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21 Fantastic Facebook Marketing Guides

Webbiquity

marketers have a love-hate relationship with Facebook. But the bottom line is, as Amanda DiSilvestro notes in one of the posts highlighted below, “there are two online platforms (marketers) just can’t avoid: Google and Facebook.” Best Facebook Marketing Guides.

10 of the Best B2B Facebook Pages

KoMarketing Associates

Facebook has emerged as a marketing channel that’s been adopted by countless individuals and brands alike. In fact, Facebook, the world’s largest social network, now has more than 1 billion users, including about 15 million brand pages. Facebook Page : [link].

Trending Sources

10 Ways to Use Social Networks for B2B Marketing

Webbiquity

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

The Top 9 Social Networks For Businesses

Marketing Insider Group

Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? In their research, Ignite documents the growth rates, demographics and top countries of 59 social media networks.

Paul Dunay joins Networked Insights as the CMO

Buzz Marketing for Technology

No small feat by any means but I just couldn’t imagine that the sum total of social media in B2B was just about monitoring and reacting to tweets all day. Having owned both Radian6 and Networked Insights side by side I realized there was a big difference between “data and insights”.

13 Events You Should Attend In 2013

Modern Marketing

As 2012 comes to a close and you gear up for 2013 event budgeting, think about your company’s overall objectives, and don’t be afraid to step outside the traditional demand gen-oriented event box. GAUGE (Google Analytics Users Great Event). B2B Content2Conversion Conference.

27 Seriously Impactful Event Hacks Every B2B Marketer Should Know

SnapApp

With so much marketing happening digitally now, in-person events have taken on new meaning. . An event is a chance to grow your network, learn more about your industry and upcoming trends, meet influencers and spread the word about your brand. . Before the Event.

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

Increasingly, however, B2B marketers have other options when it comes to investing pay-per-click dollars. Twitter and even Facebook have shown more limited success, but both can be a good fit for certain B2B companies whose target markets align well with specific interests or keywords.

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5 Event Planning Tips…Even If You’re Not An Event Planner

Modern Marketing

Vogel | Tweet this Here’s the dilemma: You need to plan an event, but you have no background in event planning. Many organizations don’t have a dedicated point-person for event marketing. Yet, an event can make or break a campaign. No matter the type of event you’re planning, you need to map out a strategy. What’s the goal of your event? Remember, you’ll have no clue whether your event was a bust or boon unless you have the right metrics. Facebook.

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How Facebook Local Will Affect Local SEO

Modern B2B Marketing

If you run a local business, it’s time to reframe your view of Facebook as a purely social play to a social and search channel. Nearly half of people already use social networks to find local businesses. With the introduction of Facebook Local, that number’s about to go way up.

Using Facebook for B2B Lead Generation

Sales Engine

Many B2B marketing leaders have resisted Facebook and other social media platforms, believing that they can’t be successful in getting leads there. Last November, I saw Gary Vaynerchuk speak at a Vistage CEO event in New York City where he opened some eyes in the audience.

How Do Live Events and B2B Digital Marketing Work Together?

KoMarketing Associates

Translating live events into the digital realm so it can reach more people is something companies can do to make more out of the cost they are spending at live events. With hundreds of trade shows, conferences, and meet-ups happening every year, events tend to “die” once they are over. Some have argued that attending conferences and tradeshows are a waste of money in the digital age , yet thousands of attendees still go to live events every year. Event Recaps.

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Get Social at Your Next Trade Show: How to Use Social Media to Boost Your Event Marketing

Navigate the Channel

Even in an increasingly digitized marketing world, a well-executed trade show presence is an indispensable part of a solid marketing strategy for any B2B company. Social Media Plays a Key Role in B2B Marketing. According to the Content Marketing Institute’s 2017 B2B report, 68% of B2B marketers incorporate trade shows and similar in-person events as part of their marketing plan—but just 36% report that their events are effective.

Why Facebook Ads Will Make You Successful in 2017 & Beyond

Hubspot

Facebook Ads are going to drive more leads for your business in 2017 than any other paid channel. You’ll need to have the right strategy and execute with agility and precision, but right now there is a massive Facebook opportunity for inbound marketers. Source: Facebook.

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The Basics of B2B Social Media Marketing Strategy

Webbiquity

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy.

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). ” — 2018 Trends: B2B Marketing , Edelman.

Facebook Can Work for B2B Marketers, But You Gotta Know the Rules

Paul Gillin

In my work with B2B organizations, the question of how to use Facebook is invariably front and center. This Is despite the fact that numerous surveys have shown that Facebook is one of the least effective social networks for B2B marketing.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

B2b vendors? What are the best days and times for Facebook updates? 55% of this age group now have a profile on at least one social network. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ).

12 Simple Ways to Build Links Through Events

KoMarketing Associates

After spending much of my year at conferences and trade shows, I can tell you events are a great place to learn what’s happening in your industry, connect with your peers, and drive new business. So instead, here are 12 simple ways to build links through events: Pre-Show. Post Event.

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Is Facebook Still Relevant for B2B?

