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Marketing use cases for data clean rooms

Martech

Data clean rooms (DCRs) are a relatively new technology that marketers are using to enhance their use of data in a privacy-compliant way. The annual cost can go up over $2 million annually when adding in privacy protection tools and other technology that makes the DCR usable. What is a DCR? “It’s

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Prognostications, Predictions And Hot Topics For 2021

Biznology

Has experience in handling misinformation and has knowledge on how it will continue to be a key challenge and focus for governments and Big Tech. Has an understanding in the environment and how climate change will be a big challenge and area of focus to face and solve. John Clemons.

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The 10 most fascinating people in B2B marketing in 2017

Biznology

So that sales people can operate in an environment where prospects say, “Oh yes, I’ve heard of you.” She’s now COO of Kyndi , a startup AI platform focused on government, healthcare, and financial services. BIIA’s most recent conference in Bangkok was a sellout. The payoff? We all need some of that.

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Cybersecurity Trade Shows Not To Be Missed in 2018

Envy

Overwhelmed with the number of cybersecurity industry conferences on offer? Don’t fret, just as in 2017, we did the research for you: below are the top conferences that you should try to attend in 2018. The conference has a rich agenda offering talks by renowned security experts. RSA Conference. IBM Think 2018.

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Pivoting from a Sales Engagement Conference to a Successful Virtual Summit in 8 Weeks

Outreach

The past few months were a whirlwind as we planned, prepared for, and executed the Unleash Virtual Summit, the largest virtual sales conference in the country. Until 2020, it was always a premier sales engagement conference that attracted thousands of sales leaders to meet in person, mingle, and learn together. Then we mobilized.

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Building a future-ready marketing operations team

Martech

Look for your Tweeners Having recently attended a conference where she heard data guru Tom Redman talk about “People and Data,” his latest book, she turned to its pages for inspiration. Tom pointed out that this new marketing environment requires a new kind of person. But where does Mary start?

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The Top Research Organizations for Your B2B Tech Product Strategy

Golden Spiral

resources covering key topics, including coding, privacy and security, information governance, health informatics, and more. It is one of the largest, most influential healthcare industry organizations, and more than 45,000 health IT professionals attend the HIMSS conference every year. RSA Conference. RSA Conference.