KoMarketing Associates

AUGUST 22, 2017

A few weeks back a marketing leader from a B2B software organization challenged KoMarketing to review their website for SEO opportunities. There is very little low hanging fruit in the SEO landscape. Established sites lacking SEO focus may benefit from a refined keyword strategy coupled with on-page optimization.

SEO 121

SEO Long Tail Marketing B2B Marketing & Strategy 121

Webbiquity

MARCH 30, 2021

Utilize Voice Search for Local SEO and Lead Generation. This makes voice search optimization an important component of SEO strategy. With strong underlying links between SEO and voice assistants, voice search can effectively be leveraged for generating local leads. You can connect with him on Twitter or LinkedIn.

Lead Generation 262

Lead Generation Marketing Automation Services Trends Marketing AI 262

KoMarketing Associates

DECEMBER 13, 2018

In this post, I’ll highlight 12 tips that will help you write better SEO content to achieve your keyword ranking and traffic goals: Choose the Right Topic. To be successful, your content must have a purpose – for SEO content, that purpose is to bring more organic traffic to the site. Assign a Keyword Target.

SEO 128

SEO Top of Funnel Tips Lead Scoring 128

Convince & Convert

APRIL 20, 2010

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Webbiquity

OCTOBER 27, 2020

Use Conversational Keywords. The way to do keyword research is drastically different for voice searches and regular searches. When optimizing for voice searches, you need to concentrate on conversational keywords. To find such keywords, you can use a keyword research tools like SEMrush and head to the Keyword Magic Tool.

Optimization 254

Optimization Marketing & Strategy FAQ Long Tail Marketing 254

Televerde

MAY 13, 2024

Top-of-the-funnel marketing strategies include SEO, content marketing, email marketing, PCP ads, trade shows, and social media (among others). Target Long-Tail Keywords The success of your content strategy will hinge largely on how well you rank on search engines. B2B buyers are no exception.

Top of Funnel 52

Top of Funnel Marketing Funnels Ideal Customer Profiles Marketing Automation Services 52

Martech Advisor

AUGUST 22, 2019

Find out how to optimize your website for greater visibility on search engine results pages (SERPS) using 19 of the best free SEO tools. Smarter search engine optimization (SEO) can help your website rank higher on Google search and drive high organic traffic volumes. This is where dedicated SEO tools can help.

SEO 85

SEO Long Tail Marketing Tools SERP 85

Hubspot

APRIL 2, 2018

Here's a cliche among digital marketers: Search engine optimization (SEO) isn't what it used to be. Here's a true statement you don't hear as often: Your SEO strategy for 2018 shouldn't focus on keywords. These days, most businesses understand the basic concepts of SEO and why it's important. What Is SEO Strategy?

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

Scoop.it

MARCH 21, 2023

2023 is outside, and most digital marketing specialists understand that today’s SEO is more than keywords in content and tons of backlinks from other resources. In this article, you’ll find SEO writing tricks to use in content for both a user and a search engine to love it.

SERP 81

SERP Long Tail Marketing Dwell Content 81

Optinmonster

AUGUST 25, 2022

An SEO audit is the perfect place to start. Fortunately, an SEO audit can show you how you’re doing and what needs to be improved. In this article, we’ll go over everything you need to know about SEO audits so you can do one yourself any time you need to. Why Do I Need an SEO Audit? Best SEO Audit Tools.

Traffic 75

Traffic SEO Long Tail Marketing Lead Scoring 75

Convince & Convert

JUNE 6, 2013

Keywords, keywords, keywords. That’s one way to use keywords—cram ‘em into your article or page. The best way is to use keywords in your headline. But I can help myself and this website by practicing some smart keyword research. For this post, the idea is essentially to give a lesson in SEO.

Keywords 136

Keywords Long Tail Marketing Blogger Content 136

seo.co

APRIL 1, 2021

When you think of doctors, the term search engine optimization (SEO) doesn’t usually come to mind. The truth is, if you’re a doctor operating your own practice, or a partner in an existing practice, then SEO is one of the first things you should think about. The Purpose of SEO for Doctors.

SEO 76

SEO Advertising Agencies Marketing Strategy Marketing & Strategy 76

BenchmarkONE

JANUARY 21, 2021

SEO seems to be something most marketers struggle with – a puzzle that can’t be solved. When it comes to SEO, there’s so much we know we want to achieve, but we just haven’t gotten around to it. When it comes to SEO, there’s so much we know we want to achieve, but we just haven’t gotten around to it. Well, now’s the time. .

