Contently

NOVEMBER 7, 2016

Last week, Facebook announced that it had reached 1 billion mobile-only monthly users. While people spend much more time watching digital video on desktop devices, social networks account for a much higher timeshare on mobile. But in the first six months of 2016, digital video revenue on smartphones and tablets exploded to $1.6

Facebook 128

Facebook Rules Advertisements Advertising 128

Webbiquity

AUGUST 3, 2021

billion active social media users worldwide (almost 54% of all people on earth). billion access social media sites at least on occasion using a mobile device. The number of global social media users has nearly doubled since 2016 (from 2.3 Average daily time spent using social media increased by 25% from 2015 to 2020.

Social Media 170

Social Media Spyware Wikipedia Correlation 170

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook demographic stats. Facebook usage stats. Facebook advertising stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Hubspot

JANUARY 2, 2017

2016 brought change the marketing industry in many ways -- from powerful innovations to continuously evolving mediums. But digital marketers know that change happens frequently in our industry, and adaptability is key to continue driving results in the face of burgeoning trends , growing social networks , and new, advanced technology.

Video Marketing 72

Video Marketing Hubspot Advertising Mediums Social Networks 72

Brandwatch Marketing

MARCH 7, 2023

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics For context, as of April 2018, total worldwide population is 7.6 billion active social media users On average, people have 5.54 billion The internet has 4.2

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Sprout Social

JANUARY 16, 2017

billion monthly active users on Facebook logged in the third quarter of 2016, you may find the network to be a treasure trove of new customers. In this all-encompassing guide, we’ll walk you through the basics of Facebook and brand examples you can be inspired by. Audit your current Facebook Page. Note and move on.

Facebook 90

Facebook Work Management Ad Frequency Marketing Management 90

Contently

FEBRUARY 10, 2017

Facebook is a social network. Even worse, Facebook fanned the flames by allowing the spread of fake news. has a “great deal” or “quite a bit” of confidence in Facebook. Yet, Facebook and Twitter still lag behind. Social networks were lambasted for permitting the spread of misinformation.

Facebook 60

Facebook Social Networks Twitter Distribution 60

Contently

JUNE 8, 2016

If the biggest show on Earth this year is the Summer Olympics, then UEFA Euro 2016 runs a close second. When the soccer tournament kicks off this Friday, newsrooms will crank out stories for every channel—from Facebook and Snapchat to Periscope and everything in between—in hopes of reaching the largest audience possible. Take Adidas.

Brand Identity 60

Brand Identity Branding Youtube Distribution 60

Hubspot

APRIL 6, 2018

Within the past several months, before news first broke of voter profiling firm Cambridge Analytica improperly obtaining and using personal user data, Facebook said it would be making a large degree of changes as to how it handles advertisements. Here's what Facebook says that'll look like. presidential election.

Advertising Agencies 75

Advertising Agencies Facebook Advertisements Advertising 75

Contently

APRIL 19, 2017

Social media—once a competitive, dynamic space—has gotten predictable. Facebook added a hundred million users in a quarter? Facebook is in trouble for failing to stop fake news , extremist messages , and child pornography ? Facebook shamelessly copied another Snapchat feature? What else is new ? Par for the course.

Social Media 167

Social Media Trends Emarketing Media 167

Hubspot

FEBRUARY 7, 2018

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. But is this Facebook Stories update competing with or even being used in the same way as its competitors? Snapchat vs. Facebook.

Facebook 76

Facebook Curation First-Mover Advantage Social Networks 76

KoMarketing Associates

JANUARY 26, 2016

Social media isn’t something you just do. As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1. Each social network is different and not every post you write can be conveyed appropriately when shared. Develop a Social Selling Strategy. Think Beyond B2B. And it’s no wonder!

Social Media 96

Social Media Media B2B Tips 96

Onalytica B2B

FEBRUARY 24, 2016

Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place offline at networking events and conferences. Social Selling 2016: Top 100 Influencers and Brands Click To Tweet.