EMagine B2B Blog

One of the most common questions I get when it comes to social media is, “Do we really need a Facebook?” Our position on Facebook depends on the client. I do believe Facebook still has a place for B2B when done the right way. Why Have a Facebook Page?

5 Reasons Face-to-Face Events Still Rule in Europe

Modern Marketing

by Sylvia Jensen | Tweet this The rumors of the physical event’s demise are greatly exaggerated. Sure, we’ve seen a shift in event marketing strategy away from the ‘big shows’ in Europe. And there’s no doubt that virtual events are gaining traction. But we’ve also seen a proliferation of more targeted events focused on specific verticals or solutions in most countries. Sales teams love events. So many different flavours of events. Facebook.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year?

10 Most Popular B2B Lead Blog Posts of 2016

B2B Lead Generation Blog

I’ve compiled a list of the 10 most popular and shared posts on the B2B Lead Blog, chosen by marketers, just like you, to help you get ready to have a great 2017. My methodology was compiling the aggregate social shares across Twitter, LinkedIn, Facebook, and Google+.

8 Tips for B2B Christmas Marketing

Onalytica B2B

After all, many of these consumer focused adverts either directly feature their brand’s products, or have a deeper message behind them; often harder for B2B brands to achieve. Therefore, advertising on the likes of Twitter and Facebook is far more expensive around this time of year.

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36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Facebook Marketing Tips and Guides. What Happens After the Facebook Like?

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12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. If you are running an event, consider promotion in the following areas: 1.

24 More of the Best Facebook Guides, Stats and Rants of 2012

Webbiquity

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Will Facebook lose ground to Google+? what are the secrets to Facebook advertising success?

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more.

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! A couple of months ago, we talked about ways to engage your fan base on Facebook.

6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity

This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI? Despite the dangers and potential pitfalls of social media , businesses will continue to expand and refine their social networking efforts.

How Facebook Creates Powerful Connections in Times of Need

Modern B2B Marketing

If facilitating connections is at the center of your social networking platform, it’s imperative to be active in important conversations, especially when they have global impact. Facebook is a platform that connects people. Social Media b2b Consumer

Why Product Launch Plans Need to Include Social Networking

B2B Marketing Traction

They contacted me with little time to spare before their intended product launch at an industry event. It takes time to establish a following, a rapport with your connections, and credibility on social media sites like Twitter, Facebook and even LinkedIn. Tweet.

With Social Media Networks Constantly Changing, How Can You Keep Up?

Hubspot

Facebook just rolled out changes to its News Feed, along with policy changes that will make it easier for marketers to stay on top of what Facebook is doing with its algorithms. Facebook has made a bunch of announcements this year that rose to the level of being billed as an “event.”

What Are Experts Prioritizing in 2018 B2B Marketing Budgets?

KoMarketing Associates

Instead of planning for 2018 when you’re already starting it in January, the most prepared B2B marketers already have priorities identified and plans for execution come January 1. We reached out to B2B marketers across different industries and asked them the following question: What are B2B marketers prioritizing in their 2018 budget? It’s clear advances in cloud data and data visualization is quickly becoming invaluable to B2B marketers.

30 B2B Social Media Tips for 2016

KoMarketing Associates

And of the 95% of B2B marketers who have created corporate social media accounts, half still aren’t regularly active on social media and just 10% feel they are able to articulate the business value of social media efforts. Think Beyond B2B. Participate in Events & Conferences.

12 Social Media Tips for B2B Marketers

Salesfusion

In fact, 56% of B2B marketers now consider social media marketing core to their business, with 30% reporting that social media directly produces ROI, according to Demand Gen Report. The post 12 Social Media Tips for B2B Marketers appeared first on Salesfusion. B2b marketing social

[Infographic] The Periodic Table of Elements for B2B Marketing Attribution

bizible

As the scientific community recognizes four new elements on the scientific periodic table, it seemed fitting for revenue-focused B2B marketers to join the club with our own chart. Facebook. Google display network.

How Facebook’s New Explore Feed and Ad Transparency Will Affect Marketers

Modern B2B Marketing

Like any good company, Facebook is constantly adapting and changing to the world around us. Though Facebook was quick to clarify that they have no plans to roll this out globally, the reality is organic reach for Facebook has been on the decline for years.

Why B2B Influencer Marketing is Your Next Big Thing

KoMarketing Associates

According to author Josh Steimle , influencer marketing, which has long been popular in B2C, will grow in use by B2B marketers during 2017. These new forms of online media, combined with massively popular business blogs and social media, can serve up valuable opportunities for B2B marketers.

4 Ways B2B Marketers Can Take Advantage of Instagram

Modern Marketing

That’s how much social networking giant, Facebook, is paying out for the photo-sharing service Instagram. Yet, B2B companies haven’t taken to those fuzzy filters like their B2C counterparts. The truth is Instagram offers a number of effective b2b marketing tactics your brand should be taking advantage of – from raising awareness to engaging prospects and leads. Here we outline 4 ways B2B marketers can use Instagram. Incorporate Into Events.

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