chiefmartech

DECEMBER 5, 2023

And if you try to tie it to the keywords that people are overindexing on at the moment, it’s all too easy to blend into the same backbround-radiation platitudes we’ve been observing for two decades of digital marketing. Now we added that many apps in a few short months. I feel for the speaker. They may be right.

Trends 101

Trends Aggregators Long Tail Marketing Startups 101

Marketing Insider Group

MAY 24, 2023

While regular Google searches can lead you to sites that have your search term in the URL, this trick can ensure you find sites that focus on the keyword. You can also use this tip to find out how many sites appear for these searches, which can tell you how much competition there is for a keyword.

Search Marketing 293

Search Marketing Google Optimization Tips 293

Top Rank Marketing

FEBRUARY 5, 2024

Just about everyone knows what SEO is these days, and nearly every professional brand has at least a basic content strategy in place to rank for relevant keywords and attract organic attention. Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed.

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

seo.co

NOVEMBER 22, 2021

The term search volume refers to the number of search queries Google gets for a specific keyword. However, you might be surprised to know that you can drive traffic to your page without targeting high search volume keywords. So why not turn your attention to zero search volume keywords? Moving to Zero Search Volume Keywords.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Ranking 111

Contently

MARCH 14, 2023

His SEO recommendations included avoiding jargon, explaining concepts in a straightforward way, and keeping sentences and paragraphs short and scannable. Target the Right Keywords Using the right keywords represents a crucial ranking factor. This is especially true in today’s era of voice search.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Scoop.it

MARCH 14, 2024

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). The short answer: You improve your search visibility, trust, and ranking.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Marketing Insider Group

JUNE 13, 2023

Refine your keywords: You should regularly check whether your keywords are working well and drop poor performers. Targeting more long-tail keywords can lead you to a more motivated audience. At the same time, that information should be short, scannable, and social to connect genuinely with the target audience.

Cost per Lead 238

Cost per Lead Paid Content Lead Ranking Cost Per Thousand 238

Brightedge

MARCH 31, 2022

Google regularly provides updates for web admins on Google Search Central , its search-focused podcast Off the Record , and its principal company blog, The Keyword. Short Content Doesn’t Rank. Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words.

Lead Ranking 105

Lead Ranking Lead Scoring Long Tail Marketing SEO 105

Webbiquity

DECEMBER 27, 2023

For instance, instead of focusing solely on keywords like “best restaurants,” consider incorporating long-tail conversational phrases like “What are the best restaurants near me?” Create content that addresses local needs and interests and includes location-based keywords.

Optimization 165

Optimization FAQ Mobile Marketing Keywords 165

Zoominfo

MARCH 17, 2021

Embrace Keyword Rankings. To solve the particular problem, you should conduct keyword research. Keywords are short phrases consumers commonly use to find something specific online (i.e. Instead, rank for keywords related to the solutions you provide. It’s common to rank for multiple keywords.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

seo.co

MAY 15, 2023

The Longtail in SEO is Dead The longtail has always been the SEOs secret weapon: Use keyword research to find low-competition, low-volume keywords where you can quickly and easily dominate competitors for niche-related queries. They also make up the majority of the long tail, which is now more likely to be dominated by machines.

Long Tail Marketing 104

Long Tail Marketing Marketing AI Top of Funnel Lead Ranking 104

Webbiquity

OCTOBER 27, 2020

Use Conversational Keywords. The way to do keyword research is drastically different for voice searches and regular searches. Voice searches tend to be more conversational in nature, while text-based searches are usually short. When optimizing for voice searches, you need to concentrate on conversational keywords.

Optimization 251

Optimization Marketing & Strategy FAQ Long Tail Marketing 251

Contently

FEBRUARY 8, 2023

In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Peeking into keyword search is a great way to get on-the-money content ideas, giving you insights about what readers want to know. Another challenge?

