Expert insights. Personalized for you.
Writer and Podcaster David Perell, says that “Email Marketing is like plumbing. It’s not sexy, but you need it to work.” Lessons from running my business: 1) Email marketing is like plumbing. It’s not sexy, but you need it to work. 2) You don’t always need to innovate. MORE
Source: Email Marketing Challenges Successful but challenging is how most businesses described their email marketing campaigns. Challenges with engagement, personalization, communication, customer retention, and brand awareness are just some of today's pain points. MORE
Having an active and engaged list of email subscribers is an incredibly valuable asset. Once you’ve gained your readers’ trust, you can have a conversation with them, gather their opinions, continuously get readers on your new content and sell your products and services. MORE
A consumer journey in 2020 looks more complicated and diverse than ever before – your customers can reach you in a number of ways, through a multitude of channels, and they expect top-notch service on all of them. MORE
Customers today have a wide range of options for contacting your business. From social media, live chat, phone calls, SMS, and many others. However, email remains the most popular way for customers to interact with brands. MORE
It is again the time of the year when marketing departments at school are in a rush, and hustle is the teacher’s new chore MORE
If you haven’t heard it yet, let me tell you that there are 450+ email marketing software in the world. Some are free and do the same work my pigeon can do. Some are so expensive that the bills can look like your phone number. Here's a bit more on how email marketing pricing is done. Stay hopeful. MORE
Table of Contents. Introduction. The Numbers Are In Your Favor! Your Email Campaign Launchpad. Launch Your Email Campaign on Your Site. Launch Your Campaign on People’s Platforms. Launch With Your Existing List. Free Storage: How Dropbox Doubled Its User Base Quarterly. Mixing and Matching. MORE
We all have this sensation… you need to launch an email campaign. You want something well designed, well crafted in order to impress the people that will open your message. Besides the message content, you think that looking professional is a must as well MORE
“Email marketing is dead!” That’s what some marketers would say. The pace of technology’s innovation as well as the number of resources that are available to marketers today is extraordinary. MORE
Table of Contents. Introduction. The Numbers Are In Your Favor! Your Email Campaign Launchpad. Launch Your Email Campaign on Your Site. Launch Your Campaign on People’s Platforms. Launch With Your Existing List. Free Storage: How Dropbox Doubled Its User Base Quarterly. Mixing and Matching. MORE
Until a decade ago, big used to matter. Homes. Businesses. The world had a natural affiliation towards everything bigger. Even bigger enterprises were considered to being worthy of calling legitimate businesses. A bigger enterprise meant value was created at scale. MORE
Email marketing remains one of the most effective tools to build your brand awareness. It’s the bread and butter of any serious marketing campaign. And yet, most business owners and marketing teams find it hard to keep up with the ever-changing email marketing landscape MORE
It is again the time of the year when marketing departments at school are in a rush, and hustle is the teacher’s new chore MORE
Marketers often prioritize their website and link-building strategy to improve SEO results. However, email is an equally important channel for generating authentic traffic for SEO purposes, boosting engagement, and improving revenues. MORE
How many unread emails do you have in your inbox? 12000? This is also the case for your subscribers' inbox. They get hundreds of emails everyday but only 5-10 get opened. And the ones that get opened have a catchy, power packed, irresistible subject line. MORE
No matter how much you want to deny it, one of the best marketing campaigns around is still your stale, old email marketing. Despite all the assumptions that email marketing is dead, this classic marketing type is still alive and kicking. MORE
Did you ever have experience with an abandoned cart email or an order confirmation in your inbox? Then you're already familiar with transactional emails. They are automatic emails sent when clients do a particular act: establishing a subscription, making a purchase, or changing the password. MORE
From social media, to display ads, to mobile app ads, to video ads, we have seen multiple marketing channels become extremely popular and widely used in recent years MORE
A lot of folks believe that email is dead. With the increased use of chatbots, social media platforms, etc., the assumption is that email's place has been overtaken. However, this assertion, and the assumption it is based on, is wrong. MORE
Imagine you’re a consumer on the hunt for a new pair of sneakers. You’ve done some Google searching and scrolled through your favorite brands on Instagram. You’ve even added an item to your cart on a handful of websites, but haven’t yet pulled the trigger. MORE
What is B2B email marketing? Let's first clarify how B2B is different & similar to B2C. B2B means business-to-business, while b2c means business-to-customer. In B2C communication focuses on emotions. In B2B communication focuses on information, facts, and profit. MORE
Did you ever have experience with an abandoned cart email or an order confirmation in your inbox? Then you're already familiar with transactional emails. They are automatic emails sent when clients do a particular act: establishing a subscription, making a purchase, or changing the password. MORE
Source: Exabytes Digital Email marketing solutions help you develop, plan, and execute your email marketing campaigns. Millions of businesses use email marketing software as an easy and cost-effective way to reach a large number of customers. MORE
Email marketing is the most effective digital marketing strategy, with the highest return on investment across every other marketing method. Email campaigns are capable of generating up to $42 per every $1 spent; a staggering 4,200% ROI MORE
Email marketing is the most effective digital marketing strategy, with the highest return on investment across every other marketing method. Email campaigns are capable of generating up to $42 per every $1 spent; a staggering 4,200% ROI MORE
Marketing is best when it feels genuine. Customers build a connection with brands that feel less “corporate” and more like real people. This is especially true in email marketing. Unlike social media posts or blog content, customers see their email inbox as a private space. MORE
Our domain ‘sendx.io’ was set up 4 years ago and we have been using GSuite to communicate within the team. We would never expect our emails to land in the spam box… We have been in the email deliverability space for over 2 years now. MORE
With a 45-to-1 ROI (return on investment), email newsletters are among the most effective tools for generating sales in e-commerce. However, if you haven't been seeing the results you want from your email marketing efforts, then it's time to tweak your strategy. MORE
SendX
NOVEMBER 10, 2021
Table of Contents. Introduction. The Numbers Are In Your Favor! Your Email Campaign Launchpad. Launch Your Email Campaign on Your Site. Launch Your Campaign on People’s Platforms. Launch With Your Existing List. Free Storage: How Dropbox Doubled Its User Base Quarterly. Mixing and Matching.