Enterprise Management 0

Enterprise Management PointClear Brand Identity Branding 0

Brandwatch Marketing

NOVEMBER 8, 2023

However, bear in mind that these tools are not an alternative to Enterprise-level tools, such as Brandwatch , which brought social media monitoring to a new level, offering a much higher variety of services, functionality, and in-depth analysis. It is well known for its social media management functions. It all depends on your needs.

Social Media 98

Social Media Tools Media Lead Ranking 98

Content Standard

SEPTEMBER 2, 2016

The 2016 season is the first year the league will live stream some of its games via social media. Instead, the company is sinking a big investment into what it sees as the future: live video streamed via social media. Facebook’s live video platform does seem to have the inside lane on its competition.

Video Marketing 71

Video Marketing Planning Best Practices Paid Search Agency 71

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more. The results of the data are astoundingly clear.

Social Media 162

Social Media Generation Media Peer-to-peer 162

Martech

JULY 22, 2022

They’re spending more time on TikTok too (44 minutes per user per day), busting Facebook’s record of 38.9 Facebook launches a Feeds tab. The first of those changes highlights Facebook’s commitment to growing short form video content. Ads on TikTok reach about 18% of adult internet users. Why we care.

Social Media 113

Social Media Rules Media Viral Marketing 113

Webbiquity

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Facebook was opened up to the public in 2006. Social media is big with marketers, but a struggle for sales. across all major social networks.

Social Media 228

Social Media Stats Social Marketing Paid Search Agency 228

Hubspot

APRIL 1, 2020

Although I was never convinced as a user (call me a late adopter), when new social media platforms come around, especially by industry giants like Google, marketers pay attention. Even when the Google+ founding father left Google, marketers at Marketing Land thought the social network still had a chance. October 28, 2016.

Social Media 96

Social Media Social Marketing Planning Media 96

Hubspot

APRIL 1, 2018

Facebook Cover Photo Size. If your uploaded image is smaller than these dimensions, Facebook will stretch it to fit -- making it look blurry. When people arrive at your Facebook Page, where do you think they first look? That's right -- it's your Facebook cover photo. 11 Best Practices for Your Facebook Cover Image.

Template 101

Template Facebook Guidelines Banners 101

KoMarketing Associates

MARCH 16, 2017

Snapchat, Facebook and Instagram continue to grow in popularity as digital advertising channels, but which networks lead the pack? In an effort to gauge how marketers are utilizing social platforms, Ad Age and RBC Capital Markets recently surveyed 1,600 marketing professionals. Marketing and Social Network Engagement.

Customer Surveys 124

Customer Surveys Advertisements Advertising Social Networks 124

Brandwatch Marketing

JUNE 15, 2022

However, bear in mind that these tools are not an alternative to Enterprise-level tools, such as Brandwatch , which brought social media monitoring to a new level, offering a much higher variety of services, functionality, and in-depth analysis. It is well known for its social media management functions. It all depends on your needs.

Social Media 144

Social Media Tools Media Lead Ranking 144

Hubspot

MAY 8, 2018

For the past several months, Facebook has been on a seemingly endless campaign to associate its name with greater transparency: of its terms, its privacy policies, and how it approaches and ranks the content shared on its site. A Look at Facebook's Changing Ad Policies. presidential election. Where the Recent Changes Began.

Facebook 71

Facebook Paid Search Agency Ads Peer-to-peer 71

Hubspot

MARCH 29, 2018

Facebook announced yesterday that it will be shuttering Partner Categories: the product that allows third-party data providers to supplement advertisers with targeting information directly through Facebook. Source: Facebook. Where Facebook Advertisers Get Their Data. Here's what's going on -- and why it matters.

Advertising Agencies 75

Advertising Agencies Facebook Advertisements Advertising 75

Hubspot

OCTOBER 19, 2018

Facebook today announced that three independent studies have found that the company's efforts to fight the spread of false news on its site might be working. Three Studies of Facebook's Fight Against False News. Trends in the Diffusion of Misinformation on Social Media". False Information Circulates Less and Less on Facebook".

