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SWOT Analysis for Your Business and Content Marketing

ClearVoice

What is SWOT analysis? As a tool for strategic planning, SWOT analysis is a review of your company’s or organization’s Strengths, Weaknesses, Opportunities, and T hreats. What is SWOT analysis? SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. SWOT (a.k.a.,

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A Content Marketer’s Guide to SWOT Analysis

DivvyHQ

Ah, the good-ole SWOT analysis… It brings up fond memories of my college days and my Business Marketing 101 class. SWOT-ing may seem a bit old school, but the exercise still has great significance in 2019. SWOT Analysis Revisited. A SWOT-ing Guide for Content Marketers. But therein lies the problem.

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B2B Social Media Strategy: 5 Tips for Success

Launch Marketing

Here are a few tips to help you build a solid strategy and align it with your company objectives while creating an interesting and engaging presence on social media. It is common for B2B businesses to conduct a SWOT analysis (strength, weaknesses, opportunities, and threats) for the company. Analyze, analyze, analyze….

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Real Story on MarTech: Most important vendor selection tips

Martech

Eventually, my colleague Jarrod Gingras and I encapsulated those lessons in a book, “ The Right Way to Select Technology ” (Rosenfeld Media), from which I’ll share some of the most important lessons and tips here. Before getting into specific tips, let’s review three meta-lessons. Most important lessons.

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How to conduct an effective competitive analysis in 7 steps

Tomorrow People

Tip: Create a comprehensive list of direct, indirect and replacement competitors first (tools like Crunchbase can help you do this). Tip: Use business intelligence tools such as Owler and Google Alerts. Tip 2: Create competitor messaging frameworks based on what is available and compare against your own.

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eCommerce Explained: The Basics of B2B

Navigate the Channel

Some people recommend doing a SWOT analysis (strengths, weaknesses, opportunities and threats), but because SWOTs are so often done poorly – so as to be almost ineffective—you might try looking at the Cs. Make sure you’ve gone deep with your investigation of the market, target audience, competition, and expected costs. Yes, like ABCs.

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5 Tips for Creating an Effective and Easy Annual Marketing Plan

ClickDimensions

But an effective marketing plan doesn’t have to be overly complicated to create, as we outline in the tips below. A SWOT analysis is a simple and straightforward way to paint a picture of the year ahead. The post 5 Tips for Creating an Effective and Easy Annual Marketing Plan appeared first on ClickDimensions Blog.