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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Track any conversion your email marketing contributes to, such as website traffic, using Google Analytics. Image credit: Zapier By using your newsletter tools , you may send communications that are more precisely targeted, increasing engagement and conversion rates. One easy method is to figure out average value per lead.

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How to Craft an Effective Local SEO Content Strategy

Contently

Earlier this year, Google announced a full-court press to reduce “low-quality, unoriginal content” in search results by as much as 40%. For example, you could engage with a local food blogger or critic and ask them to post to their social media or review sites.

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10 metrics to track influencer marketing success in 2024

Sprout Social

To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you. Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs.

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How to Promote Your Website for Free

Optinmonster

Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. Offer a Lead Magnet A lead magnet is something that you offer visitors in exchange for subscribing to your email newsletter. Well, you can actually look for lead magnet ideas in Google Analytics.

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

Get Bloggers to Review Your Product As I mentioned earlier, offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service. Use Data Analytics for Decision Making Utilize data analytics to understand customer behavior, preferences, and feedback.

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17 Ways to Promote Your White Paper for Lead Generation

NuSpark Consulting

Newsletter. Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. Promote your white paper using online press release distribution services. Most press release distribution services clearly spell out how many links you can include. Relevant Blogger Outreach.

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How to find and win your first 10 B2B customers

Lenny's Newsletter

👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Get press Three startups I looked at had meaningful success with early PR. ” — Spenser Skates , CEO and co-founder Canva: “We had a fair bit of press based on our very first funding round.