Facebook 71

Facebook Classified Ads Case Studies Television marketing 71

Contently

SEPTEMBER 8, 2016

Two weeks ago, Facebook reminded me of that lesson when it updated its Trending feature and fired the editorial team of third-party contractors who worked on Trending. The update and layoffs came a few months after Facebook dealt with heavy criticism for allegedly omitting politically conservative news from the Trending section.

Facebook 60

Facebook Curation Mobile Advertising Twitter 60

Convince & Convert

DECEMBER 26, 2016

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2016. For a looooong time we’ve put Facebook and Twitter in the same sentence. Now, Twitter isn’t even in the same paragraph, replaced in the top tier by Instagram (also owned by Facebook), and Snapchat. Image via Unsplash. Think about that.

First-Mover Advantage 130

First-Mover Advantage Statistics Social Media Social Networks 130

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more. The results of the data are astoundingly clear.

Social Media 130

Social Media Generation Media Peer-to-peer 130

Hubspot

SEPTEMBER 7, 2017

Following its April 2017 white paper investigating the potential misuse of its platform, Facebook announced yesterday that it would be instituting new efforts to detect and block content -- and accompanying ad spends -- from fake accounts. It's the latest result of investigations into potential use of the social network during the 2016 U.S.

Spending 76

Spending Facebook Ads Social Networks 76

Zoominfo

JUNE 27, 2018

74% of people trust social networks to guide them to purchase decisions ( source ). In 2016, influencer marketing surpassed print marketing ( source ). 37% of marketers said that blogs were the most effective platform for influencer marketing, while 25% said Facebook was the most effective ( source ). 32% of U.S.

Statistics 202

Statistics Planning Allocation Peer-to-peer 202

Hubspot

JUNE 22, 2018

Facebook and Instagram are looking to become destination video sites -- or, at least, it's looking that way. This month, both social networks announced new video initiatives and features that cater towards content creators and offer new ways for users to interact with the sites. Facebook and Instagram Are the New TV.

Youtube 75

Youtube Facebook Marketing AI Lead Ranking 75

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Convince & Convert

MARCH 22, 2016

For a looooong time we’ve put Facebook and Twitter in the same sentence. Now, Twitter isn’t even in the same paragraph, replaced in the top tier by Instagram (also owned by Facebook), and Snapchat. By 2016 21% of the country claimed Twitter usage. Between 2015 and 2016, Snapchat went from 17% to 23%.

Statistics 113

Statistics First-Mover Advantage Social Networks Social Media 113

KoMarketing Associates

SEPTEMBER 1, 2016

If you go to China and make new friends there, you will be frustrated when you want to add them as Facebook friends or follow their Twitter account. Like Google, Facebook and Twitter are blocked in China due to the censorship issue. They know there is a significant audience on social networks, but which one is right for your business?

Social Media 162

Social Media Social Marketing B2B Marketing Media 162

Contently

NOVEMBER 10, 2016

At the beginning of 2016, Peloton Cycle asked its employees to share their New Year’s resolutions on YouTube. Last month, the at-home fitness brand took the number one spot on the Crain’s New York Business 2016 Fast50 , a list of the fastest-growing companies in New York. — Peloton (@RidePeloton) October 31, 2016.

Paid Search Agency 167

Paid Search Agency Companies Class Content 167

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. Facebook Statistics. Social Media Advertising Statistics. Social Media Engagement Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Leadspace

JUNE 24, 2016

Did Facebook just kill native advertising? Microsoft gets a social network aimed at its core users, plus the ability to integrate LinkedIn data in Office, for instance. The post B2B Marketing News Roundup – June 24, 2016 appeared first on Leadspace. IN THIS ISSUE: Why exactly did Microsoft acquire LinkedIn?

B2B Marketing 48

B2B Marketing Advertising Agencies B2B Acquisitions 48