SendX
NOVEMBER 9, 2021
As marketers, we need a daily dose of inspiration to deliver value to our customers and get the ROI on email marketing efforts for our business.
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SendX
OCTOBER 28, 2021
We all have this sensation… you need to launch an email campaign. You want something well designed, well crafted in order to impress the people that will open your message. Besides the message content, you think that looking professional is a must as well
SendX
OCTOBER 28, 2021
If you haven’t heard it yet, let me tell you that there are 450+ email marketing software in the world. Some are free and do the same work my pigeon can do. Some are so expensive that the bills can look like your phone number. Here's a bit more on how email marketing pricing is done. Stay hopeful.
Speaker: David Edwards, Senior Manager, Virtual Events, BrightTALK
While B2B marketers have used events as an effective marketing tool for decades, virtual events have more recently evolved into an essential part of the marketing mix. But the myriad of options can make it confusing to put together a virtual event strategy that positively impacts your marketing goals - not just your budget.
SendX
AUGUST 31, 2021
As marketers, we need a daily dose of inspiration to deliver delight to our customers and get the ROI on email marketing efforts for our business.
SendX
JUNE 9, 2021
Until a decade ago, big used to matter. Homes. Businesses. The world had a natural affiliation towards everything bigger. Even bigger enterprises were considered to being worthy of calling legitimate businesses. A bigger enterprise meant value was created at scale.
SendX
NOVEMBER 12, 2021
Email marketing remains one of the most effective tools to build your brand awareness. It’s the bread and butter of any serious marketing campaign. And yet, most business owners and marketing teams find it hard to keep up with the ever-changing email marketing landscape
SendX
NOVEMBER 10, 2021
Did you ever have experience with an abandoned cart email or an order confirmation in your inbox? Then you're already familiar with transactional emails. They are automatic emails sent when clients do a particular act: establishing a subscription, making a purchase, or changing the password.
SendX
NOVEMBER 10, 2021
Email marketing is the most effective digital marketing strategy, with the highest return on investment across every other marketing method. Email campaigns are capable of generating up to $42 per every $1 spent; a staggering 4,200% ROI
Advertisement
ABX is the next evolution of ABM & it’s here to stay. Gifting & direct mail can carry you straight to the hearts of your prospects & customers. Find out how easy it is to create data-driven, personalized experiences at scale with gifting and direct mail.
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SendX
NOVEMBER 10, 2021
Did you ever have experience with an abandoned cart email or an order confirmation in your inbox? Then you're already familiar with transactional emails. They are automatic emails sent when clients do a particular act: establishing a subscription, making a purchase, or changing the password.
SendX
NOVEMBER 10, 2021
Email marketing is the most effective digital marketing strategy, with the highest return on investment across every other marketing method. Email campaigns are capable of generating up to $42 per every $1 spent; a staggering 4,200% ROI
SendX
NOVEMBER 10, 2021
Table of Contents. Introduction. The Numbers Are In Your Favor! Your Email Campaign Launchpad. Launch Your Email Campaign on Your Site. Launch Your Campaign on People’s Platforms. Launch With Your Existing List. Free Storage: How Dropbox Doubled Its User Base Quarterly. Mixing and Matching.
SendX
JULY 30, 2021
Marketers often prioritize their website and link-building strategy to improve SEO results. However, email is an equally important channel for generating authentic traffic for SEO purposes, boosting engagement, and improving revenues.
Advertisement
Digital fatigue is a thing, no surprise there. The good news: you can break through the noise using a new channel! Find out how to get creative and build rapport with prospects & customers offline with strategic direct mail and corporate gifting.
SendX
NOVEMBER 3, 2021
It is again the time of the year when marketing departments at school are in a rush, and hustle is the teacher’s new chore
SendX
NOVEMBER 3, 2021
It is again the time of the year when marketing departments at school are in a rush, and hustle is the teacher’s new chore
SendX
APRIL 22, 2021
With a 45-to-1 ROI (return on investment), email newsletters are among the most effective tools for generating sales in e-commerce. However, if you haven't been seeing the results you want from your email marketing efforts, then it's time to tweak your strategy.
