Webbiquity

FEBRUARY 2, 2016

Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Consumers hate online ads. 5 General Digital Marketing Stats.

Stats 100

Stats Paid Content Banner Ads Marketing Budget 100

Vidyard

JULY 12, 2021

Looking to get inspired for your next video marketing project? These 25 social media marketing facts will help you figure out where video is today and where it’s headed on social media channels across the globe. Digital marketers are embracing that and using user-generated content in their campaigns.

Social Media 151

Social Media Social Marketing Video Marketing Media 151

Marketing Insider Group

MAY 11, 2020

While companies have relied on traditional marketing strategies for decades, some are still wondering, what is content marketing really? Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. What Is Content Marketing Really?

Paid Content 158

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 158

Top Rank Marketing

OCTOBER 18, 2023

In an age where the allure of artificial intelligence (AI) has captured the attention of so many of us in the B2B marketing industry, the essence of authentic human connection in storytelling is more important than ever. “81% of marketers think content writers jobs are at risk because of AI.

Top of Funnel 110

Top of Funnel B2B Marketing Content Marketing B2B 110

ClearVoice

MARCH 31, 2021

Some things never change, but social media is not one of them. We’re here to help you stay current with all of the latest social media news updates from new features, product releases, and occasional platform glitches. Need to get connected with all the latest updates in social media? Social media updates for Clubhouse.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

Metadata

SEPTEMBER 28, 2022

The life of a B2B marketer is full of decisions. Use image or video ads on Facebook and LinkedIn? That last question is common among B2B marketers—do they look toward the future (video) or stick with what they know (image)? In fact, they’re still shining—and our state of B2B social media advertising report proves that.

Paid Search Agency 52

Paid Search Agency Ads Practices Cost per Lead 52

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. We’re going to explore some of the most asked questions about social media marketing and its costs. What is Social Media Marketing? Click here to explore all social media marketing tools.

Paid Content 52

Paid Content Social Media Pricing Price 52

Launch Marketing

DECEMBER 14, 2022

Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. Looking at the past can be an indicator and measurement of success in B2B marketing. Did they search more generic, broad keywords? Did they search long-tail, specific keywords?

Paid Search Agency 96

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 96

Optinmonster

DECEMBER 4, 2019

To survive as an online business these days, you need to have a solid digital marketing strategy. But where do you start and how do you know which digital marketing best practices are going to result in success for your business? Digital Marketing Best Practices. 83% of marketers say videos give them a good ROI.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

DAGMAR Marketing

SEPTEMBER 13, 2022

Law Firm Marketing Statistics. Law firm marketing should be on your radar if you’ve just started a private practice or want to attract more clients to your established firm. About Law Firm Marketing. We can assure you that lawyer marketing has been an effective lead generation method for many law firms.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. 25 Social Media Facts and Statistics.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Sprout Social

AUGUST 19, 2021

The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. Social commerce is the buying and selling of goods or services directly within a social media platform. Eighty-nine percent of Pinterest users are actively searching for purchase inspiration. The Body Shop .

Stats 126

Stats Examples Tips Top of Funnel 126

Contently

SEPTEMBER 11, 2017

A common mantra at Content Marketing World, the aggressively orange extravaganza held in Cleveland every September, is that marketers need to think more like journalists. But for the past year, I’ve been a journalist trying to think more like a marketer. Content marketing remains obsessed with audience building.

Top of Funnel 164

Top of Funnel Funnel Advertising Content Marketing Digital Marketing Funnels 164

Optinmonster

JULY 28, 2022

Are you wondering how to track marketing campaigns to see what’s actually working? It’s critical to understand just how well your marketing campaigns are converting. In this article, we’ll show you how to track marketing campaigns on your WordPress site using Google Analytics and UTM (Urchin Tracking Modules) tags.

Paid Content 83

Paid Content Campaigns Marketing Analytics Tools Planning 83

Huptech Web

SEPTEMBER 2, 2022

It has been possible for the Internet to accomplish this through social media. billion social media users globally as of January 2022. The top brands are taking advantage of their social media presence to be in the eyes of their potential customers. Statista suggests that there are 3.96

Social Media 52

Social Media Paid Content Paid Search Agency Social Marketing 52

distribion

NOVEMBER 9, 2016

Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver.

Stats 79

Stats Email Marketing Trends Work Management 79

Sprout Social

OCTOBER 10, 2019

The platform has also a hub of activity for marketers looking to land talent, build authority and signal themselves as the go-to pro within their niches. After all, advertising on LinkedIn is definitely a different beast from the likes of Facebook. You have a company email address added and confirmed on your LinkedIn account.

Linkedin 91

Linkedin Paid Search Agency Ads Cost Per Thousand 91

Martech Advisor

NOVEMBER 8, 2019

With the rapid pace of digitalization, mobile advertising will only become more important for advertisers and marketers in the future. Kayla Matthews, explores the basics of mobile ad networks and the different platforms and best practices that the modern marketer can make use of to amplify their advertising.

Cost Per Thousand 57

Cost Per Thousand Pricing Price Cost per Acquisition 57

KoMarketing Associates

JANUARY 27, 2014

While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. For the other 61.4%

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Sprout Social

JULY 25, 2022

Not 100% sure what Instagram influencer marketing is all about? Recent stats say that carousels , Reels and Stories are among the most popular content types for creators. As creators continue to dominate the platform, brands need to know how Instagram influencer marketing works. Sponsored content (#ad or #gifted posts).

