Industrial Marketing Today

AUGUST 24, 2009

For example, “content creation.” Share customer stories or provide examples to make it more interesting and help your readers connect with their own situation. For example, no software in the world can flag the error between their and there. REVEAL Adding a personal experience helps to humanize your content.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JUNE 15, 2010

However, I think it is a new and permanent reality of the current economy and have learned to adjust my business model accordingly. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. He is the Founder & President of Tiecas, Inc. –

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

APRIL 30, 2010

For example, if you reference research conducted a year ago, is there a new source that will increase relevance? For example, if you have 3 or 4 articles on a related topic, can you now combine them into an eBook with a fresh take? For example, if your company’s positioning changes and your content doesn’t match.

Planning 60

Planning B2B Marketing Emarketing B2B 60

MLT Creative

MARCH 1, 2012

Bots – More than 90% pumped out from an RSS feed. The B2B Twitterer Of The Year Awards recognize professionals each year who set great examples. The winners for 2011 have just been announced, so I encourage you to check them out as shining examples for best practices. Not Much Interaction – Fewer than 10 tweets.

Twitter 40

Twitter Advertising Agencies Process B to B 40

Industrial Marketing Today

MAY 5, 2010

After-sales support such FAQs, How-to videos, Troubleshooting guides, User forums are all examples of after-sales content. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

AUGUST 3, 2010

For example, at Sopheon , a software provider, measures qualified leads by their source, their region, volume per region, the speed of aging, movement through the sales cycle and other metrics. For example, you can track how many times site visitors clicked on the play button for a video on a particular page.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

JUNE 29, 2010

Professor Quelch provides the example of Intel and its very successful advertising campaign “Intel Inside.” an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Relevance 60

Relevance B2B Marketing Web 2.0 Branding 60

Industrial Marketing Today

JUNE 12, 2010

You can see an example of B2B web design prices from my company’s online marketing division’s website. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

AUGUST 20, 2010

For example, segment your products and services by application and/or industry. For example, instead of writing “our valves are manufactured to world-class standards and continue to operate trouble free in the harshest of operating conditions,” simply state “Manufactured to ASME Code standards, designed to handle up to 300 psig and 415°F.”

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

markempa

AUGUST 17, 2007

To help you get started, I’ve put together a simple spreadsheet (with example data). The workhorse of business-to-business direct mail is still the one-page, personalized letter sent in a #10 envelope. Be sure to give your audience a way to subscribe to get updates either via RSS or via email. But trust me its worth it.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

MarketJoy

JUNE 25, 2018

B2B (Business-To-Business) outbound marketing is a dynamic form of sales development and drives action. Product innovations constitute a solid example of such campaigns, are adopted to garner utmost attention, and assist in gaining an edge over competitors. Strategies to Transform “Outbound Marketing” Big Time.

Paid Content 56

Paid Content Work Management Marketing Management Top of Funnel 56

Industrial Marketing Today

MAY 14, 2010

You can see a working example on my client, Schulte Building Systems’ site. The best example of an expertise blog that I know of is the Emerson Process Experts blog moderated by Jim Cahill. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Industrial Marketing Today

JUNE 8, 2010

Kerry explains this concept very well with a realistic example. Let’s say your business offers a software product designed to help business owners efficiently allocate revenue to related expenses to ultimately reduce costs. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 21, 2010

an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Another good example that I’ve seen is Indium Corporation. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. He is the Founder & President of Tiecas, Inc. –

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

MAY 31, 2010

Here’s an example from my post titled “Deconstructing the Four Stages of the Industrial Buy Cycle.” an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Online Marketing Institute

OCTOBER 29, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses? million followers).

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

A good example of this approach is 360i , an award-winning digital marketing agency. Tapping the deep expertise of its team, 360i keeps its Facebook Page updated with industry insights on topics that matter to the brand marketing audience, such as how businesses are taking advantage of Google Places or new trends with Foursquare.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Hubspot

JUNE 9, 2011

Andy gives the example of a campaign Motrin launched about baby-wearing that was considered condescending by mommy bloggers and Twitter users. Subscribe to Inbound Now via RSS. Inbound Now #14 – How to use Content Marketing & Curation for Business with CC Chapman. You can also find him on Facebook and Flickr.

