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Ulta Beauty’s “Skincare Routine Quiz”: A Personalized Marketing Case Study

Outgrow

Ulta Beauty’s “Skincare Routine Quiz”: A Personalized Marketing Case Study In today’s skincare market, brands want new ways to connect with customers. Set Up Outcomes Set up the outcomes by adding outcome headings, descriptions, media (images, videos, charts), and primary/secondary CTA buttons.

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Our Dangerous Addiction to Social Media Case Studies

Convince & Convert

The two most important words in social media should be “so what?” Tom was referring to data-dredging and the spate of statistical “best practices” that bubble up in social media like something in Jed Clampett’s back yard. The Recalcitrant Social Media Cheerleader. Point Less.

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4 of the Best Blogger Outreach Strategies

Convince & Convert

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. Look no further than this Huggies case study.

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How to Market with Mom Bloggers

Convince & Convert

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. Less is more.

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Secrets of Social Media ROI Revealed by 166 Case Studies

Biznology

Yesterday’s Biznology Webinar by our blogger Rob Peterson was about measuring Social Media ROI. “How How do I measure social media return on investment (ROI)?” The result is his eBook, 166 Case Studies that Prove Social Media Marketing ROI. Thanks to all of our sponsors:

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6 Influencer Marketing Case Studies With Phenomenal Success

Online Marketing Institute

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready?

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How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach.

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