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Anyword’s ads generated a 946% ROAS for Ted Baker

Anyword

“With Anyword’s help, Ted Baker saw a 29% conversion rate from users who clicked on the ads and then later added items to their carts.” Q4 2020: A Point of Uncertainty. Throughout Q4 of 2020, Ted Baker’s commerce campaigns with Anyword saw a 1,592% return on ad spend (ROAS), as well as an average CPC of $0.21.

ROAS 98
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Anyword’s ads generated a 946% ROAS for Ted Baker

Anyword

“With Anyword’s help, Ted Baker saw a 29% conversion rate from users who clicked on the ads and then later added items to their carts.”. Q4 2020: A Point of Uncertainty. Throughout Q4 of 2020, Ted Baker’s commerce campaigns with Anyword saw a 1,592% return on ad spend (ROAS), as well as an average CPC of $0.21.

ROAS 52
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How to drive and measure success with the right KPIs

Liveintent

RGG, however, was using a lower-funnel KPI to measure success: return on ad spend (ROAS) based on new member revenue. In early 2020, we proposed a new strategy: using a lower-funnel signal to inform the optimization algorithm and more efficiently connect the dots to ROAS. A more elegant approach. The key takeaways.

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Marketing ROI 2020: Best Practices, Formulas, Metrics & Calculator

Martech Advisor

To understand the concept and make it easy for you, we have compiled a set of best practices, formulas, metrics, and calculators to help you effectively measure marketing ROI in 2020. Social Media Marketing: Engagement (post likes, shares, comments), reach, audience growth, impressions, referral traffic, conversion rate.

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Accelerate Agency shortlisted for ‘Best Use of Data’ at the UK Growth Awards 2020

accelerate agency

The aim was to move from a CPA bidding to a ROAS bidding strategy, this would enable the building society to get more “bang for their buck” from aggregator websites, paid search and paid social activities. . Increased Principality’s transaction conversion rate by 650%. Implementation & creativity.

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4 reasons personalization matters now more than ever — and how email can help

Liveintent

” eMarketer · The Ad Platform: Advertising in the Personal, Permissioned Environment of Email | Sep 2, 2020. Buyers reached with this strategy demonstrated a 2x higher conversion rate, allowing Rue Gilt Groupe to exceed its ROAS goals and double its new member conversion rate and order value.

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What is Google Shopping and How Does It Work?

seo.co

As of April 27, 2020, Google Shopping is once again a free platform, allowing any merchant to list their products at no cost. Paid listings pay off as well: Google Product Listing Ads (PLA) Conversion Rates are 30% higher than comparable text ads on desktops. It’s the largest search engine in the world, occupying 87.6%