accelerate agency

SEPTEMBER 10, 2021

Like everything else, sales have gone online, and that’s especially true for the SaaS industry. In the following article, we’re going to give you all the details and tricks you need to finetune your SaaS sales game so you can make sure you’re selling your SaaS product in the best way possible. What Is the SaaS Sales Process?

Enterprise Management 52

Enterprise Management Process Paid Content Lead Ranking 52

SnapApp

NOVEMBER 26, 2018

Demand generation is a rapidly changing field, but it is also critically important to support the rest of your marketing activities further down the funnel. That’s why we put together these demand gen stats for you—to set your strategy up right so that your pipeline doesn’t become a ghost town come Q2. . source ).

Stats 59

Stats Webinar Metrics Demand Top of Funnel 59

Marketing Insider Group

FEBRUARY 23, 2021

A case study breaks down the process your business went through with a client to help them achieve the results they were seeking. Empower your sales and marketing teams to share real client success stories and understand how their efforts affect positive change. Equip Your Sales and Marketing Teams. The first one, of course!

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Inbox Insight

APRIL 14, 2023

Building an effective Target Account List (TAL) sets the solid foundations required for a successful Account-Based Marketing process. It’s therefore vital to apply a structured process to your TAL to get it right first time. Get this wrong, and you risk setting yourself up for failure from the word go.

Demand Generation 98

Demand Generation Ideal Customer Profiles Account Based Marketing ABM 98

SalesIntel

NOVEMBER 24, 2021

This allows for hyper-targeted sales and marketing strategies that can significantly improve a company’s sales revenues. . The right intent data about potential buyers can deliver up to 4X sales pipeline growth. Personalized sales strategies. What is buyer intent data? . Get Started. Buyer intent data usage .

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

ClearVoice

JANUARY 26, 2024

Even in mature businesses, it’s tempting to funnel a lot of budget into short-term, paid campaigns for quick wins. Paid is straightforward, it’s sexy (to non-marketing executives, at least), and it’s a simple sell internally when navigating the budgeting process because of the instantly measurable ROI.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Contently

MAY 13, 2019

What if we could also make our sales team more effective? If you think about it, sales enablement is the easiest way to drive marketing ROI. Most marketers recoil at the idea of being on the hook for sales goals. As a result, sales enablement is often an afterthought. I’d suggest starting with a 3-step process: 1.

Top of Funnel 166

Top of Funnel ROI Content Marketing Budget Programs 166

Webbiquity

MAY 6, 2020

But it’s no longer only about the number of sales. Social media, email, video marketing, online advertising, and blogging are all effective digital marketing tactics for creating brand awareness and offering promotions. Check out a few stats here. Include blog posts in your email newsletters.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Martech

MAY 12, 2022

Get the daily newsletter digital marketers rely on. Bazaarvoice also has a lot of stats to back up the kind of marketing that they manage on their platform, which relates to user-generated content and reviews. The post Social media platforms see sales boost as pandemic shopping habits take root appeared first on MarTech.

Social Media 91

Social Media Peer-to-peer Media Work Management 91

KoMarketing Associates

APRIL 7, 2021

Boosting their demand generation efforts, in other words, gave B2B marketers a way to counteract the weak performance that so many other marketing tactics suffered from in 2020. While the two tactics share a lot of similarities, they are not the same thing. Is packed with shareable stats and quick-hitting insights (40%).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Optinmonster

DECEMBER 28, 2023

Which Drives More Sales: Email or Social Media? Here are some interesting stats on email usage : 99% of email users check their inbox every day. Here are the stats. According to stats, Gmail tops the list. Gen Z likes subscribing to email newsletters as much as they love consuming social media content.

Social Media 109

Social Media Email Marketing Social Marketing Marketing Budget 109

Sword and the Script | B2B

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. Strong brands help close B2B sales deals.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

Circle Studio

FEBRUARY 21, 2019

However, there are guidelines to follow and practices to avoid in order to create a compelling email newsletter that resonates with your audience and keeps them engaged. Here are 13 dos and don’ts for your email newsletters. To increase clicks, you can also add social sharing buttons to your newsletter. DO: Send targeted emails.