SendX
MARCH 18, 2021
What is B2B email marketing? Let's first clarify how B2B is different & similar to B2C. B2B means business-to-business, while b2c means business-to-customer. In B2C communication focuses on emotions. In B2B communication focuses on information, facts, and profit.
Speaker: Brian Carroll, CEO & Founder of markempa
The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). However, we can get so caught up in our ABM strategies, systems, tools, and investments that we lose sight of building deep empathy for the people in the accounts. In this webinar, you’ll learn how to go beyond rational-logic-based sales/marketing and adjust your strategy to understand better how buyers feel so that you can connect and help more customers buy.
SendX
MARCH 3, 2021
Marketing is best when it feels genuine. Customers build a connection with brands that feel less “corporate” and more like real people. This is especially true in email marketing. Unlike social media posts or blog content, customers see their email inbox as a private space.
SendX
MARCH 12, 2021
Writer and Podcaster David Perell, says that “Email Marketing is like plumbing. It’s not sexy, but you need it to work.” Lessons from running my business: 1) Email marketing is like plumbing. It’s not sexy, but you need it to work. 2) You don’t always need to innovate.
SendX
MARCH 12, 2021
If you have an active email address, you can tell how annoying it is to get repeated emails from the same sender. The feeling is worse when a series of marketing emails flood your inbox.
SendX
FEBRUARY 11, 2021
Having an active and engaged list of email subscribers is an incredibly valuable asset. Once you’ve gained your readers’ trust, you can have a conversation with them, gather their opinions, continuously get readers on your new content and sell your products and services.
Speaker: David Pitta, CMO, BrightTALK and John Steinert, CMO, TechTarget
Customer acquisition and growth requires intentional strategy. Join David Pitta, CMO, BrightTALK and John Steinert, CMO, TechTarget as they share their 20+ years of experience in crafting engagement engines at scale.
SendX
FEBRUARY 22, 2021
How many unread emails do you have in your inbox? 12000? This is also the case for your subscribers' inbox. They get hundreds of emails everyday but only 5-10 get opened. And the ones that get opened have a catchy, power packed, irresistible subject line.
SendX
NOVEMBER 26, 2020
A lot of folks believe that email is dead. With the increased use of chatbots, social media platforms, etc., the assumption is that email's place has been overtaken. However, this assertion, and the assumption it is based on, is wrong.
SendX
NOVEMBER 10, 2020
“Email marketing is dead!” That’s what some marketers would say. The pace of technology’s innovation as well as the number of resources that are available to marketers today is extraordinary.
SendX
NOVEMBER 2, 2020
Customers today have a wide range of options for contacting your business. From social media, live chat, phone calls, SMS, and many others. However, email remains the most popular way for customers to interact with brands.
Advertisement
Collecting and understanding buyer intent is a must for any marketer or salesperson looking for a higher success rate in reaching active buyers. Throughout this eBook, we’ll explore how to monetize intent data, where it's sourced from (and which sources you should be wary of), as well as how to best utilize it within your outbound campaigns in order to drive more pipeline each month.
SendX
NOVEMBER 4, 2020
Source: Exabytes Digital Email marketing solutions help you develop, plan, and execute your email marketing campaigns. Millions of businesses use email marketing software as an easy and cost-effective way to reach a large number of customers.
SendX
SEPTEMBER 30, 2020
No matter how much you want to deny it, one of the best marketing campaigns around is still your stale, old email marketing. Despite all the assumptions that email marketing is dead, this classic marketing type is still alive and kicking.
SendX
NOVEMBER 10, 2021
Ecommerce email marketing examples Ecommerce email marketing examples. It is undeniable that email is integral to e-commerce success
SendX
NOVEMBER 10, 2021
Ecommerce email marketing examples Ecommerce email marketing examples. It is undeniable that email is integral to e-commerce success
Speaker: Jen Dewar, CEO of Jalydew
Brand awareness and website traffic are great, but bottom line: you need your marketing programs to generate sales leads, and you need those leads to turn into new customers. There are many things you can do to increase leads and customers without increasing your marketing spend. Join Jen Dewar, CEO and Principal Consultant at Jalydew October 20th, 2021 at 11:00 am PDT for an insightful look into how to optimize your conversion rates.
SendX
NOVEMBER 10, 2021
From social media, to display ads, to mobile app ads, to video ads, we have seen multiple marketing channels become extremely popular and widely used in recent years
SendX
SEPTEMBER 1, 2020
Our domain ‘sendx.io’ was set up 4 years ago and we have been using GSuite to communicate within the team. We would never expect our emails to land in the spam box… We have been in the email deliverability space for over 2 years now.
SendX
AUGUST 27, 2020
A consumer journey in 2020 looks more complicated and diverse than ever before – your customers can reach you in a number of ways, through a multitude of channels, and they expect top-notch service on all of them.
SendX
DECEMBER 7, 2020
Source: Email Marketing Challenges Successful but challenging is how most businesses described their email marketing campaigns. Challenges with engagement, personalization, communication, customer retention, and brand awareness are just some of today's pain points.
Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate
Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.
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