Digilant

APRIL 23, 2024

People spend more time listening to digital audio than they spend on other popular digital channels, including viewing subscription OTT content, watching videos on their phones, or scrolling social networks. YouTube Music: In 2024, YouTube Music and Premium crossed 100 million subscribers. monthly listeners and 23.8

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Top of Funnel 52

Convince & Convert

APRIL 9, 2014

I know, your department’s resources are all tied up with other channels, like Twitter and Facebook, and you think Google+ may well be a flash in the pan. Google has put a social layer across its products and services – this is Google+. Social SEO Do you value your Search results for your web content? Well, it won’t be.

Paid Content 167

Paid Content Google Adwords Peer-to-peer 167

Hubspot

JULY 22, 2019

Instead, they are choosing to view content on newer streaming platforms -- Netflix, Hulu, Amazon Prime, and YouTube TV, which have been taking over the viewing space. For example, YouTube TV increased its viewership by more than 10X between 2010 and 2017. Traditional TV advertising lets you broadcast to anyone who turns on the channel.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Biznology

JUNE 18, 2015

And yet, more than 20 years later, despite dozens of social networks, YouTube and GoPro, we still don’t have a satisfying solution with mass appeal. Comments and questions are completely separate from the video experience, making it difficult for the viewer to follow the broadcaster’s evolving script.

Broadcasting 80

Broadcasting Mobile Advertising Interactive Marketing Mobile Marketing 80

Hubspot

JUNE 2, 2013

Recently, we’ve been hearing a lot of chatter about the slow and steady decline of advertising, especially on TV, and the rise of social networks. This week, a number of companies including Twitter and YouTube have launched new services and technologies to help bring advertising back from the dead.

Planning 28

Planning Youtube Advertising Channels Advertising Agencies 28

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. This is because it began as and remains solely a video network. And that is why users upload 500 hours of videos every minute on to YouTube. If you want your videos to get maximum exposure, this network is essential. One is shares. Another factor is SEO.

Youtube 234

Youtube Video Marketing Generation Budget Programs 234

Convince & Convert

AUGUST 27, 2015

While the media loves Twitter, the story is bigger than any one social network. Don’t forget “traditional” media as well – Television (broadcast), Print (newspaper, magazines), blogs (scary that blogs are now traditional media, right?). Television. Stay Alert.

Television marketing 162

Television marketing Broadcasting Cable SMS 162

flux.la

AUGUST 11, 2020

This social network allows you to share “Tweets,” which are your thoughts and opinions composed of 280 characters. Some of the leading businesses that dominate here include monetary services, eStores, technology, gaming, amusement, news, broadcasts, and dealerships.

Paid Content 52

Paid Content Social Media Media Brand Identity 52

Sprout Social

JUNE 25, 2019

When people see social media logos on your print material, they’ll be able to know that your business is on those channels. You’d typically include the relevant social media handle next to the icon, so people can easily find you. Using social media icons is a great way to keep everything neat and uniform. YouTube icons.

Social Media 105

Social Media Media Guidelines Youtube 105

PureB2B

DECEMBER 15, 2015

Online Generation via Social Media. Social media has changed the landscape of lead generation , and has become one of the primary ways of reaching and engaging target customers. There are a lot of social networks in existence, but the main ones are Facebook , Twitter, Instagram, and now TikTok. Create a YouTube Channel.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Generation 62

PureB2B

DECEMBER 15, 2015

Online Generation via Social Media. Social media has changed the landscape of lead generation, and has become one of the primary ways of reaching and engaging target customers. There are a lot of social networks in existence, but the main ones are Facebook , Twitter, Instagram, and now TikTok. Create a YouTube Channel.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Generation 62

Hubspot

FEBRUARY 27, 2019

As many brands do, we saw Facebook as a portal to our website -- a channel to obtain traffic. Now, brands that only use Facebook as an amplifying channel for their websites, or blog, are going to suffer the most from the algorithm changes. To succeed on Facebook, we began thinking of Facebook as a publishing channel.

