Sprout Social

MARCH 16, 2022

While everyone knows metrics like views and impressions can inform performance, they might not tell the full story. Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. Helpful Twitter video metrics.

Video Marketing 124

Video Marketing Youtube Click Rate Allocation 124

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. 47% of consumers follow brands on YouTube. Why you should be on YouTube. 36% of consumers follow brands on Twitter. Why you should be on Twitter.

Social Media 118

Social Media Stats Ideal Customer Profiles Media 118

Sprout Social

JANUARY 4, 2022

Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Yet video is also the most underutilized format across Facebook, Instagram and Twitter, comprising 14%, 11% and 5% of each network’s content respectively. Twitter video statistics. — Forrester (@forrester) October 27, 2021.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

Social Media 100

Social Media Features Media Curation 100

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. This is a great example from managing editor Benjamin Freed on Twitter. Look at the optics.

Ethics 121

Ethics Social Media Trends Copyright 121

CoSchedule

JANUARY 27, 2023

Full Name Email Address Company Website URL Submit By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. Your download should start shortly. Or you can download it manually here.

Social Media 126

Social Media Social Marketing Examples Planning 126

Scoop.it

JANUARY 7, 2021

contact information. For instance, Death Wish Coffee uses its Instagram for posting memes and engaging with their audience, while their YouTube channel is mostly focused on marketing videos and podcasts. Reportedly, nearly 40% of Twitter users have purchased a product because of a recommendation from their favorite influencer.

Ad Building 98

Ad Building Brand Identity Branding Business 98

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Madalyn is for Twitter, what Mari is for Facebook. Heidi’s writing is personal, relatable, and informative.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Oktopost

SEPTEMBER 13, 2022

This information can be used to create targeted marketing campaigns across various social media channels. Be helpful: Share content that is helpful and informative. They use LinkedIn to share company news, recent discussions, and informative articles. Doesn’t take long to create a tweet that can go viral.

Social Media 86

Social Media Work Management Marketing Management Service 86

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. Millennials prefer to stay up to date on current events and happenings via Twitter. If you’re using Facebook, Twitter, Instagram, or YouTube, we recommend taking a look at SmashBalloon.

Social Media 128

Social Media Paid Content Social Marketing Advertising Agencies 128

Optinmonster

FEBRUARY 11, 2024

You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. Here are a few ideas: Run a simple sweepstake on Twitter, with an account as the prize.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

Conductor

OCTOBER 11, 2022

Today, its focus is on making the user experience as seamless as possible, so users can find the right information they are looking for as quickly as possible. Instead, they are ranked by Google based on the value and information they provide related to the user’s given keyword or search phrase. These results aren’t paid for.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter.

Social Media 79

Social Media Media Tips Ideal Customer Profiles 79

Predictive Response

APRIL 30, 2019

Launching a non-profit or building an online presence with YouTube for your higher education organization is never an easy task, especially if you are familiar with social media and how to put it to proper use. Consider the audience and demographics you want to reach with your YouTube channel. Consider the Audience You Want to Reach.

Education 40

Education Youtube Paid Search Agency Organization 40

Onalytica B2B

NOVEMBER 12, 2018

With this said, B2B buyers have a presence, are engaging with content and doing their research on platforms such as LinkedIn, Twitter, Facebook and blogs too (both prospective suppliers’ and influencers’ blogs). This is often picture and video content on YouTube and Instagram such as unboxing and tutorial videos.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

Sprout Social

OCTOBER 6, 2021

One of the newest social media platforms to the scene, TikTok , is all about creating short and engaging viral video content. Keep in mind that it’s all trial and error, especially with a new and virally-driven network like TikTok. YouTube Shorts does allow TikTok watermarked videos, but they can’t be monetized.

Multi-Channel 133

Multi-Channel Marketing Budget Viral Marketing Ideal Customer Profiles 133

Buffer

JULY 5, 2022

Along with her journalism work, Hunter amassed a huge Twitter following by sharing her sharp commentary on the latest TV and film news and celebrity gossip. While the influencer went viral on TikTok for her salmon rice bowl recipe in 2021, she first created her YouTube channel in 2012 sharing content around fitness and food.

Newsletter 86

Newsletter Viral Marketing Twitter Youtube 86

Sprout Social

SEPTEMBER 15, 2020

The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. You can also opt to view this information for the last 28 days to get an even bigger view on your growth or fluctuation. Viral video continues to rise in popularity and redefine trends.

Analytics 132

Analytics Viral Marketing Work Management Demographics 132

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. Social media platforms like Facebook and Twitter have millions of daily users. These are great examples of tried and tested pre-launch marketing secrets.

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

ClearVoice

FEBRUARY 1, 2022

We're featuring 12 phenomenal Black Creators that will inspire, inform, or spark change in the way we think collectively. Amber Whittington is a California-born Youtuber, actress, basketball player, activist, and the Founder of Amber’s Closet. She began gaining massive attention after her 2012 YouTube Video, “Ask Amber.”.

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Hubspot

NOVEMBER 26, 2019

In TikTok's first year, all we really knew was that an odd-ball video app was going viral, topping global app store charts, and gaining a huge fanbase from Gen-Z. Here's one for example of a TikTok post which went viral on Twitter: Now THIS is a tiktok I could watch all day pic.twitter.com/u1dBkH2OAa — ?? Alexandra Daniels ??

