Zoominfo

MAY 9, 2021

That’s one of the reasons ZoomInfo created WebSights , which enables you to understand which companies are researching your product and retarget them efficiently in campaigns. How to Qualify Web Traffic with ZoomInfo WebSights Historically, a problem with retargeting is the lack of insight needed to qualify and parse out high-value traffic.

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Zoominfo

MAY 18, 2022

What is a ZoomInfo Data Cube? ZoomInfo Data Cubes are very large volumes of data — consisting of millions of either account or contact records — created and supplied to each customer’s specifications. Just as building a home starts with a foundation, building an enterprise database starts with a ZoomInfo Data Cube.

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Zoominfo

MAY 18, 2022

What is a ZoomInfo Data Brick? ZoomInfo Data Bricks are very large volumes of data — consisting of millions of either account or contact records — created and supplied to each customer’s specifications. Just as building a home starts with a foundation, building an enterprise database starts with a ZoomInfo Data Brick.

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Zoominfo Ideal Customer Profiles Marketing Analytics Tools Lead Ranking 130

Zoominfo

JULY 12, 2021

Imagine this scenario: a marketing campaign you develop ends up going to the wrong audience, or a segmentation analysis yields incorrect results because the data wasn’t updated. Imagine that you have searched, found, and enriched data on all C-level leaders at ZoomInfo. Introducing ZoomInfo Webhooks. Where APIs fall short.

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Zoominfo Ideal Customer Profiles Enterprise Management API 130

SalesIntel

OCTOBER 25, 2023

You’ll need to directly compare SalesIntel and other B2B data companies like ZoomInfo to see which is best for your unique circumstances. ZoomInfo and other companies like them have the most contact data. Your ICP is the specific company segments and contact roles you need to power your sales and marketing.

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Zoominfo

AUGUST 22, 2022

Ask any seasoned marketer and they’ll tell you that strong segmentation is the key ingredient to efficient, successful campaigns. While there is no precise recipe to segment audiences, we’re here to help you nail down the fundamentals. While it can be used to help you qualify leads, it’s also an excellent strategy to segment audiences.

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Zoominfo

JANUARY 25, 2022

Fortunately, ZoomInfo customers who use Google BigQuery as their data warehouse will soon find themselves in the fast lane thanks to a new partnership between ZoomInfo and Google Cloud. “Enabling customers to gain superior insights and intelligence from data is core to the ZoomInfo strategy,” ZoomInfo CEO Henry Schuck says.

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Zoominfo

MARCH 6, 2021

When you get customer segmentation right, you not only show leads content that makes sense to them, but you get your audiences excited about buying from you. What Is Customer Segmentation? Customer segmentation is a marketing strategy that organizes buyers into groups. What Are Key Segments in Marketing?

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Segmentation Account Based Marketing Lead Scoring Lead Ranking 204

SmartBug Media

JANUARY 26, 2023

Having rich data also allows you to segment your marketing efforts—for example, as you gather more data, you may notice a huge segment of your highest-paying customers work in education. What Is ZoomInfo, and What Does the ZoomInfo Enrich Integration with HubSpot Do? We’re here to help!

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Zoominfo Hubspot CRM Budget Programs 105

Zoominfo

JULY 22, 2021

Imagine this scenario: a marketing campaign you develop ends up going to the wrong audience, or a segmentation analysis yields incorrect results because the data wasn’t updated. Where APIs fall short Imagine that you have searched, found, and enriched data on all C-level leaders at ZoomInfo.

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Zoominfo Enterprise Management API Bandwidth 130

Zoominfo

FEBRUARY 13, 2019

Enter email list segmentation—the key to successful email marketing. Today’s blog post answers your most pressing questions about list segmentation and explains why you should segment your lists today. The Beginner’s Guide to Email List Segmentation. What is list segmentation? How do I segment my email lists?

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Segmentation Email Marketing Enterprise Management Marketing Automation Services 219

SalesIntel

OCTOBER 20, 2021

ZoomInfo remains the most popular sales intelligence platform but given many of its shortfalls – from poor data quality to high costs, customers are actively looking for better alternatives. Here we make a head-to-head comparison between ZoomInfo and SalesIntel on various benchmarks to see which one of them comes out on top.

