Social networking services should be facilitated not controlled

Biznology

and platform-based Social Network Service (SNS); namely, her belief that communities need to grow organically and not be rigid, planned, communities: more like London than Paris. Back in the late 90s I had an online community about memetics, memes.org, which I wanted to be a place in which to discuss memes, memetics, popular culture, and other social- and pseudo-scientific stuff.

The Top 8 Social Networks For Business

Marketing Insider Group

Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. These top networks have been covered each of the last 4 years. I covered both of these in my own review on the top 9 social networks for businesses 2 years ago. The post The Top 8 Social Networks For Business appeared first on B2B Marketing Insider. Social Media

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Other than some minor jockeying for position, the chart below showing the largest social networks hasn’t changed much in the past few years. Buffer Social ). Buffer Social ).

Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

“This is just Facebook for the Enterprise” is the most common way most people describe enterprise social networking platforms. However, when implementing a social networking platform at your workplace, you’ll soon find that the resemblance with Facebook pretty much stops there: even though the building blocks are very similar, the overall playbook is very different. But having half a dozen social platforms within your organization helps nobody.

The Top 9 Social Networks For Businesses

Marketing Insider Group

Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? Well here you will see the search growth rates of the 9 major social networks that I think are most important to businesses and our social media marketing efforts. All this data is thanks to some amazing research by Ignite Social Media which I found thanks to Justin Flitter (@ JustinFlitter ).

Private Social Networks and the “Bathroom Moment”

Oracle

This is where private social networks can shine. Social media was supposed to usher in a new era of real-time collaboration. But while the big, public social networks may get the most attention, it’s hard to see how incessantly refreshing your newsfeed improves work performance. In fact, many enterprises treat social sites as distractions. Estimates for how many employers block access to social sites range from 29% to 54%.).

49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Here are three more key takeaways from the more than four dozen social networking facts and statistics below: Facebook is the most popular social network on the planet—except with CEOs. Social Media Examiner ).

Stats 59

Toyota launches a social network for drivers

Biznology

With Salesforce.com, they've launched a social network for Toyota owners and drivers that keeps them connected to Toyota, to its dealers, and to other drivers. Time will tell if this takes hold, but you have to admit that the Internet-connected car is closer to reality than ever before, and even before we reach that state, we all have network-connected phones with is in the car. Image by conhunter via Flickr. by Chris Abraham. Is the car the ultimate mobile device?

Is there still room for new social networks?

Biznology

If you’re like me, you probably remember a period not too long ago when you couldn’t open your e-mail without getting another invitation to join a new social network. The business results of all those social networks indicate that you responded the same way that I did, which is to ignore those invitations. More recently, those invitations stopped coming as everyone decided that there’s no more room for new social networks.

How to Optimize Videos Across Every Social Network

Oktopost

From Instagram Stories to Facebook Live, more and more B2B marketing professionals are realizing the potential of social video in driving greater audience engagement, higher conversion rates, and more revenue. Social Media Marketing Facebook Instagram LinkedIn Social Engagement Social Media Strategy Thought Leadership Twitter Video Marketing YouTubeWe’ve all heard the numbers: video is expected to make up more than 80% of all web traffic by 2019.

Why Facebook Should Be Worried About Other Social Networks

Contently

Early social networks had life spans like house flies. But with newer social networks abounding, is it still the preferred choice of the public? According to data from a February 2017 Sprout Social report , Facebook has had no trouble maintaining its grasp on older generations, as an overwhelming majority of Gen X and baby boomers favor the platform. While millennials also prefer it to the competition, a pair of newer networks is gaining ground.

Hindsight 20/20 Series: 5. Enterprise social networking is about people, content and places

Biznology

What is the big deal about the modern social business and social collaboration platforms? Is there anything unique in them that can’t be done better and faster using the toolset that preceded all the hype around social technologies? Well, the fundamental point missed in that way of thinking is that a robust, mature social business platform is not just a Facebook-style social networking used at work. Your choice of social platform does matter ; 2.

