WebMarketCentral

JUNE 19, 2007

After two months of testing across half a dozen B2B websites and blogs, here is the first of three posts on the performance of individual Web 2.0 social bookmarking sites. Backflip One of the original bookmarking sites; they were Web 2.0 Complore One of the most flexible social networking sites.

Web 2.0 20

Web 2.0 Tagging Copyright Advertising Agencies 20

WebMarketCentral

MAY 15, 2007

Does Web 2.0 social tagging help drive B2B web traffic? Blogger extraordinaire Paul Dunay is working on a survey of Web 2.0 Client #2 was struggling to get top search engine rank in a crowded field (network monitoring). Three weeks after tagging a thought-leadership piece from the site on 40+ Web 2.0

Web 2.0 20

Web 2.0 Tagging Traffic B2B Thought Leadership 20

Buzz Marketing for Technology

JUNE 27, 2008

Jun 24, 2008 — Australian Financial Review — Social networking comes of age, sort of. Jun 20, 2008 — Digital Media — Aus Web 2.0 Jun 19, 2008 — ITWire — Australias top Web 2.0 Jun 19, 2008 — BRW magazine — The New Web Revolution. Living Networks.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Buzz Marketing for Technology

JULY 15, 2008

Normally when a PR person approaches me with a story, Im not all that. Learning Object Repositories (LORs) have emerged as more collaborative and participatory than ever before, thanks to the nature of Web 2.0. Ogni giorno ricorro a qualche media sociale per confermare la mia presenza, per buttare là un testo.

Google 100

Google Web 2.0 Wikipedia Social Media 100

WebMarketCentral

FEBRUARY 13, 2008

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 social bookmarking, new media relations and blogging.to David Meerman Scott's The New Rules of Marketing & PR provides an excellent primer on the subject. tags: interactive PR, Web 2.0

PR 20

PR Web 2.0 Best Practices Blogger 20

WebMarketCentral

OCTOBER 11, 2007

The umbrella term of "public relations" (PR) has always covered a number of specialties: media relations (primarily), investor relations, analyst relations, community relations, even employee relations. The social networking of Web 2.0 Used properly, the social media tools of Web 2.0

PR 20

PR Web 2.0 Blogger Public Relations 20

Industrial Marketing Today

MAY 18, 2010

Back in 2006, David Meerman Scott had a done comprehensive analysis over a nine-month period of the large number of meaningless phrases used in corporate marketing and PR materials. The use of buzzwords or clichés in B2B marketing content is not a new trend. He called it “The Gobbledygook Manifesto.”

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Convince & Convert

FEBRUARY 11, 2010

February 11th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Bob Dennis , freelance Web designer with experience in everything from audio production to social networking. After two-and-a-half years, iPhone app developers are getting fed up with Apple’s lengthy and often inconsistent approval process.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

WebMarketCentral

DECEMBER 18, 2007

With that in mind, here are four ways B2B vendors can use social media to spread their messages. This helps anyone curious enough to learn more about their backgrounds and connections, and is good interactive PR practice. Get connected on Facebook and LinkedIn. Your prospects want to know who you are connected to.

PR 20

PR Social Networks B2B Tagging 20

B2B Marketing Traction

NOVEMBER 9, 2009

Reading these books was very meaningful for Jennifer Beever the marketer who does social networking and wants to establish a better presence, and for Jennifer Beever the CMO for Hire and B2B marketing consultant who wants to add more value for clients. We see selfish a mile away (or thousands of miles away) in social networking.

Consulting 100

Consulting Trust Marketing Social Networks Social Media 100

WebMarketCentral

SEPTEMBER 18, 2008

A growing number of Web 2.0-savvy savvy executives, however, are breaking out of the old mold and creatively integrating social networking into their email sign-off. Social networking sites are simply an extension of those two functions, giving other people more information about yourself and additional ways to interact.

Social Media 20

Social Media Web 2.0 Ning Skype 20

WebMarketCentral

NOVEMBER 26, 2007

The VirtualHosting blog just announced their list of the Top 100 Social Media and Social Networking Blogs for 2007. The list is divided into nine categories including Most Popular Social Media, Most Popular Social Networking, Web 2.0, Industry News, and Social Media and Marketing.

Social Media 20

Social Media Web 2.0 Emarketing Media 20

WebMarketCentral

AUGUST 26, 2009

One of the most popular posts ever on this blog was The Social Media Email Signature , in which I noted that "In the old days, email signatures pretty much just mirrored business card information (which is still the case for most people).A A growing number of Web 2.0-savvy tags: social media email signature web 2.0

Social Media 20

Social Media Web 2.0 Media Tagging 20

MLT Creative

SEPTEMBER 30, 2010

October 14-16, BlogWorld & New Media Expo Las Vegas, NV: The first and only industry-wide tradeshow, conference and media event dedicated to promoting the dynamic industry of new media including all forms of blogging, podcasting, social media, social networking, online video, music, Internet TV and radio.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

WebMarketCentral

MARCH 24, 2009

MarketingSherpa's 2009 Social Media & PR Benchmark Guide (PDF) provides a wealth of useful statistics and guidance. If you parse that, it matches up pretty closely to the 4 C's model of social media marketing.) Here's some research on how to do that. technologies." technologies." (If

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

WebMarketCentral

NOVEMBER 11, 2009

Various posts were promoted on Twitter (with retweeting encouraged) and to three relevant and popular LinkedIn Groups focused on social media, PR and b2b lead generation. Social Tagging. Tags: Web 2.0 While the results aren't scientific by any means, they are enlightening. The results?

