Four marketing mega trends nobody’s talking about
grow - Practical Marketing Solutions
OCTOBER 3, 2016
Here’s a view of some of the underlying shifts, the marketing mega trends, you need be considering in 2017: 1. These trends will be forcing dramatic change: Information density — You have undoubtedly seen the dizzying statistics about the amount of content flooding the web.
YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign
MARCH 6, 2017
With all that time invested, you can't stop at just embedding the video on a homepage or sharing it on social media and hoping someone watches. Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. Networks.
83 Exceptional Social Media and Marketing Statistics for 2014
APRIL 14, 2014
So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more.
17 Hidden YouTube Hacks, Tips & Features You'll Want to Know About
AUGUST 29, 2016
When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. Well, YouTube took a page out of Facebook's.
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently?
Movies in Your Customer’s Minds: Video Marketing Trends, Take 10
FEBRUARY 24, 2017
As marketing trends go, video is huge. If you’re the VP of marketing at your enterprise, you probably already know that video marketing is a scorching marketing trend. If video isn’t a marketing trend, I’m a tricycle-riding kitten. Your Audience Trusts YouTube.
3 Neglected Content Distribution Trends You Should Test in 2017
DECEMBER 5, 2016
” Swensrud also noted that successful online publishers drive significant website traffic through their email newsletters: Buzzfeed, for example, lists email as one of its top five traffic drivers.
47 Superb Social Media Marketing Stats and Facts
JANUARY 19, 2016
Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1
31+ of the Coolest Social Media, Search and Web Tools of 2010
JANUARY 24, 2011
Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website?
20 More of the Best Social Media Marketing Guides and Tips of 2013
JANUARY 21, 2014
Social media marketing has become an integral part of strategies for maximizing the overall web visibility of an organization. What key trends in 2014 should social media marketers to be aware of? What are the best practices for promoting events through social media?
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? How do the audiences differ across various social networks?
23 (More) of the Best Social Media Guides, Tips and Resources of 2012
DECEMBER 4, 2012
How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ?
50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Social Media Tools.
YouTube Gets Way More Social With Facebook, Google+ Integration
DECEMBER 2, 2011
If you've logged into YouTube in the past day, you may have noticed the video-based social network has undergone somewhat of a makeover. While sleek new designs for the site as a whole, your YouTube homepage , and individual video channels are the main focus of YouTube's changes, there are a couple of new features that should excite you as a marketer, especially if video content is one of your business' fortes. Trending & Popular Videos.
55 (of the) Best Social Media Tips, Tactics and Tools of 2010
FEBRUARY 7, 2011
If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very or “somewhat important to their marketing or business strategy.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Social Media Today.
11 Must-Subscribe Marketing News Blogs and Websites
JULY 20, 2011
The savviest marketers are constantly staying on top of the latest trends and news in marketing. Subscribe to these blogs and websites via email or add them to your favorite RSS reader to stay on the cutting edge of all things marketing!
36 Sensational Social Media Stats and Facts
DECEMBER 1, 2015
Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below.
21 of the Best Social Media Marketing Guides of 2013 (So Far)
OCTOBER 8, 2013
The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” by Social-Hire.
The 24 Best Visual Content Creation Tools
DECEMBER 6, 2016
Design tool for custom images, presentations, and social media graphics. Creately offers desktop and online versions ” — Small Business Trends. Showcase reviews: Snall Business Trends. ” — Small Business Trends. Showcase reviews: Snall Business Trends.
A Shortish History of Online Video
OCTOBER 19, 2016
And it’s no surprise that when the internet rolled around in about the same time frame, it would take less than 30 years for video to become one of the primary, and most exciting uses of this new communications network. YouTube found it.
The 21 Best Content Curation Tools
FEBRUARY 21, 2017
The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Stay up-to-date on the latest trends and industry news by saving content to read later. Social Media Today.
103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)
NOVEMBER 12, 2013
As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. What role does social play in a brand’s overall online visibility? e-Strategy Trends ).
19 More Outstanding Social Media Marketing Guides
JANUARY 13, 2015
While social media marketing has become commonplace, questions about how to optimize the use of social channels and networks, and how to stand out from the crowd, remain. How can different networks be used most effectively for lead generation?
33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). How do we demonstrate the ROI of social efforts?
Making the Case for Content Marketing: Research & Statistics
OCTOBER 27, 2015
Display advertising is getting tougher, so many marketers are finding more fruitful ground through organic, social, email, and native advertising. Further, website conversion rates are almost 6 times higher for content marketing adopters versus non-adopters.
30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year
NOVEMBER 10, 2016
While we realize that successful B2B marketing programs leverage a combination of investments, social media needs to remain in a part of that mix. Social Media Strategy and Budgeting. 82% of marketers agree that social media marketing is core to their business.
39 More (of the) Best Social Media Guides, Tips and Insights of 2011
JANUARY 24, 2012
The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. Social Media Marketing Tips and Tactics.
78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)
AUGUST 16, 2010
With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller.
Successful Industrial Websites Require Part DiY and Part.
Industrial Marketing Today
JUNE 15, 2010
I am referring to updating, maintaining and sometimes marketing their industrial websites. I make my living providing marketing services including designing and marketing industrial websites. Free Website Design Guide: Step-by-Step Guide to Website (re)Design.
How People Spend Their Time Online [Infographic]
JUNE 4, 2012
34.30% of its total population Social networking is the most time consuming activity for an Internet user. A normal Internet user spends around 22% of its time on social networking sites, 21% on searches, 20% on reading content, 19% on emails and communication, 13% on multimedia sites and 5% on online shopping 92% of Internet users have used Internet for sending e-mails and for using search engines. 4 Billion views per day on Video Sharing Website YouTube.
Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
FEBRUARY 7, 2012
Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing?
102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.
The 7 Building Blocks of a Solid Content Marketing Plan
MAY 8, 2016
In addition to a website redesign and repurposing old content, the tax and consulting firm created a content marketing plan with a new vision focused on developing their reputation as subject matter experts. You can conduct thorough trends research through online tools like Google Trends.
Don’t look now. Here come the post-Millennials
grow - Practical Marketing Solutions
OCTOBER 28, 2014
Post-millennials will never have to search or crawl around a website. Who needs a website? This is a generation with YouTube heroes who promote brands and sponsors at every opportunity. What are your thoughts on some of these trends? Who needs a website?
Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
NOVEMBER 28, 2011
Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? companies now use social media for marketing (though the figure varies widely based on size of company)?
Test Your Digital IQ with Mark Schaefer’s Social Media Quiz
grow - Practical Marketing Solutions
AUGUST 19, 2014
How much do you know about social media platforms, facts and trends? Take out a piece of paper and write down your 20 answers to this fun social media quiz! A famous 1999 book prophesized the human-to-human sharing economy that we now know as the social web. a) YouTube.