Email bankruptcy and internal social networking

Biznology

Then, you hear about this new social business initiative going on at your company, which promises to end all maladies of Dilbert’s world: work will be meaningful and rewarding again, communications and collaboration will just work as they were supposed to. But what Social Business giveth, Social Business taketh away: as channels proliferate, your communication strategy of relying on a single hub — your email client — no longer holds water. Credit: Wikipedia.

35 Stupendous Social Networking Facts and Stats

Webbiquity SMM

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4.

B2B buyers and professional social networks in the purchase decision

Social Email Marketing

In case you believed we can forget about social media in marketing and business, here’s a wake-up call: according to the latest Social Buying Study from IDC, 75% (!) of B2B buyers “studied social media” to SUPPORT purchase decisions. Even more impressive: 84% of C-level/VP executives in the research also use social media for the […]. Content marketing Research Social media marketing IDC LinkedIn Social Buying Study social networks

Working your social network

Biznology

And the advice is simple: Don't just ask for help from your social network. Instead of using your social network, work your network. Social networks are built for creating close relationships in simple ways and you don't need money or fame to do it. But the currency of social media is helpfulness--if all you do is ask for help, you'll probably get a lot less of it. Image by Getty Images via @daylife. I'm blessed. I'm the first to admit it.

Google needs its own social network

Biznology

They lament how social has changed everything. If you are one of those search people descrying social media's impact, you need to check out my latest post on Search Engine Guide, " Google needs its own social network.". Organic Search Social Media Marketing Facebook Google MySpace Search engine optimization Searching Social media Social network TwitterImage via CrunchBase.

How to Create Social Media Buttons for All the Top Social Networks

Hubspot

Social media is an extremely valuable tool for promoting your marketing content. Additionally, embedding your social profiles on your website or blog posts can help increase traffic to your social networks, and ultimately create brand consistency across platforms.

Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. Even though the use of social media like Facebook, Twitter and LinkedIn is growing exponentially, there is a raging debate about measuring its ROI.

Managing Your Social Network: Top Tools You Should Use

Anything Goes Marketing

After having my kids I took a step away from social media except for posting adorable pics of my kids on Facebook. social media RSS customer service social bookmarking Twitter online communities social networksThat's about all I had time for - so I thought. My thought process was driven by a severe lack of sleep (which still exists) and a desire to focus on my core tasks which included leading my team.

Social Media Mistakes: 7 Things You Need to Stop Doing On Social Networks

Oktopost

From an embarrassing typo to a broken link, social media mistakes are no strangers to any social media manager. But what happens when those social media mistakes keep repeating themselves until they become guiding principles for […]. Social Media Marketing Social Analytics Social Engagement Social Listening Social Media Management Thought LeadershipWe’ve all been there.

INFOGRAPHIC: Worldwide Social Network Users

Oracle

We all know that social media has significantly changed the way the world operates, from the way we interact to the manner in which we conduct business. From world leaders offering their opinions via Twitter to viral videos on how to de-clutter your home , the impact of social media is widespread and profound. I believe we understand that social media and the use of mobile technology is extensive both in the US and abroad. Social Marketing

Promoting your B2B content on social networks: get your $$$ ready

Exo B2B

Recently, we came across a post written by Sarah Taylor from Relevance that deals again and again with the same subject; how and why native content from companies and brands is not read on social networks or on the Web. But as everyone rushed to this social buffet offered at will, this “all you can eat” of the new marketing, we unwittingly created a monster traffic jam at the buffet, no one knows what exactly to consume as the offer was especially in content marketing.

Social Network based Caller Routing

Buzz Marketing for Technology

Maybe they know someone in your social network and can even broker a chat with them (live through Facebook) about their recommended rod and reel combo for you. Tags: Social Networking Ok, let’s say you are searching the web for a new fishing rod. You find the right website but you are having trouble locating the right rod and reel combination. Frustrated you consider giving up but give it one last shot and decide to call the 800 number on the site.

