Martech Advisor

JANUARY 3, 2020

If you have been following Gary Vaynerchuk's career, you must be aware of the story of how he grew his $3 million business to $60 million by launching a wine TV series on YouTube. million subscribers on YouTube. YouTube Growth Hacking by Jeff Abston. Use of SEO guidelines to optimize YouTube channel growth. Gary has 7.4

Social Media 135

Social Media Social Marketing Media Planning 135

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). You may be wondering why financial institutions need to participate in employee advocacy to begin with.

Marketing Management 125

Marketing Management Service B2B Thought Leadership Thought Leadership 125

Adobe Experience Cloud Blog

OCTOBER 20, 2014

Author: Jon Mowat There are a multitude of reasons why it’s really important to fine-tune your YouTube presence. Other important reasons include: that YouTube is the biggest player in Video Marketing , and it’s the second largest search engine on the net (bigger than Bing, Yahoo! YouTube Channel Do’s. YouTube Channel Don’ts.

Youtube 48

Youtube B2B Thought Leadership Top of Funnel Viral Marketing 48

The Marketing Blender

MARCH 15, 2021

How do you best reach decision-makers in a time of ever-changing rules? The days of organic leads from social pages are mostly gone, outside of viral phenomena. A good rule of thumb for posting on social media is the 80/20 rule: 80% of your posts should educate, inform, or entertain, and the other 20% is a sales or promotion message.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. 47% of consumers follow brands on YouTube. Why you should be on YouTube. Key Stats: Over 2.1 billion global active users. 210 million US viewers. 140 million US users.

Social Media 118

Social Media Stats Ideal Customer Profiles Media 118

Exo B2B

NOVEMBER 28, 2023

Schaefer continues: «But what about a blog post, YouTube video or podcast episode? When was the last time an article published on LinkedIn went viral? Web Site Blog Newsletter Podcast YouTube Channel Webinar For a website or blog, you create it or pay someone to create it, but then what’s on it is YOUR property.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. You can add hashtags to social posts, bios and comments on most major platforms, including Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube and Pinterest.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. DC, 18+ Ends 11:59 PST 9/3 Official Rules Apply. ?

Social Media 118

Social Media Social Marketing Paid Search Agency Media 118

Optinmonster

FEBRUARY 11, 2024

Make sure to comply with Twitter’s contest rules. Again, pay strict attention to Facebook’s contest rules. Implement Viral Marketing Campaigns Create shareable content or campaigns that encourage users to share with their networks. Examples include: Viral marketing campaigns. Leveraging social proof.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

Optinmonster

NOVEMBER 3, 2021

These types of posts can quickly spread beyond your direct social media followers, especially if you make sharing or tagging friends part of the entry rules. This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action.

Social Media 79

Social Media Media Tips Ideal Customer Profiles 79

Biznology

FEBRUARY 6, 2014

Rules, eligibility and shipping details are all the responsibility of the contest host and can be a headache if not handled correctly. Viral content. Whether material will get overwhelming online attention, or “go viral,” cannot be predicted. The downside of contests is that they are also more work for those who host it.

Viral Marketing 80

Viral Marketing Planning Youtube Internet Marketing 80

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). YouTube Live allows users to broadcast live content to viewers.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Kapost

JUNE 24, 2016

Platforms like YouTube, Vidyard, and Wistia have transformed this medium into something that any business in any industry can—and should—capitalize on. Why Video Rules the Content Marketing Roost. Its YouTube page has more than 5.1 All you’ll need is a decent camera, an internet connection, and a YouTube account.

Video Marketing 87

Video Marketing Marketing Strategy Marketing & Strategy Content Marketing 87

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He posts mostly on Youtube paid ads and relevant business strategies. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Stevens & Tate

MAY 9, 2023

A rule of thumb is to be unique while driving the point home. And while everyone knows that humor is critical to a successful viral marketing campaign , most marketers are yet to leverage this low-hanging fruit. Most Super Bowl commercials that go viral are well-optimized for social media.

Creativity 64

Creativity Video Marketing Campaigns Advertising Agencies 64

Hubspot

JANUARY 5, 2021

"I think the perception of short-form content on platforms like YouTube is actually around that 10-minute sweet spot because content on YouTube tends to be more comprehensive and longer.". So, when you’re thinking of short-form video, Youtube is the exception, whereas TikTok and other growing short-form videos are the rule.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Sprout Social

OCTOBER 19, 2016

If your social media contest is extremely successful, you have the potential to go viral. Unfortunately there is no set formula to guarantee your contest will go viral. User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest.

Social Media 95

Social Media Paid Content Media Viral Marketing 95

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. As a rule of thumb, all traffic from the guest post should lead people to your coming soon page. But why stop there? These are things people will want to share.

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

Contently

JULY 11, 2016

With 46 million YouTube subscribers, PewDiePie is arguably the most powerful individual force in the gaming industry. His channel is the largest on YouTube by a large margin: The closest, HolaSoyGerman, has 28 million subscribers. The ruling is the most high-profile sign to date that the FTC is cracking down on native advertising.

Advertising Agencies 60

Advertising Agencies Youtube Rules Viral Marketing 60

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. As a rule of thumb, 10% of your workforce is a good place to start. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Optinmonster

MARCH 5, 2021

For that, you can use OptinMonster’s powerful targeting rules. Some of the most popular rules and triggers include: Exit Intent® Technology: Engage users as they’re actively leaving your website. These are just a few examples of popular display rules offered by OptinMonster, though there are many others.

Tools 89

Tools Work Management Marketing Management Paid Search Agency 89

Martech Advisor

JANUARY 13, 2020

million pieces of content are shared on Facebook, 350,000 new tweets are posted, and a hundred hours of video are uploaded to YouTube. “Remixed” Interactive Content Will Become Widespread and Rule Engagement. Viral content is the lottery “jackpot” for brands, but how do you stack the odds in your favor?

