Conductor

NOVEMBER 18, 2021

There’s a variety of benefits to focusing on long-tail keywords while developing a long-term strategy for head terms. In a study, Conductor found that once a long-tail searcher arrives at the website, they convert at a rate more than 2.5x What are long-tail keywords? Examples of long-tail keywords.

Long Tail Marketing 80

Long Tail Marketing Keywords Lead Ranking Lead Scoring 80

Scoop.it

MARCH 21, 2023

To win SERPs in 2023, we need to write content for people but, at the same time, make it look high-quality for search engines. For a positive interaction with your content, craft it to match user search intent. Long-tail: About 40% of all search traffic comes from them.

SERP 109

SERP Long Tail Marketing Dwell Content 109

sagefrog

OCTOBER 29, 2024

It adapts conventional SEO techniques and positions content to be synthesized directly into the AI responses. While conventional SEO boosts a site’s rank on SERPs through keywords and backlinks, GEO focuses on optimizing content so that AI-driven engines reference it in responses to user queries.

Optimization 64

Optimization Generation Long Tail Marketing User-Generated Content 64

Webbiquity

SEPTEMBER 5, 2017

Great SEO can get sites to the top of organic search rankings, provide valuable traffic from long-tail or high-traffic keywords and play a crucial role in driving growth to your company. Guest post by Max DesMarais. However, there is one pitfall to all the hard work that goes into ranking at the top organically.

PPC 270

PPC SEO Paid Search Agency Keywords 270

Adobe Experience Cloud Blog

JANUARY 9, 2020

Featured snippets are one of the most sought after spots on Google search engine results pages (SERPs). Not only do featured snippets hold position 0 , but they tend to answer the question or search query in the best way (in Google’s eyes). The average voice search query is about 29 words long. Why is that?

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Marketing Insider Group

MARCH 22, 2021

Focused: Stick with a single main topic (usually a question or long-tail keyword) and dig into the details with subheadings. Have you ever clicked on a top search result excited to learn something only to see 200 words of generic blabber across your screen, wondering how it even placed in SERPs?

Top of Funnel 359

Top of Funnel Paid Content Lead Scoring Lead Ranking 359

Contently

MAY 18, 2018

One way to get there is to focus on long-tail keywords, which refers to niche and less competitive search terms. With a long-tail mindset, you’ll develop a level of expertise that generalists can’t match when they answer random questions for a wide audience. To know your audience.

SEO 168

SEO Long Tail Marketing CMS Development SERP 168

Marketing Insider Group

NOVEMBER 13, 2023

” A paragraph or list snippet that succinctly answers these questions can position you as a trusted source right from the start. Consider long-tail keywords and questions that users might ask. Think of questions like “ What is content marketing ?” ” or “ Why is SEO important ?”

Features 311

Features Marketing Agencies 2 Dwell Marketing Agencies 1 311

Marketing Insider Group

FEBRUARY 1, 2021

Moz’s Keyword Explorer and SERP Analysis tool allows you to analyze competitor rankings for target keywords. If you’re a new business or in a highly competitive industry, focus on targeting long-tail keywords. Your goal is to get viewers to position your brand as a trustworthy industry source. Consideration Stage.

Buyer Intent 363

Buyer Intent Intent Work Management Marketing Management 363

Marketing Insider Group

OCTOBER 3, 2023

Though effective SEO is a long-term play, we’ve got the best SEO tips to immediately improve your page position. If you have a newer site or don’t already have a strong page, use long-tail keywords and choose the “ low-hanging fruit.” Dig into these suggestions and use them to start rising through the rankings today.

Lead Ranking 328

Lead Ranking Lead Scoring SEO Tips 328

Single Grain

DECEMBER 30, 2019

In other words, it increases a website’s visibility in the SERPs which leads to more organic traffic to your website. Well, for starters, the share of organic search results will continue to gradually decline as more ads rule the SERPs. The search engine results pages (SERPs) are not the same as they used to be even a few years ago.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

ClickZ

JULY 16, 2021

Keyword difficulty (KD) is an essential metric to assist marketers in formulating an effective SEO strategy for reaching the top of search engine results pages (SERP). Whereas keywords with a higher KD score will typically have far more competition in search results, making it much harder to appear near the top of SERPs in the short term.