Marketing AI 173

Marketing AI Trends Google SEO 173

Exo B2B

MARCH 19, 2024

So, a superficial definition of an SEO keyword topic won’t be enough; we’ll need to delve deeper into the reasons why they’re searching. This means : Privilégier les «long tail keywords» (mot-clé longue traîne).

Marketing AI 52

Marketing AI Google B2B Marketing Long Tail Marketing 52

Navigate the Channel

DECEMBER 20, 2023

From keyword sweeps and bid adjustments to audience targeting and ad refreshes, there’s always something demanding your attention. Optimizing Keyword Selection In the world of paid search advertising, the importance of keyword selection cannot be overstated. RELATED: Do Keywords Still Matter?

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Scoop.it

MARCH 21, 2023

2023 is outside, and most digital marketing specialists understand that today’s SEO is more than keywords in content and tons of backlinks from other resources. In short, it’s about generating expert content that meets semantic search. Long-tail: About 40% of all search traffic comes from them.

SERP 80

SERP Long Tail Marketing Dwell Content 80

Sprout Social

APRIL 7, 2021

For example, Sprout’s Listening Tool reveals your brand’s reach, impressions and popular keywords for topics relevant to your business. This insight can help you tailor your social posts to ensure you’re using the hashtags and keywords that are most likely to draw the highest number of impressions. Keyword-informed content.

Social Media 136

Social Media Long Tail Marketing Media CTR 136

Marketing Insider Group

FEBRUARY 1, 2021

Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Here are a few metrics that will help you understand which companies are more likely to buy from you: Keyword searches. competitor websites, target keywords, review sites). Engagement rates.

Buyer Intent 359

Buyer Intent Intent Work Management Marketing Management 359

Webbiquity

SEPTEMBER 5, 2017

Great SEO can get sites to the top of organic search rankings, provide valuable traffic from long-tail or high-traffic keywords and play a crucial role in driving growth to your company. With pretty minimal effort and investment, competitors can start driving traffic from the same keywords you spent months attempting to rank for.

PPC 270

PPC SEO Paid Search Agency Click Rate 270

Huptech Web

AUGUST 11, 2023

Table Of Contents Introduction Why Are Keywords Important in SEO? Foundations of Effective Keyword Research What is Keyword Relevance? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords?

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

seo.co

NOVEMBER 1, 2021

Understanding keyword search volume is critical for engaging in meaningful keyword research , but many people misunderstand it. Appropriate and properly implemented keyword research is a critical component of our expert link building services. Keyword Search Volume Overview. Google Ads Keyword Planner.

Keywords 105

Keywords Traffic Tools Long Tail Marketing 105

ClearVoice

APRIL 12, 2022

You can typically research search queries using the same SEO research tools you would use to research keyword phrases. This could be adding meta title and description to included images, recommended H1 subheads throughout the content with appropriate keyword phrases or appropriate tags. Short-tail keyword phrase: grocery store.

SEO 52

SEO Long Tail Marketing Top of Funnel SERP 52

Webbiquity

MARCH 30, 2021

This crisis response led them to identify several short- and long-term trends. Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns.

Lead Generation 257

Lead Generation Marketing Automation Services Trends Marketing AI 257

Tiecas

MARCH 21, 2024

Organic SEO for Manufacturers Organic traffic is the lifeblood of sustainable B2B industrial marketing, but achieving top rankings requires strategic keyword research that goes beyond generic keyword research tools. It’s clear that traditional analytics fall short in the complex B2B industrial landscape. What Can You Do?

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Martech

APRIL 28, 2023

This article will cover three ways to use generative AI: keyword research, content creation and data analysis. Unleashing the power of generative AI in keyword research Traditional keyword research includes many methods, but they all have one thing in common: It’s a manual process. It should never be skipped or overlooked.

Marketing AI 124

Marketing AI Paid Search Agency B2B Marketing Lead Ranking 124

seo.co

JANUARY 25, 2021

If you end up on the positive side of a Google update, you may very well see substantial traffic and keyword ranking gains in a very condensed period. In the case of traffic declines, you may very well see many, if not all of your most coveted keywords remain in top positions while your traffic takes a dive off a cliff. Please help.

