your Ecommerce Business

Outbrain

The arrival of solutions like Google Home and Amazon Alexa have transformed the way that customers look for information and products. If you’re planning on upgrading your mobile eCommerce strategy for 2020, then bringing voice search into the mix could be an excellent solution. Bottom line…. Take Video to the Vertical Dimension.

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How Consumer Behaviors Shape Digital Marketing

Scoop.it

If you disagree, then this article is for you. This proactive approach empowers businesses to make well-informed decisions regarding inventory management, production schedules, and resource allocation. What are their pressing challenges? And how does your product or service fit into the solution?

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Ecommerce SEO: How to Get More Organic Traffic to Your Online Store

Salesforce Marketing Cloud

The search results that appear after you hit Enter are not random; they’re the outcome of successful ecommerce SEO strategies. Ecommerce SEO is an art and a science. What you’ll learn: What is ecommerce SEO? Measure what matters What is ecommerce SEO? Track these 10 vital metrics to monitor performance.

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11 realizations from testing Search Generative Experience

Kevin Indig

An article by Arda Capital outlines how Google might be able to cache 30-60% of queries. Corroboration shows hot it pulls different information from several sites. Corroboration shows how different sites contribute with pieces of information to the final AI answer. Google pulls reviews on its own platform.

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The Hidden Power of Intent Data: Harnessing What the Human Eye Can’t See

QuanticMind

At its core, buyer intent data is information about your prospect’s behavior before they even enter your sales funnel. Buyer intent data is information that incorporates what research prospects are conducting online, with a focus on determining interest in certain topic areas. What is Intent Data?

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What are Long-Tail Keywords? And How to Find Them

Conductor

There’s a variety of benefits to focusing on long-tail keywords while developing a long-term strategy for head terms. In a study, Conductor found that once a long-tail searcher arrives at the website, they convert at a rate more than 2.5x What are long-tail keywords? Examples of long-tail keywords.

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eCommerce Marketing: Google Shopping vs Google Organic Search

Hubspot

Major differences exist between Google Organic Search and Google Shopping Search for your eCommerce website. Consistently publish remarkable, educational and valuable content with long-tail keywords. Optimize your URL, Page Title, Header and content of your page around long-tail keywords for On-Page SEO.