Newsletter 60

Newsletter Email Marketing Click Rate CAN-SPAM 60

Optinmonster

APRIL 12, 2024

In fact, case studies are often more effective than brochures and traditional sales collateral. This wisdom also applies to sales conversations and marketing. For example, Flywheel is a popular managed WordPress hosting company. 50 years ago, a customer relied heavily on sales copy when it came to making a purchase decision.

Case Studies 108

Case Studies Case Study Studies Marketing Management 108

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. WARC) 94% of B2B marketers implement ABM strategies.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

BOP Design

DECEMBER 21, 2021

Thought leadership articles aren’t sales pieces, rather, they are educational content pieces (copy, video, illustrations, etc.) Read more: 10 stats to consider when building a B2B content marketing strategy. For many in the B2B marketing space, downloadable guides are viewed as top-of-funnel lead generators. Explainer Posts.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

Outgrow

JANUARY 22, 2023

10+ Lead Nurturing Strategy Ideas + Examples to Increase E-commerce Sales Did you know? In other words, most of your leads float at the top or middle of your sales funnel for quite some time. It is not necessary that all the leads generated by the marketing and sales teams are ready for purchase. What Is Lead Nurturing?

Top of Funnel 59

Top of Funnel Lead Nurturing Lead Scoring Lead Ranking 59

Optinmonster

FEBRUARY 11, 2024

The stats are clear: 20% of businesses never make it past the first year , and a whopping 50% don’t make it to year five. In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. Businesses that don’t grow soon disappear. How can you avoid becoming one of those?

Paid Content 82

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 82

Outbrain

JULY 29, 2020

A newsletter is a creation that reflects time, creation, editing, and planning. As a result, each newsletter issue is its own product. The newsletter process begins by understanding and defining the benchmarks and goals of the newsletter. Put your newsletter link in your bio on Twitter, Instagram, LinkedIn, etc.

Newsletter 29

Newsletter ROI Generation Click Rate 29

Optinmonster

DECEMBER 19, 2023

Some of its features include: Electronic identity verification Social Security Number (SSN) verification Instant authentication Identity checks Real-time data validation for seamless payment processing Related Content: Sometimes, you don’t need to know your customers’ identity. These stats highlight an important point.

eCommerce 79

eCommerce Marketing Management Business Budget Programs 79

SendX

NOVEMBER 10, 2020

While it’s true that readers have subscribed to your email list intentionally, it’s also true that there’s a good chance that they’ll forget you; given all the other newsletters they’ve subscribed to as well. And an unread email means zero sales. If your answer isn’t “Send them a welcome email, ASAP,” then you’re off to a bad start.

Email Marketing 350

Email Marketing Planning Tips Paid Search Agency 350

KoMarketing Associates

JUNE 25, 2019

Other stats from livestream further prove that online views in all industries and demographics enjoy live streaming videos: 45% of live video audiences would pay for live, exclusive, on-demand video. Sale announcements. In addition, if you have an exclusive or customer Facebook group that you manage, you can also go live in the group.

B2B Marketing 218

B2B Marketing Marketing & Strategy Marketing Strategy Planning 218

Optinmonster

JANUARY 21, 2022

Are you looking for the best WordPress landing page plugins to boost sales and conversions on your website? For the best results, you might want to create a landing page for product launches, running a sale, and so on. For the best results, you might want to create a landing page for product launches, running a sale, and so on.

Landing Pages 81

Landing Pages Best Practices Eye-Tracking Pricing 81

GreenRope

OCTOBER 28, 2021

81% of B2B marketers say their most used form of content marketing is email newsletters. 31% of B2B marketers say email newsletters are the best way to nurture leads. Both of these stats tell us a lot about the importance and effectiveness of email marketing. CRM is important for ALL departments, not just sales.

CRM 52

CRM Work Management Sales Qualified Leads Marketing Management 52

Schubert B2B

MAY 26, 2023

A well-crafted digital marketing campaign is superb for educating and engaging with customers, and ultimately boosting leads and sales. Through a comprehensive digital marketing strategy, companies can increase their reach and generate leads that can drive sales. The sales team will have to do far less work converting customers.