SEO 68

SEO Tools Marketing Management Lead Scoring 68

Moz

NOVEMBER 20, 2019

Posted by FeliciaCrawford Have you ever wished there were an easy way to see all the top keywords your site is ranking for? What about those times when you're stumped trying to come up with keywords related to your core topic, or want to know the questions people are asking around your keywords? Find relevant keywords.

Keywords 52

Keywords Research Eye-Tracking Domain 52

Moz

SEPTEMBER 21, 2020

Posted by liambbarnes As most SEO specialists have learned, you must create quality content to grow organically. For example, if you're writing a top-of-funnel blog article where the goal is to drive high amounts of organic traffic, start by performing keyword research to craft your topic. Chop your video into digestible parts.

SEO 85

SEO Top of Funnel SERP Content 85

KoMarketing Associates

MAY 13, 2020

Google’s featured snippets have been a welcomed addition to the SEO community as well. For SEOs looking for ways to simply mark a page to be featured, Google says, “You can’t.” Why Featured Snippets are Important for SEO. Google Featured Snippets: SEO Best Practices. Remember SEO Best Practices. Focus on Structure.

Features 165

Features Google B2B Marketing Top of Funnel 165

Conductor

JANUARY 19, 2022

YouTube tags function similarly to hashtags on Twitter or Instagram. These keywords tell the YouTube bot what your video is about so they can categorize it accordingly. Like keywords typed into Google for a search, YouTube users type in a YouTube keyword or phrase to find relevant video content.

Tagging 52

Tagging Youtube SEO Optimization 52

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. When a user types in a certain keyword, SEM enables your business to appear as a result for that search query.

Search Engine Marketing 101

Search Engine Marketing SEM Search Marketing SERP 101

Biznology

OCTOBER 2, 2012

When it can’t find what you’re looking for, Google will search its databases for name variation, for light synonyms, and the like — but if Google Search doesn’t need to be ingenious, then it’ll just be useful, serving only results that explicitly mention the exact keyword strings that the customer shoehorns into search.

Keywords 80

Keywords Paid Content Adwords Ideal Customer Profiles 80

ClearVoice

MARCH 9, 2023

At one time (the 2010s), a successful content marketing strategy focused on keywords. This strategy then changed to the use of short- and long-tail keywords. Fast forwarding to 2023, keywords are still important. Go beyond Facebook or Twitter posts. Encouragement for the audience to take positive action.

Marketing & Strategy 81

Marketing & Strategy Marketing Strategy Planning Content Marketing 81

Optinmonster

FEBRUARY 21, 2024

All of these related Google searches are LSI keywords that you can weave into your post. Another great tool you can use to find LSI keywords is LSI Graph. Another great tool you can use to find LSI keywords is LSI Graph. Just plug in your main keyword, and it will generate a list of related keywords.

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Biznology

FEBRUARY 24, 2014

Search Engine Optimization (SEO) is the process of maximizing the number of visitors to a particular website by ensuring the site appears high on the list of results returned by a search engine for particular keywords. What do the numbers tell us about the importance of SEO? Here are 11 tips and tools to jump-start your SEO.

SEO 80

SEO Tools Tips Long Tail Marketing 80

Valasys

MAY 25, 2023

Conduct Comprehensive Keyword Research Keywords are vital in optimizing your online marketing campaign for search engines and attracting organic traffic. Utilize keyword research tools to uncover high-volume, low-competition keywords relevant to your niche.

Online Marketing 52

Online Marketing Campaigns Conversion Planning 52

Content Standard

FEBRUARY 16, 2017

So, as I sit here at my desk, delving into research, getting up to speed on SEO marketing tactics, and reading story after story about chatbots, machine learning, artificial intelligence (AI), social media tools, and automation, I really can’t help but daydream—albeit fitfully—about the future. AI is already changing that.

Marketing AI 87

Marketing AI SEO Advertising Agencies Marketing & Strategy 87

KoMarketing Associates

OCTOBER 18, 2016

When used effectively, content marketing can help build your brand, attract new business, support SEO initiatives, and improve your reputation across the industry. Google (Site:, Keyword Planner, Search Console). Run a search for your industry or specific keyword phrase to see what types of questions are being asked.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

KEO Marketing

JUNE 15, 2017

Use best practices SEO techniques. Not only should you optimize your content for the basic keywords your targets search for, but include long tail keywords. Unless you identify the right keywords your audience uses, your content won’t produce the results you need. Offer something valuable.