Traffic 20

Traffic Twitter Linkedin Web 2.0 20

WebMarketCentral

JULY 13, 2009

How can you make more efficient use of social media? What are the best examples of organizations using social media for marketing, promotion and interactive PR ? How can you optimize your use of social networking tools like Twitter and LinkedIn? 5 Daily Social Media Builders In Less Than 10 Minutes (Total!)

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

SEPTEMBER 15, 2008

Online Marketers See High ROI from SEO by Marketing Pilgrim Blogger, SEO expert and PR pro Janet Meiners reports on an MarketingSherpa study detailing the growth in paid search and organic search engine optimization. Search marketing is also taking money away from other advertising and PR programs. UM Finds Web 2.0

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20

WebMarketCentral

MARCH 16, 2009

According to Global Faces and Networked Places , an eye-opening research report just released by Nielsen BuzzMetrics, "Two-thirds of the world’s Internet population visit a social network or blogging site and the sector now accounts for almost 10% of all internet time. After all, it is social media. Those in the U.K.

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

WebMarketCentral

NOVEMBER 5, 2008

Most Web 2.0 sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). tags: Web 2.0 Twitter, however, stands alone.

Twitter 20

Twitter Web 2.0 Digg Tagging 20

The Effective Marketer

JUNE 21, 2009

Veredict: If you are new to social networks, community building, etc. For those that already use social media sites personally and just want to take it to the next level and include their business in the social media space, the presentation is a starting point, but it only tells you some of the basics.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

WebMarketCentral

JUNE 25, 2008

Best of 2007: Blog Posts on Social Media Marketing , January 18, 2008—A wrap-up of some of the best blog posts of 2007 on social networking and social media marketing strategies and tactics. Social Tagging Sites, Part 1: Alexa Rankings , April 29, 2007—the Alexa rankings for 42 popular Web 2.0

Web 2.0 20

Web 2.0 Paid Search Agency Advertising Agencies Adwords 20

Online Marketing Institute

JULY 9, 2009

While this is partly true, its also apparent that certain individuals within an organization emerge as champions of social media. They may recognize that their customers and partners have become engaged in social networks and online communities. Like traditional PR activities (i.e. Government is Where It’s.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

WebMarketCentral

JUNE 16, 2008

Like most rock stars, Christopher Barger—who along with GM vice chairman Bob Lutz has transformed the image of GM from stodgy 20th-century manufacturer into Web 2.0-savvy 60% of those under the age of 21 belong to a (online) social network. PR can influence opinion, but not control it.

Social Media 20

Social Media Media Web 2.0 Blogger 20

WebMarketCentral

FEBRUARY 26, 2009

Note: this is a guest post from Cece Salomon-Lee , social media relations expert and author of the PR Meets Marketing blog. Cece has previously guest-posted here on best practices in PR and blogging outreach. Proponents state that social networking technology can help promote similar interactions in a virtual environment.

Social Media 20

Social Media Media Web 2.0 PR 20

WebMarketCentral

APRIL 2, 2009

Interest in social media marketing is surging, with several recent studies showing that a majority of companies, of all sizes, are now using social media in some form for business purposes. I've also seen dramatically increased interest in hiring social media consultants.

Social Media 20

Social Media Consulting Social Marketing Media 20

WebMarketCentral

APRIL 30, 2009

Allegedly, a leaked memo from Gannett, the publisher of USA Today, stated: " It has come to my attention that some staff members are spending a lot of time on Facebook, Twitter and other social networking sites during work hours.This is not appropriate. Social Tagging. Tags: Web 2.0 It is not part of the job.

Social Media 20

Social Media Media Web 2.0 Tagging 20

WebMarketCentral

DECEMBER 31, 2009

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. But what metrics are really most appropriate for social media measurement? Social Tagging. Tags: Web 2.0

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

Buzz Marketing for Technology

SEPTEMBER 30, 2008

LinkedIn remains my favorite social networking tool. requesting recommendations from those within my network, 2.) in the last 14 days&# section to see how PR and other. Pingback by LinkedIn and Business Networking Websites: Intro, Video, and Links « Web 2.0 Best Social Media Calendar.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

WebMarketCentral

MARCH 4, 2009

The context in this case is the particular tool, website or other online venue where the content will be shared: in a blog, a social networking or bookmarking site, a media sharing site (e.g. Social Tagging. Tags: Web 2.0 Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever.

Social Media 20

Social Media Web 2.0 Media Wiki 20

Wondering Out Loud

MAY 10, 2010

No: Today’s college students grew up on the web. Social networking is in their DNA and anyone who is looking to enter the job market – entry level or as in intern – needs to have, at the very least, a LinkedIn profile that is full and complete, including recommendations.

Social Media 40

Social Media Peer-to-peer Media PR 40

WebMarketCentral

APRIL 6, 2009

Discover Niche Social Networking by I'm Blogging That An organized plan for maximizing traffic to your blog from social media sites, from using search and monitoring to find the most relevant niche social media sites for your blog and connecting with top users through submitting content and evaluating results.

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

JANUARY 5, 2009

Hire a social media-savvy PR person to help you get interviewed by prominent bloggers and writers in your industry. For example, Tim Young the relief pitcher for the Expos and Red Sox has a Wikipedia page, but Tim Young , CEO of on-demand social networking platform Socialcast doesn't. Social Tagging SEO Practice.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Excellent food for thought for us PR hacks out there. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Welcome to Social Media U. Lesson # 2 Know What Web 2.0 25 Comments.

Social Media 100

Social Media Class Web 2.0 Media 100

WebMarketCentral

MARCH 14, 2008

Social media is about creating two-way conversations. Smaller agencies, who do little if any TV ad work, are better positioned to take advantage of blogging, podcasting, interactive PR , social networking and other techniques of conversational marketing.

Advertising Agencies 20

Advertising Agencies Social Media Paid Search Agency Ad Agencies 20