MLT Creative

SEPTEMBER 30, 2010

Here's what's on tap for marketing industry events for October. October 1, Social Ad Summit New York, NY: At this showcase of recent case studies from agencies and brands, you’ll learn firsthand how to implement a successful social ad strategy for your organization or client.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another.

Blogger 40

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Hinge Marketing

JULY 14, 2015

In t he Hinge Research Institute’s study of 500 professional services firms , high-growth AEC firms cited blogging as the second most effective online marketing technique. If blogger’s block is taking its toll on your online marketing efforts, take a look at the following tips for content creation: 1.

Top of Funnel 48

Top of Funnel Tips Content Differentiation 48

Customer Experience Matrix

SEPTEMBER 3, 2009

of the online population), compared with just 65.1% Social networks and blogs are the fastest growing application, now exceeding email with a participation rate of 66.8%. This reinforces (at least for women) the sense that social networks are rapidly emerging as the dominant Web activity. in 2009 to 8% in 2014.

Spending 120

Spending Media Mobile Advertising Forrester 120

Convince & Convert

JULY 20, 2010

About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. Now, the rules are changing, and noteworthy, quality content is the future of online marketing success.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

The Effective Marketer

JUNE 21, 2009

Veredict: If you are new to social networks, community building, etc. 3 Responses to Inbound Marketing Training for Free David Meerman Scott says: June 22, 2009 at 3:29 am Hey Daniel, @repcor at Hubspot did a great job organizing these. You can follow any responses to this entry through the RSS 2.0 United States License.

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Inbound Marketing Training Planning Work Management 100

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. What I really appreciated about the C&C guest bloggers is that almost across-the-board they wrote about topics that I never would have thought to have tackled. Visits are up.

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Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. You are becoming one of my favourite bloggers! It’s no contest.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? But the reality is, your blog is probably a lot more broad than you think. That would be a interesting exercise, wouldn’t it?

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Convince & Convert

FEBRUARY 11, 2010

February 11th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Bob Dennis , freelance Web designer with experience in everything from audio production to social networking. After two-and-a-half years, iPhone app developers are getting fed up with Apple’s lengthy and often inconsistent approval process. Also, $0.30

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Online Marketing Institute

APRIL 11, 2011

more than two-thirds of small merchants are using social media to market their business. At the same time, one-third of these companies say that lack of time and resources is their top online marketing challenge. Together, these two data points underscore a growing need for social media support among small businesses.

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Online Marketing Institute

NOVEMBER 28, 2012

Sales & Marketing. --> Bloggers. --> Resources. FOLIO: Staff. --> Suppliers. --> Webinars. --> Events Industry Events. Additionally, about 25 percent of respondents say they don’t know how their company plans to use social media marketing in the future. Event Type. Promotional Event.

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Convince & Convert

SEPTEMBER 22, 2010

It speaks further to a company needing a well-rounded online marketing strategy. It speaks further to a company needing a well-rounded online marketing strategy. link] bagarner I agree – social media is about the “potential&# audience – or I would drill down further and say “potential engagement&#.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. What’s the Point? As I see it, there are 3 options here: 1.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Online Marketing Institute

OCTOBER 29, 2010

In a study of social media use conducted by Business.com last year, it was revealed that North American B2B companies are more likely to be using social media tools when compared to B2C companies. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%).

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Convince & Convert

JUNE 29, 2010

More people making stuff (100 million bloggers can’t be wrong) 2. link] sadie harris Cognitive Surplus – Use Social Connectivity to Change the World [link] [link] Ian Greenleigh “1. More people making stuff (100 million bloggers can’t be wrong) 2.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Event attendees often ask me if I have them written down, and I never have, until now. I love your quotes and they are spot on!

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed. All that stuff?

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. It's like any other social network, right? population).

Social Media 160

Social Media Media Stats Statistics 160

Online Marketing Institute

NOVEMBER 7, 2010

November 7, 2010 Content Curation in B2B Marketing Posted by: Lee Odden of Online Marketing Blog on 06/29/10 1 Comment : Linking Blogs : Add to del.icio.us : Many of the B2B companies that publish corporate blogs have long realized the value of publishing useful content in the form of white papers, case studies, webinars, newsletters and other types (..)

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. The resulting report, Social Success? Learn more. www.web-privacy.edu.tc

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

AUGUST 16, 2010

Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Convince & Convert

FEBRUARY 19, 2010

Plus, event invites, and photos in which you’re tagged. The email also can be configured to show you all new friend requests, status updates from pages that you’re a fan of, as well as photos, videos and links from your friends. This, I'll try.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

MAY 12, 2010

You Just Might Like Green Eggs and Ham (in fact, ironically, you can click here to “like it&# on Facebook ) More from Convince and Convert 7 Deadly Sins of Social Media Are You A Shaq or A Penelope Are You Cherishing the Wrong Trophy Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… (..)

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Online Marketing Institute

AUGUST 14, 2011

Why not just establish some sort of conversion goal from the web on your own site (blog or www) as hub and create a social segmentation, establish process to campaign tag special links / promos and set everything else as a KPI (community size, engagement events). I really don’t see this as a tough thing to solve.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Hubspot

APRIL 22, 2010

The event started with some fresh statistics about Facebook usage: More than 400 million people using Facebook 100 million mobile Users 100 million Facebook Connect users 25 billion items shared each month on Facebook Despite the enormity of these numbers, Facebook's announcements were all centered around making these numbers bigger in the future.

Facebook 28

Facebook Social Marketing Planning Inbound Marketing 28

Convince & Convert

JULY 26, 2010

Then came social networks that were great places to deliver and share messages – but not really that great for telling your story. Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc.,

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

FEBRUARY 10, 2010

We've also found that event planners use Flowtown to can get a quick and accurate snapshot re: demographics for their sponsors. link] ethan Hi Jay, Thank you for the review. that you're pumped about Flowtown As you alluded, got some really wicked add-ons / features coming out soon, so stay tuned!

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

AUGUST 2, 2010

Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Convince & Convert

JUNE 17, 2010

link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. So at the end of the day, it's projects or people I can point to, as evidence that it's worked, no so much a number figure, however you want to dice it.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

MARCH 23, 2010

If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Jacob Morgan does a nice job with this, promoting his book, events, and other resources on the right side of his excellent blog. That would be a fun discussion, right?

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

JUNE 2, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Detective Tricks to Find Your Customers in Social Media Is Social Conversation a Myth? link] Phil Baumann Going too far with online marketing?

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

JULY 5, 2010

Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Online Marketing Institute

DECEMBER 23, 2010

Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). But I need your help with the biggest change – the header. And while I have my photo on the right side of every page (I like the photo – by my friend Tyson Crosbie – do you?),

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection.

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

SEPTEMBER 7, 2010

Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115