operations 
Content Marketing Institute
JUNE 12, 2018
If you want to be taken seriously as a content marketer, stop acting like a member of the PR team. If you want to show that content marketing is a distinct contributor to business results, stop using only PR metrics. Your #contentmarketing dies a little each time you only use PR-centered metrics, says @AnnGynn. That’s reach.
Sprout Social
APRIL 29, 2024
Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. Brand Keywords: This custom search helps you keep track of relevant Twitter/X discussions, even if users don’t tag your brand directly or use specific hashtags.
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Convince & Convert
AUGUST 18, 2010
But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. What’s the hot new trend in social media that we can bring to our clients?
B2B Memes
JUNE 30, 2010
For a movie made nearly 50 years ago, it remains remarkably relevant, not just for its treatment of addiction, but also, surprisingly, for its critique of corporate marketing and PR. Well, uh, part of my job is to, uh, help my client to, um, to think of ways to operate, uh, in a way that the public would, you know, approve.
Thinkers360
APRIL 28, 2024
13 Timothy Snow Snow Digital PR Contact Timothy Snow Score: 36.87 You can add personally authored content, awards and recognition and tag each content item with up to 3 relevant keywords that count towards the leaderboards. Joybert Javnyuy Score: 39.38 12 Kym Hamer Artemis Futures International Ltd Contact Kym Hamer Score: 36.87
Convince & Convert
JULY 15, 2010
It can get complex depending on the size of your social media program, but here are some tips to help make sure you’re managing social operations appropriately: If you are blogging, create an editorial calendar. That can only happen if you know who is doing what. You don’t need to know the what, just the who and when.
Biznology
JANUARY 19, 2018
After years of developing wildly creative PR strategies for D&B NetProspex and Aberdeen Group , she now advises companies large and small on how to create buzz in B2B. Have a look at her case for how to manage PR in the “age of the Kardashians.” The payoff? I’m proud to serve on the BIIA board.
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