Convince & Convert

AUGUST 8, 2013

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. Love cereal? You’re not alone. About the Jessica Gioglio: Follow @savvybostonian.

Social Media 142

Social Media Communities Storytelling Media 142

Biznology

SEPTEMBER 26, 2014

If you don’t, just go to Buzzfeed.com or other news aggregation sites’ front pages. Social media pitfalls. For younger readers/users, social media is a precious resource, and anything that endangers their image online or their access to these tools is poison. We all can recognize a clickbait title. Image source.

Buzz 80

Buzz Business Social Media Aggregators 80

Parse.ly

AUGUST 22, 2019

The strategist in me wants to understand how trends in social media influence a business’s potential to grow. My primary concern for other strategists out there—business analysts, social media gurus, audience development professionals, marketers—is whether the audience on a platform is even worth pursuing.

Social Media 81

Social Media Traffic Media Privacy 81

Webbiquity

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social and Alternative Search Engines. Create animations?

Social Media 100

Social Media Tools Buzz Media 100

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Here are the most common types of word of mouth marketing that consumers encounter in the wild: Social shout-outs. Either on-site, social media, Google or third-party review aggregators.

Word of Mouth 132

Word of Mouth Paid Content Conversion Work Management 132

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Webbiquity

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 100

Social Media Peer-to-peer Media PR 100

Sprout Social

JANUARY 21, 2021

And social media is arguably the best channel for doing exactly that. In this guide, we’ll highlight how to use social listening for marketing messaging to make sure your campaigns resonate in 2021 and beyond. Up-to-date and timely (given that it comes directly from social media). Customers change.

Social Marketing 130

Social Marketing Paid Search Agency Social Media Work Management 130

Convince & Convert

SEPTEMBER 7, 2010

I wrote a post a while ago called Social Media Excellence and a Side of Fries about the importance of people to McDonald’s) As you might expect, UnMarketing is not your typical marketing and business book. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.]

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Webbiquity

FEBRUARY 1, 2010

Social media marketing activity exploded in 2009, and so did coverage of these practices. Every social media consultant , corporate marketer and PR professional was challenged to keep up with the latest writing on the topic. Social Media Measurement. Understand the Impact of Social Media by ClickZ.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Convince & Convert

FEBRUARY 19, 2010

Sure, you can centralize some of your social media chores (great post by Chris Brogan), by using Tweetdeck or Seesmic. For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You run over to check your Twitter account. Then Linkedin.

Social Media 115

Social Media Media Paid Search Agency PR 115

Anyword

DECEMBER 8, 2022

Simple in concept, but ChatGPT quickly generated buzz, concern, and wonderment for both the casual and professional user. Social media posts. AI writers won’t just stop at content creation: These platforms will use aggregated data to better predict what types of copy and content resonate for specific audiences.

Marketing AI 98

Marketing AI Copywriting Work Management Marketing Management 98

Biznology

DECEMBER 4, 2012

Social media and its social networks may feel like a home to some of us, but they’re really just private public spaces, similar to coffee shops, the Politics & Prose reading area, or the conference or ballroom at the Rosslyn Marriott. What we do own is our own properties.

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Scoop.it

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. If you’re producing blogs and posts for social media, then content curation can save you time and capital. The world of social media has completely revolutionized how people consume content.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Hubspot

AUGUST 29, 2019

With sections on social media management, crisis communications, media relations, marketing, and more, PR Daily serves up a diverse range of topics for PR and comms pros. 3 ‘Boring’ Brands that Have Made a Social Media Splash. The Future Buzz. A Lesson in PR Ethics, Courtesy of ‘The Great Hack’. ImPRessions.

PR 77

PR Paid Content Public Relations Paid Search Agency 77

GreenRope

SEPTEMBER 2, 2021

Many of them go to the web and social media networks to hunt for attractive deals. They can brag about it on social media and tag you in those posts, getting you new leads to pursue. Publish high-quality content on it and distribute it aggressively via email marketing , social media, and aggregator networks.

Business 52

Business Paid Search Agency Lead Scoring Lead Ranking 52

Sprout Social

FEBRUARY 22, 2019

Instagram listening is the process of following conversations regarding topics, keywords, brands and hashtags related to your industry and using those insights from those conversations to inform your social media strategy. Beyond social media, insights from Instagram listening can be used to…. Is it building buzz?

Eye-Tracking 105

Eye-Tracking Tagging Work Management Analysis 105

Webbiquity

MAY 31, 2016

Showcase reviews: Online Marketing Institute, Anders Orsander, Shift Communications, BuzzBlogger, Perception, Katie Lance, B2B PR Sense Blog, Cent Muruganandam, Quick Sprout, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, Express Writers, Social Media Examiner, Robbie Richards. 2) Jump Start. Pricing: free.