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Zoominfo

SEPTEMBER 20, 2021

ZoomInfo changed that by creating access to more data than most organizations could have ever imagined. That’s why I’m excited to announce that ZoomInfo has acquired RingLead, a leader in data orchestration that helps organizations manage their first- and third-party data assets. Free Trial Why did ZoomInfo Acquire RingLead?

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Zoominfo Enterprise Management Work Management Marketing Management 100

DealSignal

FEBRUARY 1, 2024

You’ve probably heard of DealSignal , ZoomInfo, and Apollo, right? Here’s the deal: while ZoomInfo and Apollo have some good points, they also have a few misses, especially in key areas that really matter for businesses. A notable shortcoming of ZoomInfo is the static nature of its database.

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Zoominfo

NOVEMBER 22, 2019

When confronted with the details – database management, customer account segmentation, and content creation – many companies balk and decide that perhaps ABM isn’t the right road after all. In fact, with just a few simple steps, DIY customer data segmentation for account-based marketing is a great way to get started. Sound familiar?

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Account Based Marketing Segmentation Ideal Customer Profiles Work Management 218

Zoominfo

NOVEMBER 4, 2020

We talked a bit about how Zoominfo focuses on growing from within. When it comes to career growth on the SDR team, what we found is that team leaders and managers are prone to helping other SDRs without a direct ask from management,” explains Brian Vital, Vice President of Sales Development, at ZoomInfo. And you’ll see it.

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Zoominfo

MARCH 5, 2021

When you get customer segmentation right, you show leads content that gets them excited about buying from you. What Is Customer Segmentation? Customer segmentation is a marketing strategy that organizes buyers into groups. ZoomInfo MarketingOS Finally, ABM with data you can trust. Australasia or the European Union).

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Segmentation Account Based Marketing Lead Scoring Lead Ranking 100

Zoominfo

SEPTEMBER 5, 2023

Here’s how adding best-in-class ZoomInfo B2B data to your data supply chain can further optimize your AI models to produce new data insight, create realistic simulations, and design novel solutions. Leveraging AI models, these data points can be analyzed and synthesized rapidly, ensuring accurate segmentation.

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Zoominfo

OCTOBER 22, 2020

That was the main message from Founder and CEO of ZoomInfo, Henry Schuck, for the audience at the 2020 SaaStock EMEA conference. Best Practices for Going to Market across Europe There’s a lot of ways to be targeted and segmented. We know what you’re thinking, outbound in EMEA? But let’s talk about the company side first.

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Zoominfo

JANUARY 31, 2018

Enter: email list segmentation—the key to successful email marketing. Today’s blog post answers your most pressing questions about list segmentation, and explains why you should segment your lists today. The Beginner’s Guide to Email List Segmentation. What is list segmentation? Unfamiliar with the term?

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Segmentation Email Marketing Marketing Automation Services Enterprise Management 124

Zoominfo

APRIL 30, 2021

.” — Danny Daly, manager, marketing events at ZoomInfo. Here’s what the data says: According to a recent ZoomInfo survey of approximately 600 sales and marketing professionals, 54% of respondents said their organization hosted virtual events, while 40% stopped hosting events completely after the pandemic began in 2020.

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Trade Show Top of Funnel Acquisitions Enterprise Management 264

Zoominfo

AUGUST 16, 2022

For example, ZoomInfo Waltham is different from ZoomInfo Vancouver. Don’t Choose Between Accuracy And Coverage — Get Both When looking for third-party firmographic data, teams often face a choice between accurate data on a small segment of the market or the broad coverage they need, but with a low degree of accuracy.

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Zoominfo

JANUARY 28, 2021

That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. The hours passed quickly thanks to the seamless blend of both serious sales talk and playful segments that kept the mood upbeat. Henry Schuck interviews ZoomInfo Board Member, Jason Mironov.

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Zoominfo

MAY 9, 2021

That’s one of the reasons ZoomInfo created WebSights , which enables you to understand which companies are researching your product and retarget them efficiently in campaigns. How to Qualify Web Traffic with ZoomInfo WebSights. Case Study: Akrobi doubles pipeline with ZoomInfo WebSights.