Interactive Marketing 93

Interactive Marketing Paid Search Agency Marketing Analytics Tools First-Mover Advantage 93

Contently

DECEMBER 12, 2018

Except they had one rule: In these adventure stories, no one could ever get wet. The big driver was a group of studies that showed brand purpose was a business imperative, particularly if you want to reach Gen Z, those pesky youngsters that grew up with iPhones for hands and YouTube for parents.

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

Hubspot

JULY 24, 2020

Agencies tackle projects in a couple of different ways, and some are unique to their own rules. The post announces popular gaming YouTuber, lilsimsie, as an ambassador. Between her YouTube following and Instagram following, Sims has the potential to bring views and ad revenue to Twitch from streams. This is a case-by-case basis.

Advertising Agencies 93

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 93

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. 83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Just don’t put a video on YouTube because people are putting videos on YouTube. ” 5.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Crimson Marketing

OCTOBER 14, 2014

Content Marketing Rule# 74: Take everything into consideration. How will we sleep at night knowing that we missed that viral Buzzfeed blog? Image: Courtesy of Shutterstock . Sure, one can laugh off the impending Content Shock theory the way Copyblogger did. It’s easy to mock Mark Schaefer’s theoretical discovery as overreaction.

Viral Marketing 100

Viral Marketing Content Work Management Marketing Management 100

Optinmonster

AUGUST 17, 2021

For example, if you search for something on YouTube, you’ll get tons of videos on the topic you’re looking for. These are just a few of the most popular targeting rules, but there are many others. Viral Giveaway Campaigns: Use pre-built giveaway templates to create a viral campaign. Want to give it a try?

Lead Scoring 86

Lead Scoring Lead Ranking Generation Webinar Metrics 86

Biznology

AUGUST 26, 2014

million — than it has to do with becoming the biggest sensation of the entire summer, becoming truly viral, ubiquitous, and effectively bringing a relatively obscure, rare, and under-researched disease, amyotrophic lateral sclerosis, effecting between 10,000-30,000 people, into global focus and universal issue awareness.

Viral Marketing 80

Viral Marketing Wikipedia Youtube Social Media 80

Hubspot

APRIL 12, 2018

This direct relationship can occur through methods like social media, YouTube, or podcasts, but not through TV, billboards, or magazine advertisements. The company also pays YouTube influencers to post videos of themselves trying different Warby Parker glasses on. No one can guarantee that a video will go viral.

eCommerce 74

eCommerce Brand Identity Branding Advertising Agencies 74

Optinmonster

NOVEMBER 1, 2019

Gamification helped Volkswagen China ’s crowdsourcing project go viral. This will bring up the editing tools (on the left side of the screen) where you can customize to your heart’s content: You can even change all of the wheel selections to customize discounts and coupon codes: Set Your Display Rules.

Marketing Analytics Tools 64

Marketing Analytics Tools Click Rate Rules Conversion Rate 64

Buffer

DECEMBER 14, 2022

Optimizing your TikTok content for search engine optimization will help you to drive more targeted traffic to your videos, increase your chances of going viral, and gain more followers. That’s because the number one rule to getting traction on any social media platform, including TikTok, is engaging with other users’ posts.

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

Referral Rock

NOVEMBER 21, 2019

Every month there seems to be a new viral video or meme. If you’re a marketer, I’m sure you’ve dreamed of working on a piece of viral content. But what makes a piece of content a viral marketing hit? What’s Viral Marketing? Why viral marketing is worth the risk.

Viral Marketing 56

Viral Marketing Campaigns Examples Paid Search Agency 56

Optinmonster

JUNE 22, 2021

For that, OptinMonster gives you more targeting rules than any other lead generation software on the market. Some of the most popular targeting rules include: Exit-Intent® Technology: Recover abandoning users as they’re actively leaving your website. In the last tip, we mentioned a bit about OptinMonster’s targeting rules.

Promotion 68

Promotion Landing Pages Template Budget Programs 68

SocialPilot

FEBRUARY 11, 2024

Need some fresh, viral ideas that’ll light up our feed. What’s working wonders on Instagram, TikTok, or YouTube? IG, TikTok, YouTube, or somewhere new? Who’s ruling the roost in [specific product category] on social media? Got a challenge or contest idea that could go viral? What’s the buzz? Let’s team up.

Sales Management 89

Sales Management ROI Planning Work Management 89

Hubspot

SEPTEMBER 15, 2020

The campaign quickly went viral thanks to the influencers' live videos, promoting Drumsticks. The golden rule is to choose a live streaming platform where you believe most of your consumers are. Some of the best streaming platforms include YouTube Live, Facebook Live, LinkedIn Live, Periscope, and Instagram. Image Source.

Examples 101

Examples Ad Building Brand Identity Branding 101

Hubspot

MAY 28, 2020

Last week, my favorite fitness YouTuber, Sydney Cummings , posted a video with a title that left me absolutely devastated. As for the video from my favorite fitness YouTuber, it was the terror I experienced when reading the video's title. They can allude to valuable content while still following the rules of clickbait.

Traffic 92

Traffic Work Management Ethics Youtube 92

Content Marketing Institute

JUNE 8, 2018

“Those who tell the stories rule the world.” – Hopi Native American proverb (apocryphal). The series has attracted almost 300,000 views, while the Vans YouTube channel has more than 348,000 subscribers. Don’t let your objectives rule your concept development. Why is the series effective? Why do people watch it? Be creative.

Storytelling 101

Storytelling Content Viral Marketing Video Marketing 101