Lead Ranking 64

Lead Ranking Lead Scoring Keywords Traffic 64

ClickZ

JULY 16, 2021

30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance. KD scores are useful in building SEO strategies, filtering out ineffective keywords. Low competition keywords give an advantage in attracting traffic. How Semrush’s Keyword Difficulty platform works.

Lead Ranking 141

Lead Ranking Lead Scoring Keywords SERP 141

Launch Marketing

JANUARY 27, 2021

To execute this effectively, it’s important to first choose the right keywords. The right keywords are specific, relevant and commonly searched. The wrong keywords can generate clicks but deter viewers on your website from completing the desired call to action (CTA) that will ultimately help you achieve your stated campaign objectives.

Paid Search Agency 93

Paid Search Agency Search Marketing B2B Marketing Planning 93

Navigate the Channel

NOVEMBER 21, 2023

The Rise of Short-Form Videos One of the defining factors fueling the ascent of video marketing is the exponential growth of short-form videos on platforms like TikTok and Instagram Reels. Videos have the unique ability to convey a message effectively and emotionally within a short span of time.

Marketing AI 65

Marketing AI Trends Ethics Long Tail Marketing 65

SmartBug Media

AUGUST 12, 2020

Create a Google My Business account and have targeted keywords for the regions and towns that you can service. If you’re looking to build out content, do a simple Google search of a keyword and look at the related search topics. Target Industry-Specific Keywords. Content that Is Searchable and Solves a Pain Point.

Lead Ranking 105

Lead Ranking Paid Search Agency SEO Lead Scoring 105

Contently

JANUARY 16, 2020

And like all things SEO, it begins with the all mighty keyword. Identify your target keywords. Identifying your target keywords is step one in the content development process. If you neglect keywords during the briefing and scripting phase, you’ve already missed an opportunity to help your videos rank.

Youtube 196

Youtube SEO Keywords Tagging 196

accelerate agency

MAY 17, 2022

Understanding your customer will help you define what content to create and which keywords to target. Now, you need to start finding more specific topics based around keywords people search for that will interest them. You need to take those topics and use them to generate keywords to incorporate into your content.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

accelerate agency

MAY 17, 2022

Understanding your customer will help you define what content to create and which keywords to target. Now, you need to start finding more specific topics based around keywords people search for that will interest them. You need to take those topics and use them to generate keywords to incorporate into your content.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

nDash

JUNE 1, 2021

Long gone are the days SEO content creators can cram a bunch of keywords into a blog post and have it instantly ranked high. There’s a lot of competition vying for a short period of attention. You can pique a reader’s interest in a couple of short sentences. Staying away from Long-tailed keywords. People are busy.

SEO 59

SEO Long Tail Marketing Tagging High Quality Lead 59

Circle Studio

APRIL 4, 2019

AnswerThePublic is a fantastic tool for finding keywords and suggesting content ideas. Determine your SEO keywords. Keywords determine where you appear in the search rankings. There are three types of keywords to be aware of: short-tail, medium-tail and long-tail. Source: AnswerThePublic.

SEO 76

SEO Long Tail Marketing Lead Ranking Lead Scoring 76

Hubspot

MARCH 19, 2020

Before we dive into how marketers can use SEO strategies to reach their content marketing goals, let's take a short detour and refresh ourselves on three of the primary reasons for doing content marketing: Lead generation. SEO works to get your website to the top of the list when your audience looks for certain keywords in search engines.

Lead Ranking 100

Lead Ranking Traffic SEO Lead Scoring 100

Hubspot

APRIL 2, 2018

Here's a true statement you don't hear as often: Your SEO strategy for 2018 shouldn't focus on keywords. However, when it comes to developing and executing a sound SEO strategy for your business, just creating content for the keywords your customers are searching for is both arduous and, well, wrong. Step 1: Make a List of Topics.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101