Marketing Management 28

Marketing Management Social Media RSS Transparency 28

Hubspot

MAY 5, 2011

Volvo is in the safety business. Disney is in the magic business. You have to figure out what business you're really in, and that's not easy.". A good example is Red Wing Shoes and the videos they've created highlighting their special factor - heritage. Subscribe to Inbound Now via RSS. The Social Telephone.

Social Media 28

Social Media Training Paid Search Agency RSS 28

Marketing Insider Group

JUNE 14, 2012

I use email alerts from RSS feeds, Twitter lists and a few key websites I visit every day to make sure I can stay on top of the latest trends and news in business and marketing. I invite you to visit these sites, subscribe to their RSS feeds or follow them on twitter.

Curation 100

Curation Resources Emarketing RSS 100

Hubspot

SEPTEMBER 13, 2012

B2B: Abbreviation for business-to-business. Examples: Sign up for the new Yahoo! business-to-business: hyphenated (abbreviation: B2B). Examples: He left the message on my cell phone. Examples: The company’s online ads consistently earn a high clickthrough rate. .: Abbreviation meaning for example.

RSS 28

RSS Wiki Clickthrough Social Networks 28

Online Marketing Institute

JANUARY 4, 2011

He also leads by example: Berman contributes to the blog each Monday. July 29, 2010 at 2:43 pm Related Topics: Business To Business blogs 23 Comments » 23 Responses to “Blogs are Becoming the New Front Door for Prospects: Is Yours Open?&# Newton’s team posts at least once a day during the work week.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Industrial Marketing Today

OCTOBER 26, 2009

For example, fill out a form to download a white paper, register for a webinar, submit an order etc. For example, the search term “industrial valves” yields 238,000 pages in Google. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Sprout Social

JULY 26, 2019

B2B – Business to business. Refers to companies that cater to the needs of other businesses. B2C – Business to consumer. RSS – Really simple syndication or rich site summary. Here’s an example of Slack using this acronym along with some of the other ones we’ve mentioned earlier. GA – Google Analytics.

Social Media 112

Social Media Cost Per Thousand Work Management Media 112

B2B Marketing Zone Posts

OCTOBER 5, 2010

10 B2B Social Media Case Studies and Examples - Social Media B2B , September 17, 2010 As we have learned by writing posts for this site, people are interested in examples of what other B2B companies large and small are doing with social media. Below are some recent examples that have been written about. Business (299).

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

JUNE 19, 2014

B2B: Business-to-Business. Companies that sell to other businesses. Examples: Salesforce.com, Google. B2C: Business-to-Consumer. Examples: Amazon, Apple, Nike. For example, CAN-SPAM is the reason businesses are required to have an "unsubscribe" option at the bottom of every email.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Convince & Convert

FEBRUARY 23, 2012

The RSS feed is: [link]. They will surely find a way to run in a parallel column, maybe Tweet Deck for example, a column of matching ads that runs alongside non-advertising tweets, possibly. It’s going to be interesting to see how they continue to change their business model. Listen Now. Find us on iTunes: [link].

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

Online Marketing Institute

NOVEMBER 4, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses? million followers).

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 2, 2010

Our recent Project Open Kimono is one example -- a living B2B case study tracking our most recent content marketing campaign: the B2B Marketing Manifesto. As a B2B agency, we can be as guilty of letting the learning machine slow down as any client-side marketing team. But we do fight this tendency. 237 posts from The Drama 2.0

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? A great example from a drop-down menu in a Royal Opera House web form: That’s just a small sample. See it here. Search matters.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Hubspot

JUNE 23, 2011

When those numbers are public -- like Facebook likes or Twitter followers or sometimes RSS numbers or blog comments --when those numbers are public, the fact that they are big mean even more. So you can go and Google them and find a lot of examples.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Hubspot

MAY 10, 2012

2) Get more visibility for your blog with an RSS feed. Visitors to your company page should be greeted with quality content from your business, and LinkedIn makes it easy by letting you provide an RSS of your most recent company blog posts. Your blog's RSS isn't the only way to get your content out to the masses on LinkedIn.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28