Scoop.it

DECEMBER 15, 2020

On the marketing front, many find that a content curation strategy is helpful in scaling up without requiring a ton of additional resources. The Benefits of Content Curation for Startups. Content curation is valuable for any business in any industry, but it’s an especially powerful weapon when wielded by startups. Industry hub.

Curation 54

Curation Startups Marketing & Strategy Aggregators 54

BenchmarkONE

FEBRUARY 5, 2020

Content curation is the process of culling media from other brands to amplify the authority and reach of your own. Distributing content from your brand on social media and in email messaging is imperative. Here’s why incorporating other content into your distribution strategy is smart (as well as some ideas on how to do it).

Curation 66

Curation Content Aggregators Distribution 66

Marketing Insider Group

JANUARY 4, 2021

Check out this post on blog frequency. Distribution plan: Now that you have content, how will you distribute it? Distribution plan: Now that you have content, how will you distribute it? Without distribution, it can’t deliver traffic. Distribution also helps with organic SEO.

Growth Marketing 359

Growth Marketing Marketing & Strategy Marketing Strategy Marketing Automation Services 359

Scoop.it

AUGUST 29, 2019

Content distribution. Content curation adds diversity to your employee advocacy approach and it’s most effective when it: Relates to your employees’ specialties. To make this happen, content curation needs to be as easy as possible for your employees to execute—this guide will show you how. Attracting new recruits.

Curation 51

Curation Peer-to-peer Paid Search Agency Content 51

Valasys

JULY 31, 2023

Content Automation tools play a pivotal role in streamlining the content workflow, enabling organizations to produce and distribute content at scale without compromising on quality. Content Automation is a revolutionary technology that automates various aspects of the content creation process, from ideation to distribution.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Scoop.it

DECEMBER 28, 2023

From curating content to appeal to specific segments of your audience to using it to inspire more purchases, here are the eight ways ecommerce content marketing influences conversion rates. Take a look at how they did it in the Asana vs. Monday.com comparison article below. So, how do you use content marketing to boost conversions?

Conversion Rate 107

Conversion Rate eCommerce Top of Funnel Conversion 107

ClearVoice

MARCH 14, 2024

The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing. It maximizes the visibility of shared content.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Vidyard

SEPTEMBER 27, 2022

Because there are endless strategies to achieve this, I’ve narrowed them down to the four most important sales enablement best practices—content curation, partnerships, early collaboration, and continuous improvement. Video Distribution Trends 2.2.1 Distribution Channels Where Video Content is Used 2.3 Curating Resources 1.2

Top of Funnel 109

Top of Funnel Practices Curation Best Practices 109

KoMarketing Associates

MARCH 13, 2018

The good news is that when a technology or software vendor starts to think about link building as simply a component of their ongoing content distribution efforts, the task becomes much less daunting. Research opportunities to get your blog posts submitted or syndicated on third-party sites. Network through LinkedIn.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Brandpoint

OCTOBER 23, 2020

For example, the placement of your media incorporates the timing and frequency of distribution, the targeted audience and more along those lines. Blog posts. Enhanced amplification and distribution, also known as premium MAT releases. This includes the messaging, placement, design of your media and much, much more.

Media 143

Media Advertising Agencies B2B Thought Leadership Distribution 143

Launch Marketing

SEPTEMBER 30, 2020

The process of content creation, curation, distribution and tracking can be time-consuming, and with an ever-growing to-do list, how can you manage the process of creating and managing content across multiple platforms? It is very useful for long articles and blogs that you don’t have time to read the moment you find them.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

Scoop.it

DECEMBER 22, 2020

If you curate and syndicate content on your social media accounts, you can generate social traffic. For conventional articles, this means writing a compelling headline—even if that means delving into “clickbait” territory. What does a reader stand to gain from reading your article? Curation and Distribution.

Paid Content 80

Paid Content Curation Content Lead Ranking 80

Zoominfo

JUNE 30, 2019

So, in an effort to demystify the term, we recently took to our blog to discuss marketing creativity —what it is, what it isn’t, and how to achieve it. The ultimate goal of the PADCC was to curate a database of 1,000 influencers who would then steer the conversation surrounding the Philips brand. In fact, Salesforce is among the first.

