ClearVoice

JANUARY 8, 2024

Without clearly defined, targeted keywords, you cannot hope to rank well on SERPs. That’s why practices like keyword stuffing have fallen by the wayside (in fact, keyword stuffing will likely tank your ranking if you use it) in favor of creating quality content that incorporates short-tail and long-tail keywords in a meaningful, organic way.

Keywords 52

Keywords Long Tail Marketing High Quality Lead Work Management 52

Optinmonster

DECEMBER 20, 2023

Let’s chat about long-tail keywords. So, a quick look at the SERPs can reveal a lot. Once, while researching for a OptinMonster’s blog, I focused on informational and commercial intent. How to conduct a SERP analysis? Let’s dive into the five essential steps to choose the best keywords for your SEO strategy.

Keywords 93

Keywords Paid Content SEO Lead Scoring 93

Brightedge

JULY 1, 2020

5 min read While SEO and PPC are unique channels that both work well alone, combining insights and data from the two for greater results and more visibility can help your overall digital marketing strategy and help increase your ranks in the SERPs. What is the difference between SEO and PPC? When to use SEO and PPC together?

SERP 75

SERP PPC Top of Funnel SEO 75

ClickZ

JULY 16, 2021

Keyword difficulty (KD) is an essential metric to assist marketers in formulating an effective SEO strategy for reaching the top of search engine results pages (SERP). Whereas keywords with a higher KD score will typically have far more competition in search results, making it much harder to appear near the top of SERPs in the short term.

Lead Scoring 141

Lead Scoring Lead Ranking Keywords SERP 141

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

The Lead Agency

JUNE 20, 2019

With SEO, your ultimate goal is to rank well on search engines so that you’re able to drive organic traffic to your site from the search engine result pages (SERPS). How do I Find Long Tail Keywords? It’s quick and easy to find long tail keywords with SEM Rush’s free keyword research tool. Did you know that?

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

Top Rank Marketing

FEBRUARY 5, 2024

If you want to earn high SERP rankings and drive the right audiences to your content in a digital environment where everybody’s churning out content like there’s no tomorrow, you’re going to have to find a way for your content to rise above the rest. The content serves as a valuable asset in supporting various stages of the customer journey.

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

seo.co

NOVEMBER 22, 2021

And if big-name businesses are willing to fight you for prime SERP real estate , they’ll put in more resources to get those expensive keywords to work for them. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Brandpoint

MARCH 13, 2023

A fast-loading website, keyword research, high-quality content that directly addresses the top questions of your ideal customers — these are the key elements of a manufacturing SEO strategy. Together, they boost your site’s search engine ranking performance (SERP), funneling more potential customers to your brand.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

Contently

MARCH 14, 2023

In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. Used cars” is a short-tail keyword people might use if they are looking for trending data.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Navigate the Channel

DECEMBER 20, 2023

Expanded SERP Real Estate: Dominating the search engine results page (SERP). Understand Keyword Research Keyword research is the foundation of effective keyword selection. Expand with Long-Tail Keywords: Long-tail keywords are longer and more specific search queries.

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Top Rank Marketing

OCTOBER 30, 2023

SERP (Search Engine Results Page): The page that displays the results of a user’s search query. Ranking higher on the SERP increases the likelihood of your content being clicked and visited. Long-Tail Keywords: Longer and more specific keyword phrases that typically have lower search volume but higher intent.

Search Marketing 117

Search Marketing SEO Mobile Advertising Long Tail Marketing 117

Adobe Experience Cloud Blog

JANUARY 9, 2020

Featured snippets are one of the most sought after spots on Google search engine results pages (SERPs). The average voice search query is about 29 words long. You perform a search on your mobile device, and the web page is taking too long to load. Tip #5: Long-Tail Keyword Research. Why is that?

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Moz

APRIL 29, 2019

There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. Each of these features are keyword goldmines — all three of them link to new SERPs from terms that are semantically related to the searcher’s original query.

