article thumbnail

How to Get How to Get Started With SMS Marketing

Vision6

SMS marketing can deliver powerful results in a cost-efficient way. Despite this, some marketers are still hesitant to dip their toes in, due to the myths and misconceptions surrounding SMS marketing. We’ll be diving into how SMS marketing works and the best ways to engage with your customers. What is SMS marketing?

SMS 52
article thumbnail

Marketing Automation for Education

ClickDimensions

Email marketing is just one method of communication, but stats show that SMS marketing also shouldn’t be ignored, especially for younger generations. Did you know SMS marketing has an average open rate of 98%? This example is just one of the many ways automated follow ups can be used for educational institutions.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Medium is the Message: Best Practices Guide to SMS Marketing

Act-On

SMS (Short Messaging Services) is a daily communication channel for nearly 65% of the global population. Though many people have now grown up with SMS technology at their fingertips, it is only recently evolving as a key part of marketing and communication strategies for both B2B and B2C businesses. Immediacy SMS alerts are immediate.

SMS 184
article thumbnail

Customer Retention Marketing: Building Loyalty to Grow Your Business

SmartBug Media

It is essential to ensure that your customer has a positive experience waiting for their order to arrive. This is a huge part of the journey; your customer is trusting that you will continue to deliver them a positive experience. This Wonderment automation presents a huge potential for increasing revenue.

Loyalty 97
article thumbnail

How to Test and Optimize Email Flows in Klaviyo

SmartBug Media

When it comes to testing SMS and email flows, every test falls under one category: A/B testing. Several factors can contribute to this test, such as demographics, professional position, and age. SMS versus Email. SMS marketing and email serve similar purposes, but there are nuances to each. Click rate.

article thumbnail

10 Email Marketing Trend Predictions from the Experts

Litmus

“We’ll see more email marketing teams taking on other channels, managing and reporting on SMS and push, especially in a mobile-first world. Email marketers are in the best position to own and adopt these emerging channels with their experience, and with the parallels in strategy and execution.

article thumbnail

Humanity-Infused Marketing: 6 Martech Tools/Techniques That Enable Connection

ClearVoice

An article by MarTechAdvisor explains that “interactive email content increases the click-to-open rate by 73 percent and adding videos to your email content can boost click rates up to 300 percent.” SMS personalized outreach. So, how can you get started sending appropriate marketing messages via text message?