Creativity 208

Creativity B2B Marketing Examples Paid Search Agency 208

PureB2B

JUNE 7, 2016

These days, customers and businesses generally see corporate blogs as credible sources of industry information. Having your blog posts distributed through various online channels can have a big impact on the way the community sees your company, affecting brand credibility and trust. Content Curation Sites.

Traffic 62

Traffic Top of Funnel Curation Content 62

Martech

FEBRUARY 8, 2024

But our best example is the article “The 7 best B2B appointment setting companies in 2023,” which shot to Position 1 in less than four months. Take an example of the keyword our article ranks first for: You can also see that the search intent for this keyword is commercial. A person who looks it up is in the market to spend money.

Top of Funnel 111

Top of Funnel SEO B2B Paid Search Agency 111

Sprout Social

OCTOBER 15, 2018

One way that brands can overcome this content distribution problem is through advocacy. To simplify employee advocacy, Bambu, by Sprout Social streamlines curation and distribution in a central platform to enable your employees to seamlessly share your content. Advocacy can take on many forms.

Curation 82

Curation Distribution Marketing Management Digital Marketing Funnels 82

Buffer

JANUARY 18, 2023

In this article, we’ll walk you through some of these tools and how they can support your content creation journey. How it helps : Where ChatGPT (and any other AI research tools) wins over Google is that it can curate information for you. Instead, it shares a curated answer in the format you request.

Budget Programs 122

Budget Programs Process Tools Pricing 122

ConvertKit

OCTOBER 21, 2020

It’s no wonder: email newsletters are fast to put together, cheap to distribute, and you’ll never have to worry about gatekeepers or fickle social algorithms again. Should I send curated links, or write something new every week? Curated content. Finding the perfect idea for your email newsletter, though? Image via Paul Jarvis.

Newsletter 106

Newsletter Examples Curation Marketing Budget Creation 106

FMG Suite

MARCH 7, 2023

This game-changing technology is a product of a powerful combination of two AI platforms: the Vestorly AI-powered content curation and compliance platform acquired by FMG in 2022 and OpenAI GPT.

Social Media 52

Social Media Marketing Automation Services Ideal Customer Profiles Practices 52

Lead Liaison

JUNE 21, 2023

In this article, we’ll examine some older, more generic event lead capture methods typically offered by event organizers, and contrast them with newer, more efficient methods like Lead liaison’s Universal Lead Capture app. However, traditional methods of collecting leads at events can be time-consuming, inefficient, and prone to errors.

Lead Capture 89

Lead Capture Lead Liaison ROI Marketing Automation Services 89

Inbox Insight

MARCH 15, 2023

Content syndication is a cost-effective way to create a larger presence on the web and establish a more authoritative brand by distributing pieces of content through multiple third-party websites, blogs, and channels. Crafting and curating valuable content is only as useful as the channels you use to distribute it.

Lead Ranking 52

Lead Ranking Lead Scoring Content High Quality Lead 52

KoMarketing Associates

DECEMBER 9, 2014

82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). 58% of B2B marketers plan to increase their content marketing budget ( Top Rank Blog ). Here are 3 ways to squash him dead with top-notch content that your audience will eat right up: Curated Content Designed to Drive Social Shares.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

KoMarketing Associates

FEBRUARY 23, 2016

A recent KoMarketing news article really got me thinking about this. Relevant fields may include the company name, domain, blog URL, Twitter handle, engagement level with your company (low, medium, high), and any other notes. What publications are they sharing articles from or engaging with? Social Media Advertising.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

MKT1

JANUARY 11, 2024

.: Get answers from large amounts of data : It’s so much easier and faster to conduct research, do analysis, and get insights quickly with AI—whether the data is in a spreadsheet, in articles, in another tool, or in all of these places. And create blog posts, email content, and social content from past events. What is it?