Lead Generation 78

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 78

Brandpoint

AUGUST 20, 2018

Target long-tail keyword phrases. Keyword phrases are likely to be more detailed in voice search, where it takes less effort to articulate exactly what it is exactly that you want. By targeting long-tail keyword phrases, you’re more likely to cater to a voice search audience.

Long Tail Marketing 54

Long Tail Marketing Optimization FAQ Content 54

Marketing Insider Group

MAY 22, 2023

Write 11 YouTube headlines about [topic] that contain the following keywords: [keywords]. Generate a creative Twitter thread about [topic]. Outline a blog post about [topic], including the keywords [keywords] in the headline and subheadings. SEO Video Source: Popupsmart 44. Image Source: ChatGPT-3.5

Paid Search Agency 62

Paid Search Agency Work Management Marketing Management Webinar Metrics 62

Martech Advisor

NOVEMBER 7, 2019

Words that come before or after a keyword will be considered to understand the search intent. Context Matters More Than Keyword Density. Search Engine Optimization was no longer about keyword density, even before the BERT update. Image source: Twitter Page Danny Sullivan. What should be your SEO strategy to combat BERT?

Long Tail Marketing 46

Long Tail Marketing Google Keywords Content 46

Valasys

FEBRUARY 5, 2024

With the increasing adoption of voice search and the emphasis on local SEO, businesses need to adapt their marketing strategies to stay competitive. By implementing effective SEO strategies, businesses can ensure they rank higher in search engine results, increasing their chances of being seen by potential customers.

Internet Marketing 40

Internet Marketing Marketing AI Lead Scoring Lead Ranking 40

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Head keywords are harder to rank for. Head keywords are harder to rank for. What Are Long-Tail Keywords? Long-Tail vs. Short-Tail Keywords.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

KoMarketing Associates

SEPTEMBER 20, 2016

The Google answer box feature is a welcomed addition to the SEO community as well. ” For SEOs looking for ways to simply mark a page to be featured, Google says, “You can’t.” Remember SEO Best Practices. ” directly into its results, with no SEO value. Step 4: Remember SEO Best Practices.

Google 120

Google Ideal Customer Profiles Long Tail Marketing SEO 120

Unbounce

APRIL 10, 2019

Click here to share it on Twitter. Combine PPC and SEO. PPC and SEO each have their unique benefits and drawbacks, so it’s difficult to choose which one to focus on. SEO helps you bring in more organic traffic and delivers long-term results at minimal cost, theoretically. …and PPC with your SEO.

Optimization 111

Optimization Conversion Practices Lead Scoring 111

Content Marketing Institute

JANUARY 23, 2018

Per Ahref’s study , most featured snippets appear for non-question queries and often for informational long-tail queries. Make sure to turn to good old keyword research to find more queries you can potentially get featured for. Keyword research tools are based on existing popular search queries. Not at all.

FAQ 108

FAQ Traffic Features Trigger Marketing 108

Directive Agency

JUNE 10, 2020

Brendan Hufford- Director of SEO at Directive. LinkedIn Twitter. Despite spending my entire career in SEO, I think that most companies should start with smart paid marketing as they build out their content and organic search strategy. LinkedIn Twitter. LinkedIn Twitter. LinkedIn Twitter.

Lead Scoring 90

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 90

KoMarketing Associates

SEPTEMBER 25, 2013

The impact of this shift in search technology means that nearly 100% of keyword data, as reported in web traffic tools like Google Analytics, will be indefinable (“not provided”). For B2B marketers, this adds an arguably unnecessary challenge to the lead analysis of search program execution and the measurement of the ROI of SEO programs.

Search Marketing 120

Search Marketing B2B Marketing Marketing Analytics Tools Paid Search Agency 120

Digital B2B Marketing

MARCH 12, 2014

It isn’t because it was widely shared on Twitter or LinkedIn. Your SEO program didn’t make then read it. It’s difficult to understand intent behind broad keywords, but consider someone searching for “ hybrid cloud computing reviews.” You know millions of people saw your content.

Intent 100

Intent Long Tail Marketing Marketing Automation Services Content 100