Lead Scoring 141

Lead Scoring Lead Ranking Keywords SERP 141

KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. You will be presented with a number of “long-tail” keyword phrases that relate to the theme. While these terms might generate less traffic than generic keyword phrases, focusing a piece of content on one might give you a better chance of appearing on the first page of SERPs.

SEO 141

SEO Long Tail Marketing SERP Content 141

Contently

FEBRUARY 8, 2023

Related topics and queries can be especially helpful for identifying alternatives to keywords with a lot of competition for top positions in Search Engine Results Pages (SERP). Such long-tail keywords found through Google Trends are easier to rank for.

Marketing AI 199

Marketing AI Trends Google SEO 199

Contently

MARCH 14, 2023

In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. Similarly, if someone posts a positive review of your brand on their website, ask them for a link.

SEO 176

SEO Content Marketing Tips Long Tail Marketing 176

Adobe Experience Cloud Blog

JANUARY 25, 2018

That’s why you’ve spent the last year trying to either climb your way through the rankings or maintain your current position. If video is encouraging engagement , that’s at least partly why it’s winning on the SERP. To prepare for that, target long-tail keyword phrases that sound more conversational. Image Source ).

Lead Ranking 134

Lead Ranking Lead Scoring SEO Long Tail Marketing 134

Single Grain

OCTOBER 6, 2020

Why You Should Use Long-Tail Keywords in Your SEO Campaign. * Does Adding a Section Help a Post Rank for Long-Tail Keywords? Additionally, we often talk about adding sections to a blog post to make it rank for more long-tail keywords and increase traffic.

Case Studies 111

Case Studies Case Study Traffic Long Tail Marketing 111

Brightedge

JULY 1, 2020

5 min read While SEO and PPC are unique channels that both work well alone, combining insights and data from the two for greater results and more visibility can help your overall digital marketing strategy and help increase your ranks in the SERPs. Use them both together to achieve as much real estate in the SERPs as possible.

SERP 75

SERP PPC Top of Funnel SEO 75

Convince & Convert

JUNE 6, 2013

When the title matches, in some way, what the search engine user has entered, it’s what gets presented in the search engine result page (SERP). A tactic that has proven enormously effective for generating interest in my services is to position myself as an expert by contributing guest posts at great websites like Convince and Convert.

Keywords 132

Keywords Long Tail Marketing Blogger Content 132

Orange Owl Blog

MARCH 7, 2025

Immediate Visibility Unlike organic SEO, which takes time to yield results, PPC ensures instant visibility on search engine results pages (SERPs) and social media feeds. Running targeted ads on Quora can position a brand as an authority in its niche while driving high-quality traffic. SEMrush / Ahrefs Find competitor keywords.

PPC 52

PPC Enterprise Management Advertising Advertisements 52

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

KoMarketing Associates

JUNE 1, 2016

Advertisers who were happy appearing somewhere on the search engine results page will have to decide if it’s worth increasing their bids to remain at the top of the SERP. One potential benefit is the Baidu SERP will be significantly less crowded. The top four paid ads will stand out, which could improve CTR and overall ad performance.

Cost Per Click 120

Cost Per Click Paid Search Agency PPC B2B Marketing 120

seo.co

MARCH 14, 2022

Prioritize Long-Tail Keywords. It’s easier to search for long tail keywords when you can just speak and don’t have to type. This is also a great place to store long-tail keywords. Plus, a featured snippet holds the first position in the search engine results pages (SERPs).

Optimization 119

Optimization Marketing Websites Long Tail Marketing Amazon 119

Content Standard

MAY 22, 2024

Understanding SGE SGE leverages generative artificial intelligence (GenAI) to analyze search queries and provide AI-generated answers and source recommendations directly on search engine results pages (SERPs). Imagine you’re searching for a quiche recipe. Craft engaging, multimedia experiences: Don’t limit yourself to text!

Marketing AI 104

Marketing AI Long Tail Marketing Multi-Channel SERP 104

Convince & Convert

APRIL 1, 2015

A whole host of other factors have sprung up to dethrone keywords from their venerable position at the helm of SEO for years. Meta description : A meta description is that snippet of information that appears under a search result on a SERP and tells the user what the page is all about. Image via RankWatch.