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

Content Marketing Institute

JANUARY 25, 2019

HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs. 3 New Content Distribution Tech Trends to Embrace Now [Tools]. The sheer amount of content getting shared online is one of the biggest distribution hurdles marketers face. Curate into multiple formats. Click To Tweet.

Paid Content 107

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 107

seo.co

NOVEMBER 28, 2022

content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. First-Party Source Research & Journalistic Articles. New Mediums For Content Marketing.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

KoMarketing Associates

JUNE 28, 2018

To them, content marketing is: “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” (The It is far easier to find and share 100 articles than it is to create 100 articles.

Webinar Metrics 130

Webinar Metrics Enterprise Management B2B Marketing Budget 130

Convince & Convert

SEPTEMBER 24, 2013

We create it, distribute it, and rarely touch it again. If we’re very lucky, there’s also “I shared” or “I commented” and maybe, just maybe, “I subscribed to the blog.”). The idea is to keep your blog post or e-content updated so that it continues to be the reliable resource for others. Include share options.

Curation 143

Curation Brand Identity Branding Wiki 143

KoMarketing Associates

JANUARY 22, 2015

If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. Example of the KoMarketing blog post schedule. To a lesser extent, we use the plugin EditFlow for WordPress-specific blog post scheduling, notifications, and review. But guess what?

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Hubspot

MARCH 23, 2020

With my love of content and travel, I often find myself pouring through travel blogs looking for the best way to plan a trip and the best activities to do in a country. For me, I use a specific content aggregation site dedicated to travel blogs to find the best information. Blog Aggregators.

Aggregators 92

Aggregators Planning Curation Content 92

ClearVoice

JANUARY 26, 2024

Some examples include: Driving Awareness Blogs Guides Social Media Lead → Customer Conversion eBooks & White Papers Customer Stories Sales Videos Email Nurture Sequences Customer Retention Help Centers Interactive Webinars Customer Newsletters Longevity of Content The value of content extends far beyond the initial investment.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Net-Results

MAY 26, 2021

I saw this question over on Quora and thought it would be a great one to answer here on the Net-Results blog. Sure, we can just show audiences ads that are relevant, but you can also use your carefully curated content to build a further relationship of trust with those visitors and create. What is content marketing?

B2B Marketing 98

B2B Marketing Top of Funnel Content Marketing B2B 98

Hubspot

OCTOBER 22, 2019

If you’ve ever come across a valuable article or website that can help improve your skills as a marketer, you probably want to save it and come back when you can dedicate more time to it. With social bookmarking, you can save those articles or resources you want to revisit in one central location. Price: Free; paid options available.

Digg 81

Digg Curation Ideal Customer Profiles Advertising Mediums 81

Scoop.it

MARCH 18, 2021

These are the center of your content curation strategy. Enrich your curated content with insights. Select the topic you’re curating to. If you’re curating a lot of content all at once, you may want to stagger it throughout the week. If you want to curate content you come across as you browse the web, the Scoop.it

Process 53

Process Optimization Curation RSS 53

Content Marketing Institute

NOVEMBER 30, 2017

You’re also missing opportunities to streamline your content efforts throughout the organization, including distribution , management , and reuse. The evaluation was all about getting real-life feedback from potential Red Hat customers rather than relying on the formal personas to decide what to create and distribute.

Enterprise Management 223

Enterprise Management Work Management Marketing & Strategy Marketing Management 223

Salesforce Marketing Cloud

DECEMBER 8, 2023

In this article, we’ll cover the basics of email marketing and ways you can use automation and AI to optimize your approach. Get articles about marketing selected just for you, in your inbox Sign up now What are the benefits of automation in email marketing? Make sure you activate your outreach channels, online and in person.

Marketing Automation Services 115

Marketing Automation Services Email Marketing Paid Search Agency Work Management 115

BenchmarkONE

MARCH 4, 2021

Lots of small businesses use LinkedIn to share curated industry news, but in addition to that, you should also be creating and sharing original content. By utilizing LinkedIn’s article publishing tool, you can reshare articles you’re writing for your company blog, or you can create new articles from scratch.

Small Business Marketing 70

Small Business Marketing Linkedin Sales Qualified Leads Lead Ranking 70