KoMarketing Associates

OCTOBER 20, 2020

S2 recently published the “S2 Research Marketing Decision Makers & Marketing Firm Relationships Survey,” and participants were asked to rank how important they perceived seven common marketing tactics to be, ranging from public relationships to copywriting and design. At the top of the list (5.3)

Social Media 256

Social Media Tactics Customer Surveys Social Marketing 256

Hinge Marketing

SEPTEMBER 13, 2023

Educational webinars have emerged as a powerful marketing tool for many professional services and B2B firms. But not everyone is on the same page… As someone who has organized, promoted, and produced over 100 webinars at Hinge, you can imagine that I hold some strong perspectives on webinars as a marketing strategy.

Webinar Metrics 98

Webinar Metrics Education Lead Ranking Sales Qualified Leads 98

Zoominfo

FEBRUARY 25, 2021

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Run a “So What?”

Top of Funnel 208

Top of Funnel Webinar Metrics Advertising Funnels Landing Pages 208

Zoominfo

JULY 17, 2018

Among such strategies, webinars come out on top. Webinars are live or prerecorded online events, used to teach attendees about a specific topic or service. As these statistics show, webinars have become a favorite tactic of many B2B marketers: Over 60% of marketers use webinars as part of their content marketing programs ( source ).

Webinar Metrics 255

Webinar Metrics Paid Content Paid Search Agency Allocation 255

Biznology

JULY 1, 2020

In fact, according to our survey research, 73% of companies say that they plan long-term changes to their remote work plans and policies, and more than half are planning major workforce configuration changes. The post Webinar: The Third Wave is Coming: Are You Ready? Those who choose to ride it inevitably come out on top.

Webinar Metrics 196

Webinar Metrics Customer Surveys Research Organization 196

SmartBug Media

APRIL 12, 2023

We covered the functionalities of HubSpot Service Hub in our recent SmartTake webinar. The three experts shared their experiences with using HubSpot Service Hub to implement customer surveys and dashboards to improve overall customer experience. What are the different survey tools available in HubSpot and Service Hub?

Customer Surveys 98

Customer Surveys Ideal Customer Profiles Work Management Customer Satisfaction 98

Salesforce Marketing Cloud

APRIL 4, 2024

Ask them in a customer satisfaction survey. Our research finds that 80% of customers say the experience a company provides is as important as its products and services A customer satisfaction survey helps you get candid feedback from your customers. Let’s look at how you can get the most out of a customer satisfaction survey.

Customer Satisfaction 52

Customer Satisfaction Customer Surveys Work Management Marketing Management 52

Martech

OCTOBER 20, 2022

To answer these questions and more, Canto surveyed over 600 professionals involved in their organization’s production, management and/or strategy for content and creative assets. Click here to view more MarTech webinars. The post Webinar: 5 ways to improve content strategy in 2023 appeared first on MarTech.

Webinar Metrics 122

Webinar Metrics Marketing & Strategy Content Privacy 122

Adobe Experience Cloud Blog

MARCH 25, 2020

Live webinars are a powerful lead generation and engagement tool. Successful webinars drive revenue and establish your organization as a thought leader in its space. However, maximizing webinar attendance takes effort. Many best practices focus on maximizing registrations, but webinar attendance is what matters most.

Webinar Metrics 174

Webinar Metrics Marketing Automation Services Marketing & Strategy Thought Leadership 174

SmartBug Media

JANUARY 11, 2023

A while back, I wrote a blog post on how to do a webinar with HubSpot and GoToWebinar. I am a huge fan of GTW, and given its native integration with HubSpot, it is always my first choice for webinar technology. However, if budget is an issue, my recommendation would be Zoom Webinars. Create a new webinar in Zoom.

Webinar Metrics 98

Webinar Metrics Hubspot Landing Pages Work Management 98

Martech

JANUARY 4, 2023

Join PwC in their live webinar as they reveal the results of PwC’s 2022 Customer Loyalty Survey, a comprehensive look at over 4000 customers, and provide insights on what keeps customers engaged. Click here to view more MarTech webinars.

Webinar Metrics 117

Webinar Metrics Loyalty Customer Surveys Buy 117

Martech

AUGUST 1, 2022

MarTech recently surveyed nearly 300 marketers from brands across the U.S. The post Webinar: Marketers’ secrets to overcoming challenges appeared first on MarTech. to uncover their most significant challenges and strategies for overcoming them. Attendees will receive a copy of the report.

Webinar Metrics 112

Webinar Metrics Marketing & Strategy Customer Surveys Marketing 112

Webbiquity

SEPTEMBER 11, 2018

These are a few of the questions that will be answered in a webinar on Tuesday, September 18th, hosted by B2BMarketingZone.com. The webinar will present some key insights from the forthcoming report, How B2B Marketing is Changing in 2018 (and 2019), supplemented by other recent research findings.

Webinar Metrics 142

Webinar Metrics B2B Marketing Planning B2B 142

Martech

SEPTEMBER 22, 2022

According to a new survey from Forrester, 56% of your marketing peers plan to increase investment in advertising/marketing solutions over the next year. Click here to view more MarTech webinars. The post Webinar: If the customer is always right, your tech should be too appeared first on MarTech. Where do they plan to invest?