Paid Content 106

Paid Content Paid Search Agency Advertising Agencies Top of Funnel 106

sagefrog

NOVEMBER 14, 2023

Many industries are marked by rapid technological advancements, changing regulations, and increased competition and standing out in a crowded market has never been more challenging—or critical. The key to thriving is a multifaceted marketing strategy that aligns with your brand’s core values and resonates with your target audience.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

Mailmunch

APRIL 27, 2021

What is Video Advertising? . Video advertising is the displaying of promotional content either inside online video content or as standalone ads. Video ads placed inside online video content can be displayed before, during, or after a video stream, known as pre-roll, mid-roll, and post-roll. .

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Sprout Social

FEBRUARY 24, 2022

Now, in some fields at least, there’s more room for creativity and personality in these one-sheeters—cue a collective sigh of relief for anyone creating a social media resume. When it comes to the bustling field of social media, it pays to stand out. Then, download our social media resume template to put these tips into action.

Social Media 101

Social Media Template Media Cross-Selling 101

Optinmonster

FEBRUARY 11, 2024

The stats are clear: 20% of businesses never make it past the first year , and a whopping 50% don’t make it to year five. You’ll know the best growth hacks to beat those stats and create a strong, growing business by the end. Best of all, email marketing is affordable. How can you avoid becoming one of those?

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Content Standard

FEBRUARY 2, 2023

If you can’t take the 10 min to read this in its entirety, get the tl;dr: Generative AI has progressed to the point of generating content with enough proficiency to rival human creators. For me, this whole debate only underscores the longstanding fact that there aren’t really shortcuts to creating top-tier marketing content.

Marketing AI 115

Marketing AI Lead Ranking Generation Paid Search Agency 115

KoMarketing Associates

FEBRUARY 12, 2019

B2B marketers get a bad rap. If you do a search for “B2B versus B2C marketing,” you’ll immediately see a bunch of articles about how B2B marketers “lag” behind B2C marketers. Then you’ll find more articles about how “B2B marketing is boring.” Or “what B2B marketers can learn from B2C marketers.”.

Work Management 121

Work Management B2B Marketing Marketing Management Peer-to-peer 121

Martech

AUGUST 17, 2021

Since inception in 2015, the Search Engine Land Awards has recognized exceptional marketers on an annual basis — showcasing their oustanding work, providing well-earned exposure in coverage and interviews, and bestowing upon them the highest honor in search. ” – Brad Geddes. ” – Greg Sterling.

Paid Search Agency 109

Paid Search Agency ROAS Case Study Case Studies 109

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? B2B marketing can be complicated; buyer journeys are messy. You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

Social Media 111

Social Media Paid Content Social Marketing Media 111

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. onlineoptimism.

Campaigns 138

Campaigns Examples Design Planning 138

SnapApp

NOVEMBER 26, 2018

Demand generation is a rapidly changing field, but it is also critically important to support the rest of your marketing activities further down the funnel. That’s why we put together these demand gen stats for you—to set your strategy up right so that your pipeline doesn’t become a ghost town come Q2. . source ).

Stats 59

Stats Webinar Metrics Demand Top of Funnel 59

EveryoneSocial

FEBRUARY 26, 2019

Below, you’ll learn how to amplify your B2B content marketing strategy to help you grow your company’s reach, drive more quality leads, and boost web traffic. You’ve probably come across discussions as to whether content marketing is a waste of time in the current climate of the internet. Search Engine Journal ).

Paid Content 76

Paid Content B2B Marketing Marketing & Strategy Enterprise Management 76

Unbounce

JANUARY 13, 2022

But as we look back at the past year, it’s clear that we’re still trying to navigate these uncharted waters—especially folks marketing for small businesses. 7 Marketing Trends You Gotta Know About For Your 2022 Strategy. More privacy regulations are on the horizon—here’s how to pivot your paid advertising strategy.

Jigsaw 144

Jigsaw Landing Pages Copywriting Paid Search Agency 144

ConvertKit

JUNE 21, 2021

After all the work you put into creating your incredible product, you need a proper marketing plan. The stats don’t lie —your email list is your business’s most valuable asset with an ROI of $35 for every $1 spent. The ability to launch a product without worrying about social media algorithms limiting your reach ( and sales ).

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribution formats that let your ideas work their magic.

Content Marketing 103

Content Marketing Microsite Planning Paid Search Agency 103

Hubspot

AUGUST 8, 2019

Marketing, in essence, is about delivering solutions to those who might benefit from them. Historically, marketers have had a difficult time using data to correctly identify and target their audiences. Here, we're going to explore what behavioral marketing is and why it could make a huge difference for your business.

Paid Content 101

Paid Content Examples Marketing Budget Marketing Automation Services 101

Sprout Social

MARCH 27, 2019

Should you be using Quora for marketing? More than 300 million monthly users are scouring Quora at any given time and now marketers have a variety of ways to reach them. However, just like any social marketing campaign, you’re going to need a strategy. Here’s your guide on how to use Quora for marketing.

Paid Content 98

Paid Content Paid Search Agency Cost per Acquisition Work Management 98