SERP 61

SERP Keywords Ad Building Stats 61

Contently

FEBRUARY 8, 2023

In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Related topics and queries can be especially helpful for identifying alternatives to keywords with a lot of competition for top positions in Search Engine Results Pages (SERP). Another challenge?

Marketing AI 173

Marketing AI Trends Google SEO 173

Webbiquity

OCTOBER 27, 2020

The way to do keyword research is drastically different for voice searches and regular searches. In fact, it was found that text searches are most commonly one to three words long. Voice-based searches, on the other hand, are often over seven words long. Image credit: Moz. Image credit: SEMrush. Leverage Schema Markup.

Optimization 253

Optimization Marketing & Strategy FAQ Long Tail Marketing 253

Conductor

MARCH 29, 2022

consumers tried different websites or brands during the pandemic, and most of them expect to keep using them long after the pandemic. In this section, we analyze the market share and SERP volatility for eCommerce-related searches from 2020 through 2022, revealing some surprising trends. In fact, a full 75% of U.S. Conclusion.

eCommerce 115

eCommerce Paid Content Features Trends 115

Moz

JANUARY 24, 2019

Posted by TheMozTeam From carousel snippets to related searches to “People also ask” boxes and “People also search for” boxes , the Google SERP is jam-packed with features that not only aid in keyword list creation but can help you better understand the topics your unique search landscape is structured around.

SERP 51

SERP Features Long Tail Marketing Keywords 51

KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. From there, plug in your theme (we focused on “content marketing” in the above example) to a keyword research tool to see what types of related queries have volume. You will be presented with a number of “long-tail” keyword phrases that relate to the theme.

SEO 141

SEO Long Tail Marketing SERP Content 141

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). Google’s New SERP and Search Generative Experience (SGE) Google’s new AI search experience, Google Search Generative Experience (SGE), integrates AI into the SERP. Funnel Envy can help. The magic balance? Combine them both!

Paid Content 62

Paid Content PPC Traffic SEO 62

ClearVoice

APRIL 12, 2022

You can typically research search queries using the same SEO research tools you would use to research keyword phrases. Research your competitors and notice how their content ranks on search engine results pages (SERPs). Long-tail keyword phrase: golden retriever breeders in Ohio. That depends.

SEO 52

SEO Long Tail Marketing Top of Funnel SERP 52

Brightedge

MARCH 1, 2024

Since users must wait for SGE results to render, they spend more time viewing the search engine results page (SERP), and they might opt to skip hitting the "generate" button, bypassing the SGE result. This functionality enhances the ability for users to conduct comprehensive top-of-funnel research without leaving the search page.

Long Tail Marketing 52

Long Tail Marketing Opt-out Opt-in User-Generated Content 52

KoMarketing Associates

APRIL 1, 2020

But even before these recent trends facing business, research indicated that marketing professionals were prioritizing trusting relationships with customers. Blog Posts supporting long-tail keyword opportunities. Comprehensive Company Information. A post shared by KoMarketing (@komarketing) on May 31, 2019 at 10:22am PDT.

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

Brightedge

NOVEMBER 30, 2021

Commercial Search Intent: this type of search intent is to investigate or research something with the aim of eventually completing a transaction of some kind. Analyze SERP Results for Your Primary Keyword. After checking your primary keyword in the SERP, you can start to brainstorm keywords to build out your keyword cloud or cluster.

Keywords 52

Keywords Intent Long Tail Marketing SERP 52

Method and Metric

DECEMBER 4, 2019

When it comes to online, understanding who is beating you in the SERPs and why helps you to develop your strategy using the data collected. A competitor analysis is simply finding out which domains are ranking higher than you in the SERPs (eg. Who might be dominating the SERPs today may not be the same in a few months.