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Ideal Customer Profiles Zoominfo High Quality Lead Marketing & Strategy 147

Valasys

MAY 8, 2019

On May 7 th 2019, DiscoverOrg and ZoomInfo announced the launch of their new product, Enrich. Founded in 2000, ZoomInfo has used its diverse portfolio of proprietary technology to become the growth acceleration platform it is today.

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Zoominfo Eloqua Top of Funnel Marketo 49

Zoominfo

SEPTEMBER 30, 2020

It’s incredibly useful to then identify patterns within your segmented customers. With ZoomInfo's new Mobile App, you have fresh, updated information on your key opportunities in your back pocket. link] pic.twitter.com/2zU4Npo3ld — ZoomInfo (@ZoomInfo) January 23, 2020. Segmenting Your Email Lists.

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Ideal Customer Profiles Buyer Personas Planning Zoominfo 264

Predictive Response

JANUARY 3, 2023

One best email marketing is to personalize the content you are sending by implementing a solid list segmentation strategy. With Predictive Marketing, one common strategy for list segmentation is to use the audience data collected from Zoom Webinars, Zoom Meetings , or Eventbrite content. What is List Segmentation?

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Segmentation Planning Blast Campaigns Webinar Metrics 52

Zoominfo

FEBRUARY 13, 2019

That’s why email list segmentation is the key to successful email marketing. Today’s blog post answers your most pressing questions about email list segmentation and explains why you should segment your lists today. What is Email List Segmentation? How is List Segmentation Effective? Unfamiliar with the term?

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Segmentation Marketing Automation Services Enterprise Management Work Management 130

Zoominfo

MAY 23, 2023

Incorporating intent data as a part of a lead scoring model can help accurately segment your leads into high, medium, and low priority groups. Here’s another example from ZoomInfo CEO Henry Schuck. Let’s say we set up an intent signal for “ZoomInfo.” Having ZoomInfo is like having night-vision goggles.

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Intent Data Intent Work Management Marketing Management 130

Zoominfo

JULY 26, 2022

That’s the value of ZoomInfo’s Enterprise API technology. ZoomInfo APIs automatically move our B2B data and intelligence directly into the systems and tools that our customers use every day — like a CRM, marketing automation platform, and sales engagement system. ZoomInfo APIs also enhance the overall data quality.

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Zoominfo

AUGUST 27, 2020

Segment your target audience: One-size-fits all methods to outreach will turn off your audience. How can you attract each unique segment? Why Use ZoomInfo? As a complete sales intelligence solution, ZoomInfo offers features to aid the sales territory mapping process. Who’s your ideal customer?

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Enterprise Management Marketing Management Zoominfo Budget Programs 264

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. They need to generate segmented lists and remove contacts who have opted-out of previous communications. ZoomInfo Salesforce Sync: A Game-Changer.

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Zoominfo

MAY 8, 2020

ZoomInfo’s vast B2B company database can help you find prospects that meet specific criteria. Justin uses ZoomInfo to create filtered searches that specify industry, company size, and geographical location. You can create hyper-specific company search filters in the ZoomInfo platform. Where are those companies located?

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Zoominfo

DECEMBER 23, 2020

As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads. As experts in quality data, here at ZoomInfo we could go on about the benefits of quality data. Improve Your Data Quality.

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Ideal Customer Profiles Zoominfo Verticals Data Hygiene 245

Zoominfo

OCTOBER 13, 2021

At ZoomInfo, we use gift-giving with our customers no matter where they are in the demand generation funnel. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. On average, orders almost doubled.

Sales Management 130

Sales Management Top of Funnel Lead Ranking Marketing Qualified Leads 130

Zoominfo

JANUARY 15, 2021

They divide your audience into segments by directing them to lead magnets that they would be most interested in. link] — ZoomInfo (@ZoomInfo) January 12, 2021. Does your team have the process down? [link] — ZoomInfo (@ZoomInfo) January 12, 2021.

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Lead Generation Lead Ranking Paid Content Lead Scoring 264

Zoominfo

AUGUST 11, 2020

Segmentation: Understanding commonalities within your client base allows you to segment lists. Once you’ve segmented your list of clients (i.e link] pic.twitter.com/JnZ5wnqbnX — ZoomInfo (@ZoomInfo) February 18, 2020. Studying your past closed-won/lost deals can help you visualize your ideal customer.

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Ideal Customer Profiles Profiling Account Based Marketing Buyer Personas 246