Remove Business Blogging Remove Information Remove Paid Content Remove Social Networks
article thumbnail

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. Marketing Charts ).

article thumbnail

10 Social Media Marketing Mistakes Businesses Must Avoid

Webbiquity

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Ways The B2B Buying Process Has Changed in 2015

Crimson Marketing

Improving and creating effective marketing strategy means marketers need to thoroughly understand the B2B buying process and how it is evolving. B2B marketing technology is developing rapidly. B2B buyers…find their buying decisions influenced by information from hundreds of different sources. ” 2. .”

article thumbnail

What You Need to Know About Millennial Blog Readers

Hubspot

And I always take the same first step: I read a blog post I find on social media. You may run a blog that's struggling to gain millennial readers. Your problem might not be the content you're posting, but how you're executing and promoting that content. 75% of millennials watch video on social media daily.

article thumbnail

What Channels are You Using for B2B Lead Generation?

PureB2B

It’s crucial for marketers nowadays to adopt multichannel strategies and be where their customers are. However, not all lead generation channels are created equally, and businesses need to focus on what works specifically for them to increase efficiency and maximize returns. 3 Social Media. And why not?

article thumbnail

Top Performing Strategies for B2B Lead Generation

PureB2B

It’s crucial for marketers nowadays to adopt multichannel strategies and be where their customers are. However, not all lead generation channels are created equally, and businesses need to focus on what works specifically for them to increase efficiency and maximize returns. 3 Social Media. And why not?

article thumbnail

Why the Blog Post Is the New Ad Unit

Hubspot

And soon after, brands began to realize that creating content (actually they just called it blogging back then) could greatly benefit both SEO efforts and brand awareness. Social media was all the rage, and blogging was, well, old and worn out. The Blog Post as the New Ad Unit. But all is not lost!