Warm Up Your Closing Call With a Social Network Referral

Sales Intelligence View

By using your social accounts to keep in touch with prospects and keep your name fresh in their minds, you can create a positive environment for closings. Before you can warm up a potential sale with social media, you need to know what social media networks they use, and which ones they don’t. So this needs to be step one: find out exactly which social networks they use, and what they use them for. The way you do this depends on the network.

Social Networking for Business: What’s Right for Yours?

Writing on the Web

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). The point is, participating in social networking is like participating in live networking. Take the time to do your research and find out EXACTLY which social networks your target market is hanging out in. A big part of your social networking marketing success will depend on how well you do your research.

Which Social Network Should You Advertise On?

Hubspot

Social media advertising is a great tactic to use to supplement your other inbound marketing efforts. Social media has become a cornerstone of marketing strategy ; it doesn’t matter what industry you’re in, social media is a tool you should be using everyday to interact with consumers. Let’s dive in and examine the pros and cons of advertising on each of the four major social media platforms. This makes it a social media platform with high conversion rates.

The Stories Behind 5 Social Networks That Never Caught On

Hubspot

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. After all, these networks laid the groundwork for the social media giants we use today. From Six Degrees to Snapchat: A Brief History of Social Media.

Which Social Network is Right For B2B Marketing?

Digital B2B Marketing

When you consider what social networks can become key marketing channels for your business, there isn’t one right answer. Unless your audience cleanly matches a common research segment, there is likely limited information available about what social networks they are actively engaged with. Here are three quick practical ways you can tell what social networks may be right for your business and focus additional research.

Directory of Social Networks for Learning Professionals

Buzz Marketing for Technology

DIRECTORY OF SOCIAL NETWORKS FOR. SOCIAL LEARNING. SOCIAL LEARNING. Directory of Social Networks for Learning. social networks aimed at learning professionals. of networks for both educators and workplace learning professionals. Use the list to find one or two relevant networks to join. The list is ordered by name of network. name of the network creator, where known are shown in brackets. Social.

Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. 1 Social Network Analysis. Social Network Analysis. Social network analysis is the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities." Social Network Analysis (SNA) is a method for visualizing our people and connection power, leading us to identify how we can best interact to share knowledge.

How to Limit Email and Messages from Social Networks

B2B Marketing Traction

Are you getting too many emails or text messages from others’ sharing on social media sites? Note the link to a useful social media notification tool at the bottom of this post.). Each social media platform has setttings or preferences that allows you to limit or control how you receive notifications (email, text messages to your phone, etc.) For the most part, I have set my preferences to receive as few emails as possible from my social networks.

Personal Brands RULE on Social Networks

Buzz Marketing for Technology

Yet many companies limit the use of Social Media at work which I think is very short sighted. "Of Of those not allowed to use social media at work, 65 percent said their managers block access to sites like YouTube, Facebook and Flickr because they're afraid employee productivity will suffer." Blocking social media sites entirely may not be a good idea. Building and allowing personal brands to flourish is important to having a strong Social Brand.

The 2012 Social Networking Privacy Policy

Webbiquity SMM

If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data. Though membership continues to grow for companies like Facebook, 2012 hasn’t been kind to the social giants when it comes to what they’re doing with all of our personal data and facts about ID theft online. This is where social networking is going in 2013.

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity SMM

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive? The overall results—that social media drives 1.1% How much traffic do social networks drive to B2B websites?

Social Networking – Organic? Strategic? or Gaming a System?

B2B Marketing Traction

Now that social media is used by more businesses, it’s become clear that there is a right (and wrong) way to use it. Social media is supposed to be an authentic and transparent online conversation with your peers – not a marketing ploy or a way to pull one over on your prospects. What are the keys to success in social media? Yes, there are ways to automate social media, so you don’t have to key in a message multiple times. Social Media/Web 2.0