Stats 101

Stats Viral Marketing Startups Transparency 101

Oktopost

MARCH 31, 2021

TikTok, the viral video platform, exploded onto the scene with more than 800 million users, viewing over 1 billion videos daily. Combining sound, visuals, and text or information allows brands to both inform and entertain. Facebook, YouTube, and even LinkedIn have well-developed live-streaming features. What happened?

Paid Content 70

Paid Content Video Marketing Work Management Marketing Management 70

Scoop.it

OCTOBER 12, 2021

For example, if your goal is to introduce your new brand to the industry through a targeted brand awareness strategy, your content might focus on viral social media videos, SEO, and paid traffic (as a way of reaching a cold audience). What is your brand’s visual style? Colors, fonts, logos, etc.). Organize and Store Content Securely.

Organization 99

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 99

ClearVoice

JULY 18, 2023

The role of advertising and content marketing in finance At one time, advertising was the main tool companies had to inform customers about their service or product. Rather than explicitly trying to sell something, content marketing focuses on informing and entertaining its audience. ” The post instantly went viral.

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Navigate the Channel

JUNE 19, 2023

You probably already know where to find information and sources that cover your company or industry. Initiate a Challenge or Contest You may have participated in a social media challenge yourself or know someone who’s always on top of whatever is fresh in the viral-challenge world, so you know the power of a challenge. We can help.)

Social Media 65

Social Media Media Curation Content 65

Kapost

JUNE 24, 2016

Platforms like YouTube, Vidyard, and Wistia have transformed this medium into something that any business in any industry can—and should—capitalize on. Video appeals to both the auditory and visual senses, and because of that dual stimulation, people end up retaining 68 percent of the information they’re presented with. The Avengers?

Video Marketing 87

Video Marketing Marketing Strategy Marketing & Strategy Content Marketing 87

Metadata

SEPTEMBER 21, 2018

It’s not necessary to make a viral video to make video marketing effective. Twitter can also be an important B2B marketing medium. 80 percent of customer service requests are now done by reaching out on Twitter. series on Youtube. By 2019, 80 percent of internet traffic will involve video. million views.

B2B Marketing 65

B2B Marketing Video Marketing B2B Viral Marketing 65

Stevens & Tate

MAY 9, 2023

There’s a lot to fit in a 30-second pre-game teaser, and your video should convey just the relevant information without being deemed boring. And while everyone knows that humor is critical to a successful viral marketing campaign , most marketers are yet to leverage this low-hanging fruit. Use suspense. Make the video shareable.

Creativity 64

Creativity Video Marketing Campaigns Advertising Agencies 64

Optinmonster

DECEMBER 28, 2023

68% of customers say that they follow brands on social media to stay informed about new products. They approach brand interactions with specific goals in mind like finding deals, promotions, or new product information. You can do that organically by making your content go viral or by paying for social media ads.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Adobe Experience Cloud Blog

JULY 28, 2017

It’s not a coincidence, but more of a calculated effort from companies like Facebook , Twitter , YouTube , and Twitch to be the leaders of a space that is still in its infancy. Ask yourself, could “ Charlie Bit My Finger ” on YouTube be a viral hit today? Show, Not Tell.

Campaigns 134

Campaigns Planning Tips Brand Identity 134

Contently

APRIL 12, 2019

Our relationship to information has been fundamentally altered by the rise of grifters, scammers, and fake news. Target audiences have more company information at their fingertips than ever before. Instead of trying to cover that controversy up, Nike decided to “publicly eat crow” long before Twitter or Facebook existed.

Social Media 160

Social Media Media Paid Search Agency Terms and Conditions 160

QuanticMind

JUNE 21, 2023

of the United States’ total TikTok users, US adults overall spend almost an hour on the platform each day—more than YouTube, Twitter, Snapchat, Facebook, or Instagram! Granted, goofiness and viral challenges might not be your brand’s bag, and that’s OK! But by the numbers , TikTok may surprise you.

Advertising Agencies 52

Advertising Agencies Planning Viral Marketing ROAS 52

Hubspot

AUGUST 2, 2018

Lead Generation Ads generate leads by pre-populating forms with people’s information that they entered on Facebook for your brand’s email subscription, free trials, and registrations. All you have to do is import a list of their contact information into Facebook. Once you finish picking your ad format, you’ll start doing the fun stuff.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

BenchmarkONE

JANUARY 5, 2022

YouTube Live. If your aim is to boost revenue, YouTube Live is where you’ll want to be. You can teach a class, host a live Q&A and even stream an event such as a music show with relative ease using YouTube Live. Also, make sure you keep in mind SEO practices that will ensure your YouTube video ranks in search results. .

Work Management 86

Work Management Marketing Management Planning Youtube 86

Hubspot

JANUARY 5, 2021

For instance, a short-form video on Twitter can be up to 2:20 minutes. I think the perception of short-form content on platforms like YouTube is actually around that 10-minute sweet spot because content on YouTube tends to be more comprehensive and longer.". Informative? And what are some trends to look for in 2021?

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. B2B content creators should seriously consider creating videos and uploading them to Youtube. In God We Trust; All Others Must Bring Data W. Video is in demand.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40