Keywords 166

Keywords Lead Scoring Lead Ranking SERP 166

seo.co

MAY 4, 2021

This 0 position text offers a quick answer to the question being searched while also providing a quick link to the corresponding page. It is an excellent opportunity to present your content at the top of the search results page, even if the rest of your site is positioned lower in the results. Featured Snippets.

Features 98

Features Long Tail Marketing SEO SERP 98

Single Grain

JUNE 26, 2020

The better Google is at answering queries within the SERPs, or directing users to ads instead of organic listings, the more money it makes. The SERPs are changing (and for most of us, not for the better). These are the 16 main features that come up in Google's SERPs: How are they changing? By: Disguising ads. We work harder.

Traffic 145

Traffic Paid Content SEO Organization 145

seo.co

FEBRUARY 10, 2020

Ahrefs conducted a study examining the average age of top-ranking pages, as an indication of how long it took to reach that rank. To do this, they pulled in 2 million random keywords and looked at data for the top 10 ranking search engine results pages (SERPs) for each of them. months, or about 100 days. months, or about 100 days.

Long Tail Marketing 105

Long Tail Marketing Google Domain SERP 105

seo.co

JULY 28, 2020

Position and Click-Through Rate (CTR). + Organic traffic, put simply, is traffic that comes from Google and other search engines’ search engine results pages (SERPs). Will you use a combination of head keywords and long-tail phrases? These pages also serve as material that can rank in SERPs. Table of Contents.

Traffic 109

Traffic Paid Content Organization Lead Scoring 109

accelerate agency

MAY 9, 2020

SERP results are crucial to the online success of any business. That’s why boosting SERP results is a key aim of SEO. Worthwhile results can only come through hard work over a long period of time. If you’re already putting in that hard work, there are some actionable tips that can make a swift difference to your SERP rankings.

SERP 52

SERP Long Tail Marketing Dwell Keywords 52

Content Standard

JUNE 25, 2023

Second, the implications of generative AI being embedded in search engine algorithms and Search Engine Results Pages (SERPs). The sheer volume of online content being generated with AI will raise the bar for what it takes to make it onto SERPs. Will search engines stop ranking our content in favor of a direct response experience?

SERP 96

SERP SEO Generation Long Tail Marketing 96

Single Grain

FEBRUARY 19, 2020

” Now, only the highest-quality content will get the top ranking in Google's SERPs. Google’s position is that it can’t be optimized for. In other words, you have to hit those long-tail queries and, most importantly, ensure that your content is ranked in the top three spots for those queries. The Power of Video.

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

Moz

OCTOBER 19, 2020

Posted by AndrewDennis33 There’s gold in them thar SERPs…gold I tell ya! Search engine results pages (SERPs) are the mountains we’re trying to climb as SEOs to reach the peak (number one position). The three main areas of research that SERP analysis can benefit are: Keyword research Content creation And competitive analysis.

SERP 59

SERP SEO CTR Long Tail Marketing 59

Orange Owl Blog

DECEMBER 16, 2024

8: Optimization for Featured Snippets and Other SERP Features Insight: Securing a position in Googles featured snippets will significantly increase visibility and traffic. Focus on long-tail keywords that are highly specific to the niche, and create highly specialized content that addresses unique pain points within the industry.

Enterprise Management 52

Enterprise Management Marketing Management Trends SEO 52

Brightedge

MARCH 31, 2022

Knowing what not to do is just as important as having an effective positive approach for driving traffic from organic search. Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words. Google Hates Pop-Ups.

Lead Ranking 105

Lead Ranking Lead Scoring Long Tail Marketing SEO 105

Single Grain

OCTOBER 27, 2020

Even if they aren’t direct competition for immediate customers (a dentist office in Denver versus yours in Manhattan), they can still be considered industry competitors who can give you insight on smart strategies, or they might be hitting the top spots for the long-tail keywords you want to target. Tools that Can Help .

Paid Content 136

Paid Content Research Acquisitions Lead Ranking 136

Hubspot

MARCH 15, 2018

Blogging helps boost SEO quality by positioning your website as a relevant answer to your customers' questions. Focus on 1–2 long-tail keywords that match the intent of your ideal reader. A good rule of thumb is to focus on one or two long-tail keywords per blog post. Why long-tail keywords?

SEO 101

SEO Optimization Long Tail Marketing Lead Ranking 101