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How to Manage 19 Social Media Channels

Convince & Convert

Dave Murray ‘s 12-person social media team handles content creation, social media management, and social media customer service for Blue Cross Blue Shield of Michigan. These blogs have their own bifurcated social channels, as well. “The subjects themselves dictate the channels,” Dave says.

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Seven Content Types to Focus on in Your 2023 Marketing Strategy

Webbiquity

It can become a valuable part of your social media and email campaigns. As an example, this Skype vs. Slack comparison post by Pumble provides an in-depth, detailed analysis of the benefits and drawbacks of these two apps. Plus, it’s a great way to reduce bounce rate, and it is highly shareable.

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LinkedIn Tricks for Social Media Professionals

Convince & Convert

Focus on the WIIFTR (What’s In It For The Reader) when posting content on LinkedIn (as anywhere in social media). LinkedIn also gives the opportunity to exponentially increase your reach when your content gets into the Pulse news channels. If you could do a Skype call with any person, who would it be? See you next week!

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The Coming Convergence of Social Media and Customer Experience

Convince & Convert

Tweetable Moments It’s always the least sexy channels that have to maintain the budget. Social media is no longer just about marketing; it’s also about the customer experience. Social Media Number of the Week: 585 Million. If you could do a Skype call with any person, who would it be? julierhopkins Tweet This.

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The 3 Social Media Lessons of 2013 – And What’s In Store for 2014

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The Social Pros boiled down 2013 in social media into 5 general trends. There is no more “free lunch” in social media. Now it’s more about the media and less about the social. Listen Now. The RSS feed is: [link].

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Social Media Lessons from America’s Biggest Company

Convince & Convert

cmmitchell4 Tweet This Opportunities to Engage Like many of today’s social pros, Chad came to social media from a background in journalism. Chad has seen communication evolve from handwritten letters, through mass fax and phone calls, to email, and now social media. He also got his career started in politics in Washington.

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Lessons From Running 400,000 Social Media Contests

Convince & Convert

Tweetable Moments Pay attention to how your audience consumes different channels. shortstackjim Tweet This From Pancakes to Social Media Jim Belosic is a man of many talents. In fact, Pancake Labs (the name of Jim’s company) and ShortStack (the specific social media software), come from his ability to make three-dimensional pancakes.