Paid Content 62

Paid Content B2B Marketing Planning B2B 62

Convince & Convert

OCTOBER 29, 2015

Because many B2B sales cycles can be lengthy, leads are the best indicator of future sales success. Whether you call it a funnel, a journey , or a loop, prospects that become leads have raised their hands and expressed some interest in what your B2B company does, makes, or provides. Get our Definitive email newsletter.

Lead Ranking 167

Lead Ranking Lead Scoring B2B Marketing Planning 167

Hubspot

JULY 6, 2020

It can boost brand awareness, increase web traffic, delight your audience, and ease subscribers through the customer funnel. The first question I asked consumers was, "Why do you most commonly subscribe to marketing emails or email newsletters?". mail marketing is still widely used and continues to offer many benefits to marketers.

Top of Funnel 101

Top of Funnel Click Rate Work Management Hubspot 101

NuSpark Consulting

OCTOBER 27, 2014

Watch your stats – Keep an eye on your stats. This are essential if you are serious about networking or want to make sales connections. Make connections – Don’t make connections with people you don’t know; LinkedIn will shut you down. Plus, it’s just spammy. Ask your connections for introductions. Use professional photographs.

Linkedin 100

Linkedin Ideal Customer Profiles Tactics Social Media 100

Directive Agency

APRIL 19, 2017

Content syndication is the process of pushing your content out into third-party sites to promote it either as a full article, snippet, link, or thumbnail. As content marketers, it’s our job to educate and nurture our different level readers to move them further down the funnel. The Benefits of Content Syndication.

Sales Management 53

Sales Management Top of Funnel Paid Content Ideal Customer Profiles 53

SendX

APRIL 22, 2021

With a 45-to-1 ROI (return on investment), email newsletters are among the most effective tools for generating sales in e-commerce. Read on to discover the 15 best practices for e-newsletters that will skyrocket your engagement and conversions. Plan Your Email You need to have a clear goal and audience for your newsletter.

Newsletter 237

Newsletter Practices Best Practices Deliverability 237

nDash

NOVEMBER 3, 2021

Content briefs : The more information you can include upfront—including stats, talking points, and sources—the less you’ll need to rely on a subject matter expert. Sales Collateral. Templates : Like case studies, sales collateral is often highly templated. Emails & Newsletters. Law & Politics.

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

The Lead Agency

APRIL 14, 2024

Multiple stakeholders and longer decision-making processes bring unique challenges, and the how-to tips everywhere online are mostly irrelevant in B2B industries. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Tactics tailored to Gen X are not going to get you far.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Varicent

JULY 28, 2020

And if you combine that with other lead response time stats, like from LeadSource saying that calling a prospect within 5 minutes is 21x more effective than calling after 30-minutes, or another study that found 50% of leads go with the vendor that responds first – it’s pretty clear that lead response time is something you need to optimize.

Lead Ranking 52

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Lead Scoring 52

Scoop.it

FEBRUARY 15, 2024

It can drive sales at a low cost as well. The more traffic to your site, the higher the chances for sales. Just to prove my point, check out the stats below. Assume you have a manufacturing company and you send prospective clients newsletters with valuable product information. Ensure you have a great website as well.

Small Business Marketing 94

Small Business Marketing Email Marketing Business Paid Search Agency 94

Salesforce Marketing Cloud

MAY 2, 2022

In my product management experience, I’ve come across enough of these pain statements to make me wonder if adoption was given enough consideration in the product development. Imagine an admin being stranded with a product after the initial sale, not knowing where to start, lost in the documentation and wondering which artifact to refer to.

Product 96

Product Work Management Marketing Management Lead Ranking 96

Convince & Convert

APRIL 29, 2016

We’ve all seen the stats that reveal B2B marketers are spending more time, budget, energy, happy hours, hackathons, and puppy time on content. Most of those people are not ready to have a sales conversation. If these kinds of tactics annoy you, you are not alone. (If If these kinds of tactics annoy you, you are not alone.

Education 109

Education B2B Marketing Marketing Qualified Leads Lead Ranking 109

sagefrog

NOVEMBER 14, 2023

In Sagefrog’s 2024 B2B Marketing Mix Report , we found that B2B marketers’ top objectives for the year ahead are brand awareness, lead generation, client retention, and sales support. Knowing who holds influence in the buying process enables you to tailor your messaging and marketing strategies effectively.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52