Facebook 78

Facebook Organization Allocation Paid Social Agency 78

Contently

JUNE 8, 2016

When the soccer tournament kicks off this Friday, newsrooms will crank out stories for every channel—from Facebook and Snapchat to Periscope and everything in between—in hopes of reaching the largest audience possible. Fans are demanding ever more real-time or in-depth information beyond traditional news and broadcast channels.

Brand Identity 60

Brand Identity Branding Youtube Distribution 60

Sprout Social

APRIL 29, 2020

However, it’s critical to ensure your video strategy is in place before, during and after the broadcast. Promote before you broadcast. Don’t be afraid to cross-promote across your blog, email campaigns and additional social networks too. Before you broadcast your video, take some time to prepare.

Broadcasting 144

Broadcasting Facebook Tips Cross-Selling 144

Outbrain

AUGUST 12, 2019

The most watched TV show of all time in the US was the final episode of M*A*S*H, broadcast in 1983, that drew a record viewership of over 100 million people. Then came the internet, and in 2005, YouTube was born. Digital channels are constantly looking for new ways to attract viewers on the one hand, and advertisers, on the other.

Marketing AI 45

Marketing AI Video Marketing Broadcasting Paid Search Agency 45

Sprout Social

NOVEMBER 1, 2016

But finding success on social media takes more than publishing postcard-esque pictures and announcing weekly deals on your social media channels. If one of your goals is to drive website traffic, start sharing links to blog posts, landing pages and other content you’re publishing on social media.

Social Media 90

Social Media Class Word of Mouth Media 90

LeadSquared

JULY 3, 2013

When it comes to video sharing sites, YouTube is definitely the undisputed guru. But Youtube is. Use YouTube Annotations to add interactive commentary to your videos. Above your video, you can also customize the banner header (the ad space on top of your YouTube homepage profile). YouTube Partner Program.

Paid Content 52

Paid Content Video Marketing Advertising Agencies Banners 52

Vidyard

APRIL 19, 2016

Vidyard provides Marketo customers with the ability to track the video viewing activities of prospects and customers across all digital channels and use those insights within Marketo to enhance lead scoring, nurturing, segmentation and sales enablement.

Marketo 50

Marketo Bulldog Solutions Marketing Automation Services Advertising Agencies 50

PureB2B

FEBRUARY 6, 2018

Ramp Up Social Networking and Personalize Connections. LinkedIn is gaining impressive traction as a B2B lead generation network. In fact, 80% of B2B leads come from LinkedIn—a tell-tale sign that CXOs need to expand their social media. Don't treat it like just another one of your brand's broadcasting channels.

Lead Generation 62

Lead Generation Marketing AI Lead Scoring Lead Ranking 62

Adobe Experience Cloud Blog

AUGUST 21, 2013

They used social media, content marketing , and YouTube to ramp up their efforts and get the community involved–and all for a good cause. Social networks give businesses a place to be innovative. Take, for example, the fascinating idea of using Twitter to share live broadcasts of surgical procedures.

Social Media 48

Social Media Media Broadcasting Thought Leadership 48

Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Scoop.it

DECEMBER 7, 2021

As we can see from the image above, social media SEO operates as a cycle in attracting new custom whilst also ensuring that your business retains them long into the future. Whilst Google has a monopoly on the world of search engines and queries, it’s worth considering the power that YouTube holds in a much similar field.

Social Networks 80

Social Networks Social Media Network Marketing Social Marketing 80

Hubspot

MAY 8, 2012

With new social networks like Pinterest popping up on the scene and stealing the spotlight, it seemed like Google+ had been falling by the wayside over the past several months. Think of them like livestreamed broadcasts with the added bonus of multiple participants. Step 4: Connect Your YouTube Account. Key Features.

Google 28

Google Broadcasting Paid Search Agency Planning 28

Webbiquity

OCTOBER 4, 2022

Broadcast media. Paid: Though often described with the shorthand description “search, social, and display,” the universe of paid advertising and promotion channels also includes content syndication, webinars, newsletter sponsorships, video ads (a form of display), and emerging forms such as NFTs. Outbound calling.

