Content Standard

APRIL 26, 2018

There is no scarcity of data, predictions, or opinions about social media trends. But it can be hard to sift through the endless white papers, reports, studies, and commentary to uncover the most significant social media usage statistics, compare any contradicting results, and come up with actionable insights and next steps.

Social Media 91

Social Media Statistics Social Marketing Marketing & Strategy 91

ClearVoice

SEPTEMBER 4, 2020

Finding reliable content marketing statistics and data on which you can base your marketing decisions can be difficult — but it’s not impossible. Use this list of research and data to help you make wise and informed content marketing decisions. Content marketing statistics for SEO. eMarketer ). eMarketer ).

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Webbiquity

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. eMarketer ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

ClearVoice

JANUARY 10, 2022

Though the start of a new year is a good time to reflect on what you learned last year and what you hope to learn in the new one, you undoubtedly already know that to be an effective marketer, you need to keep up on updates from week to week and month to month — not only year to year. Brands are continuing to find success in mobile apps.

Studies 124

Studies Research Emarketing SMS 124

Matchcraft

MARCH 28, 2023

With a possible recession on the horizon, many firms are facing a decrease in consumer spending, leaving them fighting for a share of the market. increase in overall digital ad spending according to eMarketer forecast. Meanwhile, spending on retail media networks is rapidly increasing with expected outlays of €25 billion by 2026.

Advertising Agencies 98

Advertising Agencies Advertisements Advertising Trends 98

Optinmonster

OCTOBER 30, 2019

Social selling is one of the most overlooked forms of marketing since many people are confused about what it means in the first place. In a nutshell, social selling lets businesses laser-target an audience and build a relationship with networks, bringing in more business. What Is Social Selling? And, social selling works.

Statistics 76

Statistics Social Media Social Marketing Media 76

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. 25 Social Media Facts and Statistics.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Why You Should Know the Best Times to Post on Social Media.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

illumin

NOVEMBER 10, 2023

Once dubbed the “ Twitter Killer ”, Threads launched in July 2023 with high expectations. In the midst of leadership controversy, the new app was slated by many to replace Twitter, (recently rebranded as X). But where is the social network now? And where is it likely to go in the coming months?

Social Networks 52

Social Networks Emarketing Mobile Advertising Thought Leadership 52

Biznology

APRIL 15, 2013

Here are 10 reasons social media has peaked. Maybe it concerns you if you are in the social media business, but I will give you 8 reasons that it’s a relief that social media has peaked. 10 REASONS SOCIAL MEDIA HAS PEAKED. SOCIAL MEDIA JOBS: Have declined for about 1.3%

Social Media 80

Social Media Gartner Media Multi-Channel 80

Marketing Insider Group

JULY 6, 2010

While integrated marketing approaches are nothing new, email and social media are especially complimentary marketing tactics. Social media can produce the same effect. First, social media can reach a different target audience than email. It also allows the marketer to track who is responding.

Social Media 100

Social Media Media Burn Rate Web 2.0 100

Marketing Insider Group

JUNE 11, 2010

The post is called B2B Social Media Strategy – 5 Steps to Gain Executive Buy-in and will show you how to develop your company’s B2B social media strategy. A special thanks to Jeremy Victor and Make Good Media for the opportunity. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

Social Media 100

Social Media Buy Media Marketing & Strategy 100

ClearVoice

DECEMBER 5, 2018

When you talk about “social media users” in strategic planning meetings, you may imagine them as people continuously scrolling through an endless feed of content for hours at a time just waiting to come across the right message (presumably from you), so they can subscribe to a newsletter, visit your site, watch a video, or click a link.

Social Media 61

Social Media Media Emarketing Facebook 61

KoMarketing Associates

JANUARY 27, 2014

While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. For the other 61.4%

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

EveryoneSocial

MARCH 2, 2017

Digital video sharing takes over as this years’ top social media trends, and it has completely changed the socialscape for good. And, eMarketer says digital video will grow by double digits through 2020 going forward. Here are this years’ top social media trends. Twitter Live. million people.

Social Media 49

Social Media Trends Media Broadcasting 49

Content Standard

AUGUST 20, 2016

Social media buy buttons were once heralded as the next big drivers of social commerce. Data reveals that buy buttons are infrequently used by internet users, and their utility in social media strategy appears limited. In theory, buy buttons are the perfect marriage between social media and retail.

Social Media 40

Social Media Buy Media Emarketing 40

Everything Technology Marketing

FEBRUARY 19, 2011

One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads.

Social Media 100

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 100

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. “What we do in social media today might not be what we do next year.”

Emarketing 131

Emarketing Personalization Social Media Marketing Management 131

Convince & Convert

JUNE 27, 2014

danafromAZ Tweet This Find the Love Sprouts Farmers Market is growing quickly. Dana and her team use social to make these launches as successful as they can possibly be. One of their challenges that social can help overcome comes from expanding to new regions. . Social media is fun, so geek out with it.

Social Marketing 148

Social Marketing Work Management Marketing Management Emarketing 148

Webbiquity

FEBRUARY 23, 2016

the “big three” among both consumers and marketers continue to thrive and dominate. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. ” LinkedIn is tops for B2B marketing, but…not for advertising?

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Content Standard

JUNE 13, 2015

But with a smartphone in nearly every American’s hand, today’s mobile marketing coupons aren’t your mother’s newspaper clippings. Research shows mobile coupon use is expected to climb to 48 percent by 2017, compared to 40.5 percent this year, according to eMarketer. Think outside the Coupon Box.

