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Search and discovery: How SCC enhances user experience

Sana Commerce

Content search In a B2B use case, a typical problem is figuring out where to host content like blogs, FAQ pages or news items. These types of resources are crucial to making the purchase decision. This feature lets these resources be found by typing terms into the search bar. What are search and discovery features?

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Top Customer Experience Practices to Grow Sales

PureB2B

When it comes CX, however, the B2B market is falling behind while their B2C peers continue to consistently deliver outstanding experiences. In recent years, there’s been an increasing shift in focus towards customer experience (CX) as companies have begun to realize the value of customer-centric approaches. Customer Knowledge.

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4 Tips for Onboarding New Employees in a Virtual World

Hinge Marketing

You’ve just deemed this person worthy of joining your team and company. Now it’s your job to ensure they feel welcome, know what they’re doing and settle in nicely. . Below, I outlined four steps to make this tall order seem much more manageable in a virtual world. Give them the tools they need. Plan the first week. Ask for feedback. Office buddies.

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Content marketing en MaaS: 8 reasons why your content marketing agency is your new competitive advantage

Tomorrow People

How to build meaningful competitive advantage with your content marketing agency to differentiate your offering and stand out from the crowd. Remember 2010? Cast your mind back to those hazy days, when Greece was bailed out, the Arab Spring erupted, and Wikileaks released over 300,000 classified documents onto the internet. They know your audience.

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Content Your Audience Wants But Isn’t Getting

Navigate the Channel

Know your resources. You don’t want to get into an idea only to have it scrapped because you lacked the resources to make it work. or estimated the amount of material needed or the cost of a project using a website’s online calculator, you’re probably a fan of interactive content. You are in good company, too.

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8 Remarketing Techniques to Bring Back Lost Leads

Televerde

You don’t want to drag down resources and energy on dead ends. Did you say something off-putting? In some cases, it’s best to let bad leads go. However, you also don’t want to give up. Sometimes, leads just didn’t see the right material from your company or hear about the benefits. 8 Effective Remarketing Techniques to Bring Back Lost Leads.

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Your 6-Step Action Plan When You're Getting Zero Sales

Hubspot

You've listened to other reps' demos and run through all the relevant FAQs you can find. It’s every salesperson's nightmare — you start a new job, and right off the bat, you're excited to close some business! You love your new company and buy into its mission. You've read all your company and product literature. Does this sound familiar?