Webinar Metrics 110

Webinar Metrics Peer-to-peer Forrester Planning 110

Launch Marketing

JUNE 16, 2021

Webinars have become an extremely popular format to communicate, interact and relay information to clients, prospects and other professionals in the industry. With the research and insight provided by the ON24 Webinar Benchmark Report for 2021, there were staggering statistics and behaviors that marketers exhibited in the past year.

Webinar Metrics 133

Webinar Metrics B2B Marketing Tips Planning 133

Genroe

FEBRUARY 6, 2017

While there are many advanced statistical packages out there you don’t need them to perform a detailed and comprehensive analysis of your survey data. In this one hour webinar we will share, using Excel: How to design your survey […]. The post Webinar: Practical Survey Analysis in Excel appeared first on Genroe.

Analysis 58

Analysis Customer Surveys Webinar Metrics Practices 58

Trade Press Services

SEPTEMBER 4, 2023

Webinars are a staple for businesses to educate, engage, and convert B2B audiences in a digital age. In fact, a whopping 91 percent of B2B professionals rank webinars as their favorite content format, and more than 54 percent take part in webinars at least once a week. Your theme is the cornerstone of your webinar’s success.

Webinar Metrics 52

Webinar Metrics Planning Tips Co-Registration 52

Genroe

OCTOBER 17, 2023

About 3 minutes after your first customer feedback or NetPromoter survey goes out, management will be pounding the desk for a report with charts, analysis and recommendations. The question is, apart from a simple chart of scores, what else should be included in your best practice Net Promoter reporting pack?

Webinar Metrics 52

Webinar Metrics Demand Promotion Analysis 52

Martech

JULY 21, 2022

MarTech recently surveyed nearly 300 marketers from brands across the U.S. The survey revealed that internal alignment on go-to-market initiatives across departments is the most prominent obstacle marketers face. The post Webinar: What you need to know to rise above economic and buyer uncertainty appeared first on MarTech.

Webinar Metrics 108

Webinar Metrics Customer Surveys Marketing Report Marketing & Strategy 108

Hubspot

SEPTEMBER 30, 2020

And, although some marketers once believed that " webinars were dead ,” many are now rethinking that statement as they find themselves scheduling and promoting this exact type of event. Because of their educational format, webinars can offer a number of great perks to brands. But webinars aren't always easy to plan and execute.

Webinar Metrics 101

Webinar Metrics Class Bandwidth Work Management 101

Sword and the Script | B2B

NOVEMBER 23, 2019

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. For the last six years, Orbit Media has surveyed 1,000 bloggers for its annual blogging survey. The survey isolates answers from bloggers who report “strong results.”

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

Hubspot

APRIL 13, 2021

A webinar is a video presentation, seminar, lecture, or workshop delivered over the internet. Although once declared dead and outdated , webinars are very much still relevant. In fact, ON24, a virtual platform, hosted 19,292 webinars in April of 2020 alone, which amounts to roughly 640 webinars per day. LinkedIn ).

Webinar Metrics 89

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 89

Zoominfo

AUGUST 11, 2019

Among such strategies, webinars come out on top. Webinars are live or prerecorded online events, used to teach attendees about a specific topic or service. As these statistics show, webinars have become a favorite tactic of many B2B marketers: Over 60% of marketers use webinars as part of their content marketing programs ( source ).

Webinar Metrics 100

Webinar Metrics Paid Content Paid Search Agency B2B Marketing 100

Zoominfo

SEPTEMBER 3, 2018

But, we have a simple fix—surveys! Whether you realize it or not, marketers can use surveys to reach important business goals. 1. Surveys help marketers understand their target audience. Surveys can reveal important details about your target audience. Ready to learn more? Let’s get started! What is your age?

Customer Surveys 133

Customer Surveys Business Webinar Metrics Buyer Personas 133

SpotMe Blog

JULY 27, 2021

You already know that webinars are among the greatest ways to reach and educate your target audience. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale. How to Evaluate the Success of Your Webinars.

Webinar Metrics 94

Webinar Metrics Paid Content ROI Sales Qualified Leads 94

Sword and the Script | B2B

JUNE 8, 2021

A report analyzing more than 100,000 virtual events by ON24 found attendees spent 57 minutes viewing webinars in 2020 – and their driving pipeline and revenue. That could well continue to raise the stakes on the quality of webinars and virtual events. It also augmented the findings with a survey of 100 of its customers.

Top of Funnel 62

Top of Funnel Webinar Metrics Advertising Benchmark Statistics 62

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40

GreenRope

OCTOBER 31, 2016

Building and Using Surveys. Use our survey feature to find out useful opinions and related information from your contacts. What is a Survey. When can we use a survey. Importance of surveys and why we need them. How to create survey. simulate and test out your completed survey before you send it out.

Customer Surveys 40

Customer Surveys Webinar Metrics Lead Scoring Lead Ranking 40