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5 Alternative/New Content Mediums to Boost Your SEO

seo.co

Using each content medium to its maximum potential is the best way to be successful with your inbound online marketing campaign , but if you stay consistent with only a handful of content types, you run the risk of a stagnant or uninteresting campaign. New Mediums For Content Marketing. New Mediums For Content Marketing.

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The Pros and Cons of Brand Publishing on Medium

Content Standard

You want an authoritative space to share and organize all of your content that allows you to speak directly to your customers and stay consistent with the message and image of your main brand. So what is Medium, exactly? A publisher? Convenience might as well be Medium’s middle name. A platform?

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Interview with Neal Schaffer

Onalytica B2B

However, I am a published author, consult, and teach social media marketing and social selling (both at Rutgers University but I also teach social media marketing in Europe at the Irish Management Institute and the University of Jyvaskyla in Finland), and thus therein lies my relationship to the subject. Joe Pulizzi. Ann Handley. Pam Didner.

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Embracing Disruptive Tech: Insights for Marketers from CES

Digilant

During the conference, industry leaders shared their strategies for leveraging disruptive technologies to enhance customer journeys and create top-tier advertising experiences. Access to Premium Inventory: With a deeper focus on curation, advertisers can gain access to premium ad inventory that might not be available through other channels.

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What Makes a Piece of Content Valuable

Scoop.it

Some content is intended to promote the visibility of your brand, introducing it to new people and raising awareness among your customers. It’s a useful effect if you want to encourage customer loyalty or just make your brand known to a wider circle of people. · Brand reputation. Source: SproutSocial. 9.

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How Netflix is helping brands harness the power of interactive content

ClickZ

Bandersnatach also showed that Netflix could leverage its platform and features to make product integrations much less intrusive and more curated around the specific content. Even Netflix’s CEO Reed Hastings was proud to present the results of the audience’s favorite cereal during his earnings interview last year: 73% preferred Frosties.

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3 blockers of outside-in marketing

Biznology

At IBM , we created a tool to help marketers manage their budgets in the hopes that this process doesn’t consume the time they need to actually create, curate, and optimize their content experiences. They have the humility to let the customer tell them what works through their clicks. The web is a literal medium.