Tools 100

Tools Best Practices Enterprise Management PR 100

Writing on the Web

DECEMBER 15, 2010

Do you use social media like Facebook , Twitter or LinkedIn ? Alltop blog aggregation site: My Alltop page. Neuromarketing blog and Neuromarketing social networking site on Ning. Post on Google Buzz. Related posts: Social Writing: Don’t ignore networking sites. Is the Social Web Changing How We Write?

Ning 100

Ning Digg RSS Aggregators 100

KoMarketing Associates

MAY 15, 2014

While every client is different, we have a basic framework in place for creating news articles from start to finish, which ultimately results in getting our news buzzing within the appropriate industries. Aggregating Resources. as well as the collateral of competitors in the space.

Process 120

Process B2B Guidelines Paid Search Agency 120

Sprout Social

JANUARY 5, 2023

With social listening, you can finally know exactly what your customers need without digging around endlessly for answers. Consumer conversations are more transparent than ever in the age of social media. Through strategic social listening, brands can analyze customer conversations at scale. The value of social listening.

Social Media 80

Social Media Media Eye-Tracking Work Management 80

BenchmarkONE

SEPTEMBER 13, 2018

The downside is that you’ll need to provide your own focus group members, since the tool doesn’t aggregate these for you. Image courtesy of Social Media Examiner. #4: 4: Social Mention. Need to know what people are saying or doing, in relation to a specific product, company, or idea?

Paid Content 71

Paid Content Research Enterprise Management Tools 71

WebMarketCentral

JUNE 26, 2008

WiseWindow is an online (SaaS) platform designed to aggregate consumer sentiment as expresses across more than 12 million sources—forums, blogs, opinion sites and other social media venues. It enables rapid analysis of a vast amount of data aggregated across millions of websites. Pricing Doesn't matter.

Buzz 20

Buzz Aggregators Brand Identity Branding 20

Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. Because we’re capable of learning more than ever by tracking our customers’ social behavior. What’s got your industry buzzing? Through social listening, you can answer these questions and so much more in an instant. Not a good look.

Youtube 96

Youtube Eye-Tracking Ideal Customer Profiles Curation 96

SnapApp

SEPTEMBER 17, 2015

Listen to industry buzz. Listening to industry buzz is a surefire way to start a dialogue at the top of the funnel. And between social media and all of the other tools and channels that exist today to connect with your industry, there’s no excuse for not knowing what’s dominating the conversations that are happening in your industry.

Top of Funnel 48

Top of Funnel Ad Building Buying Cycle Buzz 48

Adobe Experience Cloud Blog

FEBRUARY 1, 2012

by Jason Miller Marketo launched a company wide initiative to train employees on all things social media last month by declaring December as Social Media Month. All employees are trained on the Marketo social media policy from day one as it is part of our new hire orientation. We didn’t stop there.

Marketo 48

Marketo Digg Training Social Media 48

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. On the web today, things change fast. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

APRIL 2, 2021

It doesn't get much buzz in the marketing industry, but this process is responsible for the targeted ads we see today. Whether they're watching a TV show or scrolling through a website, media buyers get brands in front of their target market. It's not like social media where users come and find you.

Buy 87

Buy Work Management Cost Per Thousand Marketing AI 87

Optinmonster

JANUARY 15, 2021

Are you looking for the best social media feed tools for your website? Social media feed tools let you dynamically display user-generated content and customer reviews on your website that are originally posted on various social networks, including Facebook, Instagram, Twitter, and YouTube. Smash Balloon.

Social Media 100

Social Media Tools Media Best Practices 100

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Content Standard

JANUARY 29, 2015

When I’m at my desk, I check my news aggregators. All of my news sources and blogs are accessed through one or more of these aggregators. I’ve found that my favorite way to find new information is on social media. Podcasts offer peer perspective and insights that help me contextualize industry news and trends.

Trends 41

Trends Peer-to-peer Work Management Aggregators 41

Buzz Marketing for Technology

SEPTEMBER 23, 2008

In short, what they do is act as a platform that aggregates all your types of media (both new media and social media) to create a very different type of experience than say a standard community. HiveLive has a very different take on Enterprise Communities.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Sprout Social

OCTOBER 10, 2018

Do you know what your ideal customer on social media looks like – literally? Welcome the world of social media personas. And thanks to the sheer amount of data we can gather via social media, doing so is arguably easier than ever. Why marketers need social media personas.

Social Media 105

Social Media Brand Identity Branding Media 105

markempa

MARCH 27, 2005

Woods is VP of Enterprise Solutions for NewsGator.com , a leading news aggregator. Instead Im notified of new leads through a variety of desktop, online, and mobile RSS aggregators." RSS requires you do install something, add something, or log into a web based aggregator. " Here is his original concept.

RSS 120

RSS Salesforce.com Lead Generation Sales Leads 120

readwrite

APRIL 17, 2013

According to a report in Ad Age, the social media giant wants to offer at least four separate full-screen video ads every day. One of the core strengths of television advertising is its ability to “aggregate eyeballs” — that is, to bring together large numbers of people across multiple demographics.

Facebook 40

Facebook Paid Search Agency Television marketing Planning 40