PureB2B

MAY 18, 2016

Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Business Blogging Tips.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Generation 62

Industrial Marketing Today

NOVEMBER 16, 2009

Marketing gurus tend to talk about opt-in pages, sign up forms, calls to action and interactive squeeze pages to boost your click through and conversion rates. However, for email marketing to be a true driver of sales, your need something even more valuable and every email that you send out should have it. What is it?

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

PureB2B

AUGUST 3, 2016

People no longer stand on a conveyor belt to do the same mind-numbing work day in and day out. In today’s digital landscape, businesses have come to rely on automation to perform a large bulk of their marketing tasks. From social listening to data analysis, technology has been a huge enabler. Boost Your SEO.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

PureB2B

AUGUST 21, 2016

Though time-consuming, churning out valuable content is a fool-proof way to ensure that your quality score remains high. A few sites to consider are Business 2 Community , Social Media Today , and subject-driven sites like Growth Hackers , which has a large and targeted following within business and marketing circles.

Tips 48

Tips Content Cable Thought Leadership 48

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. Is anyone out there? However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Does anyone care?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

PureB2B

AUGUST 3, 2016

People no longer stand on a conveyor belt to do the same mind-numbing work day in and day out. In today’s digital landscape, businesses have come to rely on automation to perform a large bulk of their marketing tasks. From social listening to data analysis, technology has been a huge enabler. Boost Your SEO.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search?

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Hubspot

JUNE 6, 2012

First, there's more than one way to opt in to permission-based emails, and different content is required based on how someone has opted-in. A subscriber in your email marketing database is someone who has opted in to receive email related only to a specific type of content. There are two reasons for this. A Little More Ado.

Opt-in 28

Opt-in Contacts Top of Funnel Opt-out 28

Hubspot

APRIL 3, 2013

And soon after, brands began to realize that creating content (actually they just called it blogging back then) could greatly benefit both SEO efforts and brand awareness. Social media was all the rage, and blogging was, well, old and worn out. 2) Blog posts give you extended reach through social media.

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

Hubspot

SEPTEMBER 24, 2012

We've published some pretty specific content about best practices for tons of stuff -- landing page optimization , blog post structure , marketing analytics -- but we've never really laid down the one definitive guide to crafting the perfect email. Test out different image types to see what strikes your readers' fancy. Sup with that?

Email Marketing 28

Email Marketing Clickthrough Planning Template 28

Marketing Insider Group

SEPTEMBER 14, 2020

Overall, there are 3 billion social media users. 63% of businesses do not have a recorded policy on content. We can help: just check out our content marketing strategy guide for content). Blogging Stats. Industries that blog tend to reach 55% more web traffic. Social Media Marketing Stats.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

SmartBug Media

NOVEMBER 18, 2022

Getting a business’s name out there is important, but I hadn’t realized there were legitimate philosophies behind marketing—especially digital marketing. This can look like someone coming to your website, clicking a social media post, or downloading literature about a question they’re asking.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Hubspot

MAY 28, 2014

Yesterday, an anonymous social media manager wrote a piece for Digiday on their growing frustration with their role and the larger social media industry as a whole. Anonymous social media marketer, this letter is for you. link] Are you well-versed in business #blogging etiquette? That sucks.

Social Media 28

Social Media Media Advertising Agencies Opt-out 28

Leadspace

SEPTEMBER 14, 2019

Instead of outreach to actively generate awareness of your business, you go about it more passively. You put content out into the world via your blog, social media, website, and email newsletter in order to passively generate awareness of your business. – Social Media Marketing.

Inbound Marketing 59

Inbound Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 59

Webbiquity

MARCH 26, 2015

What the best blogging tools based on your objectives and level of expertise? Which tools are the favorites of top blogging pros? What are the best tools for increasing your blogging productivity? Sharing your content socially? Building your opt-in email list? 1: Welcome to Blogging for Business Week! #2:

Tools 100

Tools Best Practices Blogger Opt-out 100

Webbiquity

MARCH 25, 2015

You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Social media? Business Blogging: Five Reasons You Have No Readers by Spin Sucks. Now—how you attract and retain a large audience?

Blogger 100

Blogger SIC Opt-out Social Media 100

Optinmonster

SEPTEMBER 12, 2023

Feel free to use the links below to jump to a particular topic: Business | Finance | Technology | Fashion | Beauty | Home | Lifestyle | Fitness | Travel | Leisure and Entertainment | Food and Drink | Useful | Educational | Roundup | Fun | Timely | Controversial | Promotional Are you ready to write your next blog post?