Paid Content 327

Paid Content Paid Search Agency Advertising Agencies Planning 327

Online Marketing Institute

OCTOBER 29, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Promoting a brand through social media is no longer unique or novel — it’s simply the norm. Learn more.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

JUNE 29, 2012

With the internet becoming a bigger part of the living room, plan for how this change might disrupt your current broadcast marketing tactics. Source: Ecommerce Europe ) If you actively sell and market to Asian markets, the internet is a channel that can't be ignored. 18) YouTube users watch more than 3B hours of video per month.

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Martech

FEBRUARY 9, 2023

Super Bowl LVII kicks off this Sunday, and brands are finding new ways to gain exposure and drive up sales through digital channels like CTV. Digital agency Adtaxi, a digital marketing agency, projects that the number of streaming viewers will surpass those watching the Super Bowl on broadcast and cable. “It

Paid Content 78

Paid Content Advertising Agencies Paid Search Agency Paid Social Agency 78

Webbiquity

JUNE 26, 2019

Social media visitors typically spend more time on your site, and are more likely to take some sort of action, versus arriving from other traffic sources. For the most part, it’s best to post how-to and thought leadership content on social media channels that provide value to your target market.

Social Media 247

Social Media Social Marketing Media B2B Thought Leadership 247

Sprout Social

JULY 1, 2021

Check out nine tips to get the most from your social media video content here. Best social platforms for video content: Facebook, YouTube and Instagram are the top three social media platforms that consumers use to follow brands and want to see brands using more. Get Smoooth with ASAP Rocky – klarna.

Social Media 139

Social Media Media Webinar Metrics Business 139

Hubspot

FEBRUARY 8, 2011

Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). The Super Bowl Social Brand Scoreboard report will look at these key markers for those brands that spent money on Super Bowl ads: Facebook likes/fans.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

FEBRUARY 8, 2011

Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). The Super Bowl Social Brand Scoreboard report will look at these key markers for those brands that spent money on Super Bowl ads: Facebook likes/fans.

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

AUGUST 7, 2012

A 2012 study from Ipsos OTX and Ipsos Global @dvisor revealed that 22% of global internet users said they would purchase from a brand if they saw that a friend liked or followed the brand on a social network such as Facebook or Twitter. 4) YouTube User-Generated Content. 7) Host a Social Media Contest.

Social Media 28

Social Media Creativity Media Landing Pages 28

Biznology

APRIL 10, 2019

It reminded me of the early days of YouTube and the emergence of new channels to create and promote citizen journalism, discover a new breed of web celebs, debate about various topics in an open forum, and the previously unknown ability for us to simply broadcast ourselves to the world from anywhere.

Linkedin 132

Linkedin Video Marketing B2B Marketing B2B 132

Webbiquity

APRIL 4, 2017

Sample review: “An animated video and presentations creator that can be easily exported to YouTube.” Choose videos and photos, select a theme, add music and effects, and publish short movies to share on social networks. Broadcast live audio. ” — HubSpot. Showcase reviews: HubSpot, RazorSocial (Video).

Marketing Automation Services 223

Marketing Automation Services Budget Programs Enterprise Management Video Marketing 223

Hubspot

NOVEMBER 27, 2012

In the last 11 months, there have been tons of updates to our favorite social networks, several of which were extremely relevant for marketers and business owners. In May, Google announced Hangouts on Air to the public to allow people to have hangouts with 9 other people while being broadcasted to an even larger audience.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Oktopost

JULY 28, 2020

Dedicating his entire career to helping B2B companies achieve their sales goals and create meaningful customer relationships through social media, he joins the conversation to confirm that social selling is just selling in today’s digital world. When growing your social network, it’s helpful to think multi-channel.

B2B 103

B2B Multi-Channel Ideal Customer Profiles Linkedin 103

Hubspot

MARCH 20, 2012

We recently reported that, in a study of the over 5,000 inbound marketers where we pitted LinkedIn against Facebook and Twitter, LinkedIn proved to be the most effective social media channel for lead generation -- 277% more effective, in fact. Social proof is a real thing. The possibilities are endless! Recommendations.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28