Mobile Marketing 40

Mobile Marketing Brand Identity Branding Emarketing 40

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Porch Group Media

MAY 21, 2019

Digital marketing continues to grow. Marketers are inundated by more types of digital data and are continually adjusting their strategies to ingest more data and to improve their marketing execution. It has a median ROI of 122 percent, more than four times higher than any other digital marketing format. eMarketer).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

Webbiquity

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. The answer may come from the email marketing field. That is what has driven social media adoption. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Porch Group Media

JULY 13, 2021

50 Statistics About Retail Marketing and Consumer Shopping Trends (Updated for 2021). Consumers shop across channels, price check from their phones, add items to their online carts only to head into a physical store to make a final purchase, and shop from tablets, phones, laptops, and social channels. eMarketer). Big Commerce ).

Statistics 119

Statistics Trends Mobile Advertising eCommerce 119

ClearVoice

OCTOBER 17, 2018

It is a remarkable time for those involved in marketing. Never has there been more tools, tactics, and opportunities available to marketers. Therefore, eMarketer’s recent report that video will make up a quarter of all digital ad spend in 2018 should come as no surprise. eMarketer estimates that almost half of U.S.

Spending 55

Spending Paid Search Agency Emarketing Video Marketing 55

Martech Advisor

DECEMBER 11, 2019

With 2020 just around the corner, let’s look at the trends and predictions about how 5G will impact marketing in the future. The rapid growth of technologies, such as the internet of things (IoT), immersive technology, artificial intelligence (AI), and the rise of 5G could lead to great things for marketers.

Marketing AI 79

Marketing AI Trends Mobile Advertising Planning 79

KoMarketing Associates

DECEMBER 30, 2013

Our continued client success allowed us to undertake new initiatives in the Asian market, specifically through Baidu search engine advertising. Today, we’re providing internet marketing solutions across the United States, Europe, and Asia, and we’re hoping to expand our presence in the new year. You’re Not eBay.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

LEADership

OCTOBER 16, 2013

There is no getting away from the fact that social media must be part of your marketing mix, but how is social actually doing in delivering what your B2B organization needs – leads, conversions, customers and sales? Social is down there at 23% LESS valuable than the average. That’s nearly 3 billion users.

Social Media 40

Social Media Email Marketing Social Marketing Marketing Budget 40

KoMarketing Associates

SEPTEMBER 18, 2013

A recent survey of US agency executives from RSW/US , as covered by eMarketer , revealed that client case studies and content marketing were the top two self-promotional tactics used to generate leads, as indicated by 62% of respondents. Here are a series of SEO recommendations B2B marketers should consider in case study integration.

Case Study 120

Case Study Case Studies Studies Peer-to-peer 120

Porch Group Media

JULY 16, 2018

5 Ways Furniture Companies Can Boost Growth by Marketing to Millennials. However, unlike traditional techniques of marketing to the generations before them, millennials have unique characteristics and furniture retailers must learn to adapt their strategies to reach this generation. Increased mobility. TWO: BE SOCIAL.

Paid Search Agency 75

Paid Search Agency Companies Mobile Advertising Loyalty 75

Convince & Convert

MARCH 15, 2013

Jake Jacobson , Social Media Manager at Garmin , joins the Social Pros Podcast this week to reveal Garmin’s Youtility-esque goals when it comes to social media and customer service, plus how Garmin has been able to educate its wide and dedicated fan base through specialized content. HolySocial!

Communities 140

Communities Mobile Advertising Emarketing Stats 140

Martech Advisor

MARCH 6, 2020

Zoe Dowling, SVP Research, FocusVision in this article talks about how short-form video platforms permeate the mainstream, and why marketers need to adjust their strategies. Deloitte found that nearly 40% of Americans spend more than one hour per week watching short-form video clips on social media. The TikTok Viral.

Video Marketing 71

Video Marketing Mobile Advertising Emarketing Youtube 71

Biznology

OCTOBER 15, 2018

Nowadays, a great variety of brands are trying to gain the upper hand over their competitors by using a new marketing platform – live online videos. Over the years, the relationship between people and mass media has faced some fundamental changes. According to Bill Fisher, this indicates a strong ROI for marketers.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Martech Advisor

NOVEMBER 1, 2019

According to eMarketer , the native ad spend in the US alone will climb up to $52.75 When browsing publication websites or social media platforms, you might have come across posts with titles such as Sponsored Posts , Promoted Stories, or Recommended for You. In-feed Social Media Ads. Mobile Native Ads.

Paid Content 54

Paid Content Advertising Benchmark Advertisements Advertising 54

Huptech Web

MARCH 2, 2023

It has emerged as a new buzzword in online shopping, representing the interaction of social media and eCommerce. By leveraging social media platforms to facilitate transactions, businesses can create a more seamless shopping experience for their customers, increasing sales and brand loyalty.

Paid Content 52

Paid Content eCommerce Social Media Paid Social Agency 52

Heinz Marketing

NOVEMBER 14, 2017

As a marketing vehicle, that makes email a bit of a clunker. And as marketers, it’s partly our fault. Email’s engagement is declining because marketers have been riding it like they stole it. 17% decline in click-to-open – eMarketer. 65% of time on smartphones communicating – eMarketer.

Emarketing 59

Emarketing CAN-SPAM Lock-In CTR 59