Analysis 87

Analysis SERP SEO Domain 87

Convert

JANUARY 17, 2024

An abundance of quick answers in Google’s SERPs has been here for a while but most people were still engaging with search results. Ask ChatGPT (and Alternatives) This is something I have started doing for just about any of my clients: I have a long discussion with ChatGPT about what it knows about their business and their competitors.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

KoMarketing Associates

MAY 14, 2019

You’ve spent all of this time researching and writing blog content that offers your audiences extremely valuable information. Blog optimization includes everything from proper page tagging to keyword research and usage, heading updates, cross-linking and much more. Consider the longer tail terms that are most relevant to the post.

Optimization 121

Optimization Tactics Lead Scoring Lead Ranking 121

Webbiquity

SEPTEMBER 5, 2017

Great SEO can get sites to the top of organic search rankings, provide valuable traffic from long-tail or high-traffic keywords and play a crucial role in driving growth to your company. SEO strategies are often thought of as long-term and sustainable approaches to digital marketing. Guest post by Max DesMarais.

PPC 270

PPC SEO Paid Search Agency Click Rate 270

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. SEMRush allows you to conduct extensive keyword research, keyword rank tracking, site audits, traffic analysis, and more.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing SERP 100

SmartBug Media

FEBRUARY 5, 2020

Search engine optimization has come a long way over the past 25 years. Long gone are the days of publishing high volumes of low-quality, wafer-thin content and expecting your search engine rankings to increase. Research: Demonstrates authority. Keyword research helps you: Determine what topics people are talking about.

SEO 87

SEO Tips SERP Content 87

Animalz blog

MARCH 8, 2023

When is the time and expense—the research and interviewing, editorial review, structuring and optimisation, UX and design—worthwhile? Generic SEO content won’t cut it for an audience of C-suite buyers: you need opinionated , expert content based on solid research and interviewing. Many SERPs are highly-contested.

Lead Ranking 85

Lead Ranking SERP Long Tail Marketing Keywords 85

seo.co

FEBRUARY 10, 2020

SEO is a long-term strategy, and a competitive one; it takes time to develop the authority necessary to reach rank one, and even more time to usurp your top competitors, who are already sitting at rank one. In other words, there’s no formula for how long it takes to reach rank one; it all depends. How Long to Reach Rank One?

Long Tail Marketing 105

Long Tail Marketing Google Domain SERP 105

Marketing Insider Group

FEBRUARY 1, 2021

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. Source: Pew Research. Consideration: Next, the buyer conducts extensive research to compare solutions and explores different avenues for solving the problem. In 2019, 90% of all U.S. Prospects in this stage are ready to buy.

Buyer Intent 359

Buyer Intent Intent Work Management Marketing Management 359

accelerate agency

MAY 17, 2022

A buyer or customer persona is a well-researched representation of your ideal customer. Creating a customer persona is an exercise in research. Keyword research is a crucial part of content marketing and SEO. Those two types are called ‘head’ and ‘long tail’ keywords. There’s a lot of complexity involved.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

accelerate agency

MAY 17, 2022

A buyer or customer persona is a well-researched representation of your ideal customer. Creating a customer persona is an exercise in research. Keyword research is a crucial part of content marketing and SEO. Those two types are called ‘head’ and ‘long tail’ keywords. There’s a lot of complexity involved.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

Conductor

AUGUST 16, 2022

This can decrease the organic value of both pages and hurt each page’s ability to rank for a particular keyword within the organic SERPs. If two of your pages rank in the top three organic SERP results, your ranks aren’t necessarily getting hurt. As a result, one or more of your pages are underperforming in the organic SERP.

Keywords 80

Keywords Enterprise Management SERP Long Tail Marketing 80

Adobe Experience Cloud Blog

AUGUST 17, 2017

However, new research on consumer sentiment on Google shows that 43.5% There are a number of factors that influence a user’s search engine results page (SERP). Focus on Long-Tail Keywords: It is estimated that up to 80% of searches are long-tail keywords. Country: Location is a major factor.

Long Tail Marketing 134

Long Tail Marketing SEO Personalization Lead Scoring 134