Marketing AI 98

Marketing AI Ethics Blogger Thought Leadership 98

Webbiquity

JANUARY 27, 2014

Find the answers to those questions and many others here in more than two dozen of the best business blogging guides of the past year. Best Business Blogging Guides and Tips. 7 Steps To Make Your Blog A Marketing Machine by Heidi Cohen. 9 Ways To Get More Prospects To Discover Your B2B Blog by Business2Community.

Business Blogging 100

Business Blogging Tips Blogger Best Practices 100

Hubspot

OCTOBER 28, 2016

Leads are valuable because they're the people who have indicated organic interest in your content and your business by giving you their information in some way, whether it's by filling out a form to download an ebook, completing an online survey, or something else. Your leads need to opt in, plain and simple. How to Fix It.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Hubspot

SEPTEMBER 26, 2013

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. So we thought it was time to create a blog post that could serve as an inbound marketing glossary.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

Webbiquity

MARCH 11, 2014

Sarah Arrow writes that too many business blogs contain helpful content, but lack purpose: “what’s the thing you would like the reader to do after reading your post?” ” She lists several potential purpose options (to drive traffic to a web page, improve SEO, boost credibility, build an opt-in list, etc.)

Enterprise Management 100

Enterprise Management Advertising Agencies Content Marketing Planning 100

Hubspot

SEPTEMBER 17, 2018

That video is within reach for businesses of virtually any size — team and budget, alike. Check out this list to better understand your options. Start writing your script the way you would begin a blog post — with an outline. List out your key points and order them logically. The 12 Types of Marketing Videos. Demo Videos.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Hubspot

DECEMBER 28, 2012

So grab your templates , and check out the following types of emails you could be designing and sending to spice up your email marketing program! Whenever a prospect, lead, or customer fills out a form on one of your landing pages, a kickback email should automatically get triggered after their submission. 11) Social Media Sends.

Template 28

Template Email Marketing Co-Registration Planning 28

Marketing Insider Group

JULY 1, 2020

Unlike other methods of marketing, content marketing stands out because it is completely sustainable. It delivers a return on investment to the business. All of these advantages lead up to more sales, an increase in revenue, and more sustainable business growth. It’s not just about pouring buckets of content out, on and offline.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Hubspot

JULY 10, 2018

This article will help you gain insights into each major channel for B2B lead generation, including social media, PPC, blogging, and email. Social Media Marketing Strategies. Social media is now a critical component of B2B marketing. What is the conversion rate of social media?

Paid Content 95

Paid Content Lead Ranking Lead Scoring Lead Gen 95

Hubspot

JULY 31, 2019

These include your website and blog , your social media profiles, your email newsletter, or a mobile publishing app. Start by collecting demographic data from your website visitors, email subscribers, social media followers, and customers. Check out this blog post for 30+ more content auditing tools.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Hubspot

OCTOBER 21, 2014

Think of them as concise guides to terms, commands, or symbols, or other things like this laundry room cheat sheet from PartSelect or HubSpot''s cheat sheet for social media cover photo dimensions. Your audience may also be excited to fill out a form in exchange for a video course or tutorial. (For The more visual the better.

Landing Pages 28

Landing Pages Lead Gen Leads Lead 28

CoSchedule

FEBRUARY 27, 2023

Whether you’re starting a new blog or you’re in the marketing trenches day in and day out, inspiration can be hard to come by. Learning from other successful blog examples can help you create a content strategy of your own. Download Now Marketing & Business Blog Examples 1. Your download should start shortly.

Creativity 98

Creativity Examples Work Management Marketing Management 98

Single Grain

FEBRUARY 15, 2023

Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates 4) Focusing on a Single Content Type Another common mistake that businesses make when creating a content marketing strategy is failing to appreciate just how many types of content there are these days. Owned Media: This is media that a company owns and manages itself.

Paid Content 59

Paid Content Lead Scoring Lead Ranking Paid Search Agency 59

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. 6) Blogging. 7) Business Blogging.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

SnapApp

JUNE 18, 2012

The biggest problem with mediocre business blogs is that their creators don't realize they're putting out mediocre content. Bad blogs are often intentionally bad -- keyword-stuffed nonsense intended only to spoof the search engines and get some ad revenues. Source: Social Media Examiner.

Keywords 48

Keywords Opt-out Blogger Opt-in 48

Hubspot

FEBRUARY 11, 2013

Social Media Marketing. 1) Don't bother with maintaining a social media presence. Just completely ignore the fact that, a ccording to Pew Research Center , 69% of adults use social media. 2) Or just spend your time on the wrong social networks. Social media takes up way too much time, anyway.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28